August 18th, 2014 University of Phoenix Case Study The Nike Firm is definitely the world’s leading company of athletic shoes and clothing. The company got its name from the Greek goddess of victory, and has achieved its reputation of becoming victorious within the sports niche for more than a decade. Nike has accumulated skyrocketing manufacturing numbers via independently hiring companies beyond the United States to manufacture. “Nike sold about 280 million sneakers, cross-trainers and running
Words: 666 - Pages: 3
Nike Inc., the global leader in the production and marketing of sports and athletic merchandise including shoes, clothing, and equipment, has enjoyed unparalleled worldwide growth for many years. Consumers around the world recognize Nike’s brand name and logo. As a supplier to and sponsor of professional sports figures and organizations, and as a large advertiser to the general public, Nike is widely known. Nike was a pioneer in offshore manufacturing, establishing company-owned assembly
Words: 374 - Pages: 2
Nike: A Look Inside | June 22 2010 | By Bobby Bedsole, Matt Currie, & Brady Stoker | [Type the document subtitle] | Table of Contents Executive Summery External Analysis 1) Industry/Competition- Five Forces Current Rivalry opportunities/ Threats Potential Entrant Opportunities/ Threats Bargaining Power of Buyer Opportunities/ Threats Bargaining Power of Supplier Opportunities/ threats Substitute Products Opportunities/ Threats 2) General External
Words: 13360 - Pages: 54
age the manufacturing sector, primarily in backwards nations, has once again become synonymous with labor rights violations. This phenomenon is largely due to globalization, a movement that has led multinational corporations (MNCs) to invest in cheap labor available in emerging economies. The possibility of this investment has spurred local government to ease regulatory measures on labor rights to lure MNCs as well as pitted local manufacturers against each other in the spirit of competitive pricing
Words: 1811 - Pages: 8
of all, this report will reveal the worldwide financial situation and describe the background information of typical developed and developing countries, studying the relationship between these and factories’ moving, and then take Boeing company and Nike company as examples to clarify the benefits that both foreign firms and low-cost countries could get from the plant relocation and point out the shortcomings about workers’ treatment, such as the company systems that aim at labor and the working conditions
Words: 2681 - Pages: 11
Problem #3 Nike is not eco-friendly Symptoms: Nike has a huge demand in the leather industry. The leather industry, is closely linked with the meat industry, that is, the leather is a byproduct of the meat processing operation, the demand for shoes, belts and clothes which are made by leather directly contributes to preserve farms and slaughterhouses, since it is the most valuable byproduct of the meat industry. 70% of China’s rivers, lakes and reservoirs in China are now classified as
Words: 1883 - Pages: 8
both the local and international level. Although these organizations have been reported for doing this very little has been done to correct the problem unless someone has either gotten hurt were the people go on strike to rally for the workers’ rights. Nike Corporation is among those corporations that have been highlighted and criticized for its organizational culture. This Corporation, founded by Bill Bowerman and Philip Knight, has had companies based abroad from the very
Words: 1096 - Pages: 5
Nike is a worldwide sports name in wear and equipment. So, why is Nike’s ethics in question? Has greed and publicity become their motto at any costs? Nike spends multimillion dollars a year hiring well-known athletes to advertise their products yet cannot seem to stay out of the media’s eye of their contracting or subcontracting techniques of their products to be built in third world countries. In 1996, Nike has been charged by critics with engaging in a variety of unethical employment practices
Words: 300 - Pages: 2
than Subsistence Wages. Nike have become symbol of Evils of Globalization. Global Exchange – A Human Right Organization targeted Nike for repeated critisicm. Accusations !! The condition at foreign factories was at stake. Subcontractors were not matching minimum local labor laws. Long working hours. Working environment very poor. Minimum Wage rate very low. Safety & Security compliances not followed. Case Against Nike In search of cheap labor Nike looks
Words: 541 - Pages: 3
A LITTLE HISTORY Nike originally known as Blue Ribbon Sports (BRS) was track athlete Phil Knight and his coach Bill Bowerman in January 1964. The company initially operated as a distributor for Japanese shoe maker Onitsuka Tiger. Many top Oregon runners began wearing the shoes, and the shoe's popularity grew quickly. The company's profits grew quickly, and in 1966, BRS opened its first retail store, located in Santa Monica. In 1971, with the relationship between BRS and Onitsuka Tiger nearing
Words: 709 - Pages: 3
