Adult Media Literacy A review of the research literature on behalf of Ofcom By Sonia Livingstone Elizabeth Van Couvering Nancy Thumim Department of Media and Communications London School of Economics and Political Science Houghton Street London WC2A 2AE Tel: +44 (0) 20 7955 7710 Fax:+44 (0) 20 7955 7248 E-mail: s.livingstone@lse.ac.uk Ofcom Adult media literacy Preface Ofcom is the independent regulator for the UK communications industry. As part of Ofcom’s work to promote media
Words: 38353 - Pages: 154
frequently, the classes flow well, and all involved feel like the course was a success. On the other hand, most of the instructors also had quite the opposite experience, where it is a regular struggle to get students to ask questions and participate in discussions. Student engagement, a broader, more encompassing term, which consists of four factors (skills, participation/interaction, emotional, and performance), is becoming increasingly important in higher education (Handelsman, Briggs, Sullivan
Words: 6383 - Pages: 26
IT190-1501A-01 : Introduction to IT Information Systems of Sterling Urgent Care Ryder May 02/09/15 TOC Section 1: Information Systems Overview 4 What is Sterling Urgent Care? 4 Choosing the Right Information System for SUC 4 Section 2: Information Systems Concepts 7 Types of Communication 7 SUC’s Communication Technology 8 SUC’s Virtual Private Network 9 Section 3: Business Information Systems 11 Data Systems 11 TPS (Transaction processing system) 11 MIS (Management information
Words: 5668 - Pages: 23
Qualitative Research Defining and Designing 1 8 T he qualitative research methods introduced in this book are often employed to answer the whys and hows of human behavior, opinion, and experience— information that is difficult to obtain through more quantitatively-oriented methods of data collection. Researchers and practitioners in fields as diverse as anthropology, education, nursing, psychology, sociology, and marketing regularly use qualitative methods to address questions about people’s
Words: 15061 - Pages: 61
CHAPTER 1 Foundations of Strategic Marketing Management The primary purpose of marketing is to create long-term and mutually beneficial exchange relationships between an entity and the publics (individuals and organizations) with which it interacts. Though this fundamental purpose of marketing is timeless, the manner in which organizations undertake it continues to evolve. No longer do marketing managers function solely to direct day-to-day operations; they must make strategic decisions as
Words: 14858 - Pages: 60
OF SMA L L B U S I N E S S BIG BOOK THE Y O U D O N ’ T H AV E T O R U N Y O U R B U S I N E S S B Y T H E S E AT O F Y O U R P A N T S TO M G E GAX with Phil Bolsta Previously published as By the Seat of Your Pants This book is dedicated to my father, Bill, an old soldier who battles every day to overcome a horrendous stroke. He was a model enlightened entrepreneur, a fact that took me years to appreciate. His compassion with his employees and dedication to service inspired me to be
Words: 130379 - Pages: 522
CASE EXAMINATION CELEBRATIONS AND MEMORIES LTD. (CML) MAY 2008 Copyright © 2008 The Society of Management Accountants of Canada All rights reserved. No part of this manual may be reproduced in any form without the permission of the copyright holder. TABLE OF CONTENTS MAY 2008 Case Examination Page Case Question: Backgrounder .................................................................................. 1 Additional Information .........................................................
Words: 46980 - Pages: 188
●TANGLEWOODCASEBOOKfor use withSTAFFING ORGANIZATIONS●●6th Ed.Kammeyer-Mueller | TANGLEWOOD CASEBOOK To accompany Staffing Organizations, sixth edition, 2009. Prepared by John Kammeyer-Mueller Warrington College of Business University of Florida Gainesville, Florida Telephone: 352-392-0108 E-mail: kammeyjd@ufl.edu Copyright ©2009 Mendota House, Inc. Herbert G. Heneman III President Telephone: 608-233-4417 E-mail: hheneman@bus.wisc.edu INTRODUCTION TO THE CASE CONCEPT
Words: 27119 - Pages: 109
Keywords Masscots - A person, animal, or object believed to bring good luck, especially one kept as the symbol of an organization such as a sports team. Brand recognition- The extent to which the general public (or an organization's target market) is able to identify a brand by its attributes. Brand recognition is most successful when people can state a brand without being explicitly exposed to the company's name, but rather through visual signifiers like logos, slogans and colors.
Words: 7496 - Pages: 30
phones and IT devices. Nokia occupied the leadership position in the mobile phones’ industry for more than a decade; however in 2011 this position was lost. The introduction of the smartphones in the market, the scandal related with Stephen Elop’s memo, ex-CEO (Ratner Effect), and the loss of trust in the brand related with the too-early announcement of changing in the operating system (Osborne Effect); resulted in a boycott both from carriers and retailers against Nokia that had a strong negative
Words: 11144 - Pages: 45
