Key challenges faced by global organisations in implementing corporate CSR policies Prepared for John Toth Prepared by Emma Wimhurst 10 November 2013 Contents Section Page 1 Introduction 3 2 Definition of Corporate Social Responsibility 3 2.1 Carroll’s pyramid of CSR 3 2.2 Theoretical clusters 4 2.2.1 Instrumental theories 4 2.2.2 Integrative/Political theories 4 2.2.3 Ethical Theories 4 3 Implementation of CSR 5 4
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Impact of Celebrity Endorsements on Brand Image Debiprasad Mukherjee* August 2009 * Debiprasad Mukherjee is a Business Process Management Consultant in IT Telecom domain. He has experience of working with Siemens, IBM, and Tech Mahindra in India and abroad. He holds Post graduation in Management from Indian Institute of Social Welfare & Business Management, India and Bachelor in Technology in Electrical Engineering. His areas of interest are Brand Management, Consumer Behavior, Advertisement
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This page intentionally left blank Lut12575_fm_i-xxvi.indd Page i 2/10/11 2:28 PM user-f494 /203/MHBR222/Lut12575_disk1of1/0078112575/Lut12575_pagefiles International Management Culture, Strategy, and Behavior Eighth Edition Fred Luthans University of Nebraska–Lincoln Jonathan P. Doh Villanova University Lut12575_fm_i-xxvi.indd Page ii 2/11/11 2:35 PM user-f494 /203/MHBR222/Lut12575_disk1of1/0078112575/Lut12575_pagefiles INTERNATIONAL MANAGEMENT: CULTURE, STRATEGY
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Shoplifting Prevention Prepared for Mrs. Walsh President Walsh Retail, Inc. Prepared by Ryan Kim, Kristina Stuckwisch, Doug McClure, Tyler Gunderson Accounting Department, Walsh Retail, Inc. November 20, 2012 WALSH RETAIL, INC. MEMORANDUM Date: November 20, 2012 KS RK DM TG KS RK DM TG To: Jessica Walsh, President From: Kristina Stuckwisch, Ryan Kim, Doug McClure, Tyler Gunderson Accounting Subject: Letter of Transmittal Dear Mrs. Walsh:
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January 2015 Research Institute Thought leadership from Credit Suisse Research and the world’s foremost experts Emerging Consumer Survey 2015 EMERGING CONSUMER SURVEY 2015_2 Contents 03 Editorial 04 The emerging consumer in 2015 12 A sum of different parts 20 e-Commerce and the emerging consumer 30 Focus on travel 36 Focus on autos 40 Focus on healthcare 46 Brands and the emerging consumer in 2015 62 Brazil: Steady decline continues 64 China: A life online 66
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Abstract Under Amour, Inc. is a performance based apparel company that is quickly growing to become one of the top companies in the industry. They are known for high-quality, innovative products that are giving athletes a competitive advantage. This paper describes the history of the company, analyzes the company’s performance and required rate of return, discusses the projected future growth rate of earning, values the company, and provides a recommendation to buy stock at the estimated price
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L.L.Bean is the industry leader in providing to its customers, outdoor equipment and apparel. With growing competition and a stagnant economy, the company must continually work to maintain sales, profits, and customer loyalty. L.L.Bean does this by focusing on the competitive forces prevailing throughout the business environment. These forces include new market entreats, the power of the buyer and the supplier, the growing threat of substitute products, and their competition. L.L.Bean’s Competitive
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perform will be a word document and a PowerPoint to present it in class. It is a single work consisting of choose a multinational company and based on information in primary and secondary schools about the company, to analyze the following issues as a case study: 1.- Explain briefly the origin and growth of the company. What is the current situation in terms of number of brands, institutions, countries and modalities of expansion? 2.- What specific factors are those who have influenced
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Introduction to International Business MHR 2000 Spring Semester 2013: Session 1 MWF 5:20-6:15 pm 105 Schoenbaum Hall Professor: Shad Morris Office: Telephone: Email: Office Hours: 718 Fisher Hall 614.247.1732 morris@fisher.osu.edu Monday 4:30-5:30 pm, and by appointment Teaching Assistant: ???????? Office: 040 Fisher Hall Office hours: Wednesday 10:30-11:30 pm, and by appointment Email: ?????@fisher.osu.edu Required Text: Oded Shenkar and Yadong Luo, International Business—2nd edition (Sage)
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course provides an in-depth exploration and practical application of basic marketing tools. These include product policy, pricing, promotion, distribution, sales management, and customer segmentation and retention. In most classes, we will analyze case studies that require us to identify marketing opportunities, refine value propositions, select customer segments and develop marketing programs for a variety of management situations. The course also includes a number of creative and analytic
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