properly, creates value and influence. "Value" has different interpretations: from a marketing or consumer perspective it is "the promise and delivery of an experience"; from a business perspective it is "the security of future earnings"; from a legal perspective it is "a separable piece of intellectual property." Brands offer customers a means to choose and enable recognition within cluttered markets. Brand Architecture How an organization structures and names the brands within its portfolio
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Group O2: Harini Valluri Soman Nahata Ankit Jangalwa Gandharv Raj Sethi Vishwajeet Narayan Contents Introduction 3 Coca cola’s Global coverage. 3 History 4 Revenues 4 Products and Brands 6 Mission, Vision and Values 8 Organizations and Organizational Effectiveness 10 Stakeholders, Managers, and Ethics 12 Organizational Design 14 Designing Organizational Structure: Authority & Control 15 Designing Organizational Structure: Specialization & Coordination 17 Managing
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international organizations have also identified that undeveloped banking system causes some obstacles to the process of economic development. So they have highly recommended for reforming financial sector. Since 1990, Bangladesh government has taken a lot of financial sector reform measures for making financial sector as well as banking sector more sound and transparent, and formulation and implementations of these reform activities have also been participated by different international organization like
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East for Growth Word Count: 3984 Question 1 Unilever is an Anglo Dutch company that has been established in 1929 as a result of a merger between 2 companies: Lever Brothers and Margarine Unie. UNILEVER owns consumer products in; Food and Beverages, Cleaning agents and Personal care. It is now ranked as the second world largest consumer product company. Strategic Purpose: Unilever’s 2nd rank in FMCG has been gained by serving the company’s mission “to meet everyday’s needs for nutrition, hygiene
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institute guide, without whose help this dissertation would have seemed impossible. I owe immensely for the minute help that was forwarded to me by friends in my organization. Both of the above mentioned persons supported me incredibly and guided me with suggestions and probation’s for the betterment of my accomplished work. It has been of great learning to be on the job and doing the dissertation simultaneously, which enriched my knowledge and developed my outlook. I am looking forward
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LEADERSHIP FOR INNOVATION LEADERSHIP FOR INNOVATION How to organize team creativity and harvest ideas JOHN ADAIR London and Philadelphia Publisher’s note Every possible effort has been made to ensure that the information contained in this book is accurate at the time of going to press, and the publishers and author cannot accept responsibility for any errors or omissions, however caused. No responsibility for loss or damage occasioned to any person acting, or refraining from
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the results to be valid and reliable within the constraints as defined in the report as Standard marketing research practices were used in the conduct of the study. I wish you will find the results to be of use to you and other members in your organization. I would be always happy to help you in any way. Sincerely Yours, ANIRUDH SINGH MBA GEN 2010 AMITY BUSINESS SCHOOL, AMITY UNIVERSITY, NOIDA-125(U.P) 2 ACKNOWLEDGEMENT I would like to express my gratitude to our Additional Director General
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EXECUTIVE SUMMARY INTRODUCTION LEADERSHIP IN A RAPIDLY CHANGING WORLD A different perspective: reframing the business leader’s role and purpose LEADERSHIP ROLES OLD AND NEW A familiar leadership role: leading change and innovation across the business A new leadership role: leading change beyond business boundaries HOW CAN THIS TREND BE ACCELERATED? IMPLICATIONS FOR THINKING ABOUT BUSINESS LEADERSHIP CONCLUSIONS NEXT STEPS POST-SCRIPT: HOW IS BUSINESS LEADERSHIP BEING REFRAMED? Ashridge Business
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Merlin is Head of Research at The Customer Framework. He is author or co-author of many articles and thirty books and also on the editorial advisory boards of several academic journals. He has a first class honors degree and doctorate in economics from Sussex University, UK. In parallel to his business career, he has also pursued a full academic career, holding senior posts at various universities. He is now a visiting professor at De Montfort, Oxford Brookes and Portsmouth Universities, teaches economics
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- Contents 1. Over view of market ………………………………………. pg.03 Types of financial market ▪ Money market …………………………………… pg.04 ▪ Capital market …………………………………… pg.04 Market infra structure 2. Stock exchange………………………………………………... pg.05 ▪ Introduction…………………………………….. pg.06 ▪ History………………………………………….. pg.06 ▪ Securities……………………………………….. pg.07 ▪ Types
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