will create. The students will then describe how these ethical guidelines relate to any or all of the four (4) components of social responsibility. Students will look at 2-3 companies that have practiced unethical behavior. The students will make a multi-media presentation to the class describing any relationship between their company’s code of ethics and the four components of social responsibility. | ESSENTIAL QUESTION | What is ethical behavior and social responsibility | INTEGRATION OF ACADEMICS
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mission, concept and impact of Corpwatch Corpwatch is an independent non-profit organization dealing with environmental, social and other topics. Therefore investigative research and journalism is practiced to inform public about environmental issues and to increase transparency. The organization was founded in 1996 in the San Francisco Bay Area. The project was started by the Tides Center and is led by a six-member Executive Committee of the Advisory Board. The foundation from which the organization
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Managing: the art of determining the right balance Maastricht University School of Business and Economics Maastricht, 6 June 2014 Ignacio, I.K.A ID number: i6016200 Study: MSc Accountancy Course code: EBC4045 Group number: 2 Tutor name: W. Foppen Writing Assignment: Individual paper Table of Contents 1. Introduction ....................................................................................................................... 2 2. Managing ..................................
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Chapter 8 PRODUCTS, SERVICES, AND BRANDS: BUILDING CUSTOMER VALUE MARKETING STARTER: CHAPTER 8 Nike: Building Deep-Down Brand-Customer Relationships Synopsis Marketing is all about creating brands that connect with customers, and few marketers have done that as well as Nike. During the past several decades, Nike has built the Nike swoosh into one of the world’s best-known brand symbols. During the 1980s, Nike revolutionized sports marketing. It powered its way through the early 1990s, aggressively adding
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Marketing Strategy of Apple Inc and its Effectiveness ukessays.com /essays/marketing/marketing-strategy-of-apple-inc-and-its-effectiveness-marketingessay.php Carrying out this research on a strong brand image like Apple Inc. contributes to further and wider understandings about marketing strategies, even for other organizations, such as: To study the needs, wants and expectations of the various customers from different market segments. To find out reactions of customers to products of the company
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of finance for MIB students. The course aims to provide students with a conceptual framework and a set of technical tools for making corporate investment decisions. The focus will be maximizing the value of the firm and capital budgeting. Some ethical issues will be highlighted throughout the course. INTENDED LEARNING OUTCOMES Key (Assessed) Learning Outcomes: On completion of this course, students should understand and be able to do the following: 1. Estimate the cost of capital for corporate
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This page intentionally left blank Lut12575_fm_i-xxvi.indd Page i 2/10/11 2:28 PM user-f494 /203/MHBR222/Lut12575_disk1of1/0078112575/Lut12575_pagefiles International Management Culture, Strategy, and Behavior Eighth Edition Fred Luthans University of Nebraska–Lincoln Jonathan P. Doh Villanova University Lut12575_fm_i-xxvi.indd Page ii 2/11/11 2:35 PM user-f494 /203/MHBR222/Lut12575_disk1of1/0078112575/Lut12575_pagefiles INTERNATIONAL MANAGEMENT: CULTURE, STRATEGY
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Organizational Dynamics, Vol. 28, No. 4, pp. 52-66, 2000 © 2000 Elsevier Science, Inc. ISSN 0090-2616/00/$--see frontmatter PII 50090-2616(00)00005-X When Ethics Collide: Managing Conflicts Across Cultures PAUL F. BUllER JOHN J. KOHLS KENNETH S. ANDERSON Nike-one of the fastest-growing companies in the world-has been stymied recently due in part to consumer reaction to conflicts involving management practices in its suppliers' factories in the Far East. Among the accusations-poor working conditions, low
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Business Chapter Outline OPENING CASE: Wal-Mart’s Chinese Suppliers INTRODUCTION ETHICAL ISSUES IN INTERNATIONAL BUSINESS Employment Practices Management Focus: Making Apple’s iPod Human Rights Environmental Pollution Management Focus: Unocal in Myanmar Corruption Moral Obligations Management Focus: News Corporation in China ETHICAL DILEMMAS THE ROOTS OF UNETHICAL BEHAVIOR Personal Ethics Decision Making
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HIV/AIDS policy? Pros: - Prevented further operating loss and increased productivity. - Bright future as government started national strategic plan to combat HIV/AIDS. - By adopting the strategy, the company achieves trust and commitment from ethical minded shareholders. - It got good response from WHO, Global business council for HIV/AIDS and other NGOs, this makes the company a socially responsible organization in Global business. - It became a trend setter for other major companies operating
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