on October 31, 2013 MANAGEMENT CASE DISTRIBUTOR SALES FORCE PERFORMANCE MANAGEMENT Jaydeep Mukherjee & Anirban Basu Nestle India had initiated an aggressive market growth strategy which was difficult to implement because of the increasing turnover ofthe distributors' salesmen. The challenge was likely to get aggravated in future because ofincreasing employment optionsfor the salesmen as well as increasing competition for retail shelf space. The salesmen were in the payrolls of the channel
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Executive Summary The aim of this report is to focus on the major decision that the management team of Nestlé had to take in determining whether to introduce the Partners’ Blend Coffee into the UK market with their own Nestlé Initiative or to introduce the coffee into the market with Fairtrade certification. This decision was prompted by the feedback they received from their customers to introduce a coffee line that has Fairtrade certification. The main idea of the Fairtrade movement is to
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Nestlé The Nestlé concept of corporate social responsibility as implemented in Latin America The Nestlé concept of corporate social responsibility as implemented in Latin America Nestec_latin_cover_GB.indd 1 9.2.2006 12:04:25 Nestec_latin_cover_GB.indd Sec1:2 9.2.2006 12:04:26 Contents An introductory discussion 2 A framework for Creating Shared Value 5 Nestlé’s philosophy: a long-term perspective 7 Latin America: challenges and opportunities 9 Overview:
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Introduction Nestle is the world's leading nutrition, health and wellness company and its mission of "Good Food, Good Life" has for objective to provide consumers with the best tasting, most nutritious choices in a wide range of food and beverage categories and eating occasions, from morning to night (Nestle, 2010). Having more than 450 manufacturing facilities in over 80 countries spreading over six continents (Mattera, 2010). Nestle believes that food and beverages play an increasing role
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6 7 8 10 12 14 16 20 46 58 70 72 Message to Stakeholders Fast Facts The Nestlé Legacy Organisation Structure The Nestlé Creating Shared Value Strategy Engaging Our Stakeholders Governance Summary of Key Performance Data Our Respect and Care for the Community Our Commitment to the Environment Our People and the Workplace Our Consumers and the Marketplace Awards & Achievements GRI Standard Disclosures COVER: One of Nestlé Malaysia’s key successful rural development programmes has been its contract
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addresses an issue important to the organization's mission or operations. * Communicate values and expectations for how things are done at your organization * Keep the organization in compliance with legislation and provide protection against employment claims * Document and implement best practices appropriate to the organization * Support consistent treatment of staff, fairness and transparency * Help management to make decisions that are consistent, uniform and predictable *
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ABOUT NESTLE Nestlé is a Swiss multinational food and beverage company headquartered in Vevey , Switzerland. It is the largest food company in the world measured by revenues. Nestlé’s products include baby food, bottled water, breakfast cereals, coffee and tea, confectionery, dairy products, ice cream, frozen food, pet foods, and snacks. Twenty-nine of Nestlé’s brands have annual sales of over about US$1.1 billion including Nespresso, Nescafé, Kit Kat, Smarties, Nesquik, Stouffer’s, Vittel,
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Ethical relationship between business and: * Consumers * Employees * their effect on the Environment * their effect on Society The relationship between business and consumers: * The economist Milton Friedman said the social responsibility of business is to increase profits. Any other social responsibility is a delusion; for him the only responsibility for corporations was to their shareholders. * It is only recently that businesses have moved focus onto their stakeholders (The
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“NESTLE MALAYSIA BERHAD” Introduction [Nestle Logo (Famouslogos.us, 2012)] Nestle is a Swiss-based brand founded in 1866 by Henri Nestlé, a German pharmacist. Henri was a very enthusiastic person to globalise his company and advocates pragmatism, flexibility, learning initiatives, respect towards foreign cultures and many other key attitudes and values to stake a corporate culture that lasts until today. (Nestle, 2012) In 1912, Nestle was introduced as the Anglo
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Internship Report TRAINING FUNCTION OF NESTLÉ BANGLADESH Internship Report TRAINING FUNCTION OF NESTLÉ BANGLADESH Prepared for: Afsana Akhtar Assistant Professor and Coordinator BRAC Business School, BRAC University Prepared by: Syed Mohammad Shihan Sazid ID: 07204036 BRAC Business School, BRAC University Date of Submission: 8th January 2012 Letter of Transmittal January 8, 2012 Afsana Akhtar Associate Professor and Coordinator BRAC Business School BRAC University SUBJECT:
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