OROTON International Marketing Report Student: Erin Burgess Student: Kellie Burmeister Student: Mark Bell Lecturer: Suzanna Mahinder Due date: 25th August 2013 OROTON page 2 TABLE OF CONTENTS INTRODUCTION ................................................................................................. 3 THE OROTON BRAND ....................................................................................... 3 OROTON PRODUCTS..............................................................
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1. Introduction The Oroton group is a public listed retail company in Australia. The purpose of the report is to analysis the company’s performance during the past five years. This report will analyze financial analysis by using several key ratios. Prospective analysis will be based on these ratios to assume the company’s position in the future. Valuations of the company can be determined by fore valuation models. Sensitive analysis can be tested according to optimistic and pessimistic view. Some
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publicly-listed company with over 60 stores across Australia, New Zealand and Asian. The Group operates in retailing and wholesaling of leather goods, fashion apparel under its own brand and licensing brand. At present, ORL manages three brands include Oroton, Brooks Brothers and GAP. The range of products of ORL are across handbags, satchels and wallets, small leather accessories, jewelry, ties, umbrellas, knitwear, lingerie, men’s underwear and shoes (OrotonGroup Limited, 2014) The competitor company
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limitations to resources or key assumptions on which the plan is based 1.2 Objectives • What are the objectives you hope to reach by actioning this plan (remember: these need to be S.M.A.R.T.) • How do these objectives support overall corporate strategy and objectives 2. Background 2.1 History, company/product profile 2.2 Environment • Macro • Micro 2.3 The Market (remember to clearly identify the market/markets in terms of the job the customers are trying to get done, rather than in
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Annual Report 2014 Our customers are at the core of our business Myer strives to be customers’ number one destination when it comes to fashion, cosmetics, and the home. Our strategy provides a clear direction for us to continually delight our customers when they engage with us, whether it is in a store or online. Contents Chairman and CEO Report Page 04 Directors’ Report Page 42 Operating and Financial Review Page 06 Remuneration Report Page 47 Sustainability Page 22 Financial
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Annual Report 2013 Delighting and inspiring our customers Our five-point plan underpins the business to ensure sustainability. We are also adapting the business to meet current challenges, and with an eye to the future we are embracing innovation and engaging with our customers in new and exciting ways. Annual General Meeting The fourth Annual General Meeting of Myer Holdings Limited will be held on Wednesday 20 November 2013 at 11.00am (Melbourne time) in Mural Hall. Mural Hall
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