Asian Journal of Case Research 7(1) 2014 ISSN 1985-4579 pp:1-16 FUNDING PROMOTIONAL ACTIVITIES: THE CASE OF JASMINE BEAUTY ENTERPRISE Wan Sharinee Fitri Wan Yahaya1, A.K Siti-Nabiha2, Fathyah Hashim3 ABSTRACT Established in 2008, Jasmine Beauty Enterprise (JBE) specialises in halal health and beauty products that it markets and sells in Malaysia. However, after four years of operation, the company’s founder, Jasmine, is still under pressure to sustain the business. Much of this pressure
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decision making process (Charan, 1999). Therefore, it is very necessary for me to constantly develop my personal skills. As a student, there are many ways for me to enhance these skills such as: classrooms, clubs, student professional organizations, athletic teams, residence halls, the Clarion community, my home community, internship programs, summer jobs… (Humpfreys, 2004). However, just focusing on developing personal skills is not enough. Assessing and reviewing the development of each skill are
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David M Johns Ethics in the Workplace Module 4 – Assignment 4 9/8/2014 Case 4.3 One Nation under Wal-Mart 2. Is there a Wal-Mart in your area? If so, has it had impact on your community or the behavior of local consumers? If there’s no store in your area, would you be in favor of Wal-Mart opening one? Explain why or why not? There is a Wal-Mart in my community, it is roughly 5 miles from my house and I don’t think it has had the effects that are prevalent in the article. Wal-Mart in my
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The Taboo Of Boobs Introduction: Boobs, boobies, jugs, tits, suckers, knockers, hooters or breasts. Over time breasts have developed many different names and new meanings. Some may look at boobs as nothing more than just the anatomy of a female, while others love them, and some think that they are evil and a mark of death. In every era, from early and middle ages, through the renaissance, and then 19th and twentieth century, breasts have fascinated human beings
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Making money out of football Stefan Szymanski[1] Stephen Hall The Business School, Imperial College London April 2003 Abstract: In the US most economists have argued that professional sports teams are profit maximising businesses, but it is a widely held view in Europe that professional football clubs are not run on a profit maximising basis. This belief has important implications for the impact of policy measures such as income redistribution that are widely advocated. This paper
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country often take the form of exporting or importing. Companies should recognize the difference between export marketing and export selling. By attending trade shows and participating in trade missions, company personnel can learn a great deal about new markets. Governments use a variety of programs to support exports, including tax incentives, subsidies, and export assistance. Governments also discourage imports with a combination of tariffs and nontariff barriers. A quota is one example of a nontariff
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class of people across oceans and seas for business or pleasure, but the advent of transoceanic air service after World War II offered a speedier and less expensive alternative, and airlines captured passengers from ocean liners. The competitive balance tipped decisively in the 1960s, when advances in jet technology made air travel a viable option for a growing mass market of budget- minded international travelers. Converting more shipboard space to low- priced accommodations, shipping lines countered
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Todd Gillispie Prof. MacAdams 8/23/10 Sports Ethics: How Technology Alters the Balance of Fairness Over the years sports have made great strides in improving fairness so as to create a more competitive form of entertainment. In the early years before the advancements in technology and development of enhancement drugs, it was talent that set athletes apart from one another. But as the number of athletes rose and the revenue generated by sports, as well as the salaries of players
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in this edition that require students to work through answers to assignment questions for each case. These exercises have multiple components and can include: calculating assorted financial ratios to assess a company’s financial performance and balance sheet strength, identifying a company’s strategy, doing five-forces and driving-forces analysis, doing a SWOT analysis, and recommending actions to improve company performance. The content of these case exercises is tailored to match the circumstances
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