Introduction For this unit, I have been asked to produce a detailed analytic marketing strategy for a new or existing product. The marketing strategy for the product will include the following evidence and information about: - How the strategy is based on the principles of marketing. - How sources of primary and secondary marketing information will be used in relation to the product. - An analysis of how the impact of the external environment will affect the marketing decisions
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Impact of Work Life Balance on Employees Performance of Public Sector Organizations of Pakistan ABSTRACT The purpose of this study is identification of work life balance (WLB) dimensions which significantly contribute in enhancing the performance of the employees of the public sector organizations (PSOs) of Pakistan. This study has identified six dimensions of work life balance: organizational commitment, employee wellbeing, work family conflict, decision authority, care for family
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Convention on Biological Diversity. Sustainable Tourism involves social responsibility, a strong commitment to nature and the integration of local people in any tourist operation or development. Sustainable tourism is defined by the World Tourism Organization (WTO), the Tourism Council (WTTC) and the Earth Council as: Sustainable Tourism Development meets the needs of present
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INDUSTRIAL RELATION Directorate of Distance Education MBA Paper 4.33 ALAGAPPA UNIVERSITY KARAIKUDI – 630 003 Tamilnadu Dear Learner, Greeting from Alagappa University We extend a very warm welcome to you as a Student of Distance Education of Alagappa University. We appreciate your interest in enrolling for MBA Programme. The Programme content is designed to broaden the business acumen, administrative capacity and sharpen the analytical skill of the student. You are instructed
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Computers in Human Behavior 57 (2016) 107e114 Contents lists available at ScienceDirect Computers in Human Behavior journal homepage: www.elsevier.com/locate/comphumbeh Full length article Association of demographics, motives and intensity of using Social Networking Sites with the formation of bonding and bridging social capital in Pakistan Saeed Ahmad a, *, Mudasir Mustafa b, Ahsan Ullah c a b c Department of Sociology, University of Gujrat, Pakistan Department of Sociology
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HUMAN DEVELOPMENT REPORT 2004 Cultural Liberty in Today’s Diverse World Accommodating people’s growing demands for their inclusion in society, for respect of their ethnicity, religion, and language, takes more than democracy and equitable growth. Also needed are multicultural policies that recognize differences, champion diversity and promote cultural freedoms, so that all people can choose to speak their language, practice their religion, and participate in shaping their culture— so that all people
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CHAPTER 1 – INTRODUCTION 1.1 BACKGROUND OF THE STUDY The issue of teachers’ motivation and the standard of education has become a matter of debate and concern in educational systems and standards. In most developing countries of the world including Ghana, there has been a growing awareness about teacher motivation which is a key to quality assurance, quality outcomes/delivery and high standards in the educational system. It is acknowledged that any nation that is aspiring to maintain high and quality
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INDUSTRIAL RELATION Directorate of Distance Education MBA Paper 4.33 ALAGAPPA UNIVERSITY KARAIKUDI – 630 003 Tamilnadu Dear Learner, Greeting from Alagappa University We extend a very warm welcome to you as a Student of Distance Education of Alagappa University. We appreciate your interest in enrolling for MBA Programme. The Programme content is designed to broaden the business acumen, administrative capacity and sharpen the analytical skill of the student. You
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tax shelters, tax avoidance, tax evasion, and tax flight (Kirchler, Maciejovsky, & Schneider, 2003). While this suggests a tolerance based on legal concerns, there exists a growing accountability for corporate social responsibility, “whereby organizations consider the interests of society by taking responsibility for the impact of their activities on customers, suppliers, employees, shareholders, communities, and others stakeholders, as well as their environment” (Guliani, 2014, p. 1117). Part of
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Doing Well by Doing Good Case Study: ‘Fair & Lovely’ Whitening Cream Aneel Karnani Stephen M. Ross School of Business The University of Michigan 701 Tappan Street Ann Arbor, Michigan 48109-1234 Phone: (734) 764-0276 Fax: (734) 936-8715 E-mail: akarnani@umich.edu March 2007 UNIVERSITY OF MICHIGAN Doing Well by Doing Good SMJ 07-6615 rev Doing Well by Doing Good Case Study: ‘Fair & Lovely’ Whitening Cream Abstract According to the ‘doing well by doing good’ proposition, firms have
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