Diet Pepsi, Pepsi Max, and Baked Lays, SoBe life “ Good For You” Water, Propel Quaker, Tropicana, Naked juice, and Gatorade 80 % Fun for You and Better for You Combined 20 % Good for You Pepsi, Doritos, Power of One Retailer Alliance Strategy Mountain Dew Product formulation based on consumer and Lays demand How to get Consumers buy more than one Pepsi product per visit New product introduction based on recommendations by retailers. “Fun For You” Industry Attractiveness Measure Weight PepsiCo
Words: 753 - Pages: 4
Fin573 Fall 2007 Manager: Suhardi Abadi Sector: Consumer Staples Industry: Food and Nonalcoholic Beverage Company: PepsiCo (PEP) Recommendation: BUY 70 SHARES Company Overview PepsiCo is part of the global snack and beverage industry. Originally incorporated in 1919, the company manufactures, markets and sells a variety of salty, convenient, sweet and grain-based snacks, carbonated and non-carbonated beverages, and foods. With a market capitalization of $120 billion, PepsiCo is one
Words: 4205 - Pages: 17
Driving Forces Behind PepsiCo The management team at PepsiCo is the driving force behind the company’s growth and community involvement. They focus on being responsible corporate citizens, performance with purpose. Their goal is to have financial success while leaving a positive impact on society. The approach to financial performance is simple, increase shareholder value. By focusing on social and environmental issues they are able to achieve both their mission and their vision. The mission
Words: 2607 - Pages: 11
current eating habits and ways on how I plan to implement my healthy eating plan into my daily lifestyle. On any given day, I consume on average 2-3 8oz cups of Spanish espresso, way over the recommended daily amount, along with 1 12 oz. regular mountain dew. However, other than that I drink 1 full glass of 2% milk, 4-5 12 oz. bottles of water, 1-2 serving of fruits and vegetables, 4-6 serving of meats and beans and to be honest an unknown amount of fats, oils, and sweets. Other than the obvious no-no
Words: 1688 - Pages: 7
Pepsi Company Acknowledgment……………………………………………………..…( 3 ) Executive abstract……………………………………………..…...…..( 4 ) Introduction ………………………………………………………..…..…( 5 ) Environmental Background ………………………..……….…….( 5 - 6 ) Organizational Analysis……………………………………………( 7-10 ) Problem identification And solution ……………………….….( 11-12 ) Charts related to Pepsi Company ……………………………...( 12-14 ) Summary ………………………………………………………………..( 15-16 ) Reference
Words: 3378 - Pages: 14
PepsiCo products can be found in nearly 200 countries around the globe. The company has 22 brands that each generates more than $1 billion each in annual retail sales. PepsiCo owns some of the world's most popular brands, including Pepsi-Cola, Mountain Dew, Diet Pepsi, Lay's, Doritos, Tropicana, Gatorade, and Quaker. Our brands are available worldwide through a variety of go-to-market systems, including direct store delivery (DSD), broker-warehouse, and food service and vending (PepsiCo, 2012).
Words: 1675 - Pages: 7
Porter's Five Forces Model of Coca Cola Bargaining Power of Suppliers Most of the ingredients needed for beverages and snacks are basic commodities such as potatoes, flavor, color, caffeine sugar, packaging etc. So the producers of these commodities have no bargaining power over the pricing for this reason; the suppliers in this industry are weak. Bargaining Power of Buyers Buyers in this industry have the bargaining power, because main source of the revenue and market share in beverage and
Words: 883 - Pages: 4
that he did not exist any longer. He desires that he did not have to live in a world that would allow what is happening to occur. He craves for his body to dissolve into nothing, wishing that he could will his body to “thaw and resolve itself into dew”. Unfortunately, he cannot melt and though he would consider suicide the Christian God whom he holds as “the Everlasting” is against such notions, having “fix’d his canon ‘gainst self-slaughter!” Hamlet feels that things are falling apart around
Words: 987 - Pages: 4
Yuxing Tang Rebecca Watkins Mark Kapadia Shane Reigert Zihao He Dr. Robert D. Russell BA. 462 10 December 2014 Learning organization project: PepsiCo Industry analysis Market Overview PepsiCo is operating in the food and beverage industry. PepsiCo merged with Pepsi and is the parent company that owns a variety of other companies such as, Frito Lay, Quakers, and ocean spray just to name a few. Pepsi alone is considered to be in the soft drink industry. (The PBG Inc. 2013). In accordance
Words: 5098 - Pages: 21
straightforward – drive shareholder value. By addressing social and environmental issues, we also deliver on our purpose agenda, which consists of human, environmental, and talent sustainability.” PepsiCo: Products * Pepsi-Cola * Pepsi, Mountain Dew, Mug Root Beer, Sierra Mist, Slice, Aquafina, SOBE, Lipton… * Gatorade * Gatorade Thirst Quencher, Propel Fitness Water, Tiger Woods Line, G2… * Frito-Lay * Grandmas Cookies, Oberto Jerky, Miss Vickie's Potato Chips, TrueNorth
Words: 2619 - Pages: 11
