USERS IN UNIVERSITI UTARA MALAYSIA Prepared by Meguellati Achour Pn. Nor Pujawati Md. Said Dr. Ali Boerhannueddin Abstract Service quality, switching barriers, and brand image are the major antecedents of customer loyalty, and loyal customers may buy more, accept higher prices and have a positive word-of-mouth effect. Also we know that the cost of selling to new customers is much higher than the cost of
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nail care like manicures, pedicures, and nail enhancements as well as eyebrow trimming and waxing. There are many nail salons in my area as well as all over the United States and other countries. They all offer a standardized service of nail care. Barriers to entry in the nail care services are small (Taulli, T, 2009, para 8). The beauty salon industry is massive therefore not one particular salon would have all the market power where they will affect the market price. I honestly do think that nail
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profitability. Using Porter’s model, the threat of rivalry is high due to weak domestic demand, excess global capacity, a maturing industry, low switching costs, high exit barriers, rising operating costs (increasing raw material prices), and more than 5 comparable competitors. The threat of entry is low due to high barriers to entry (economies of scale have been achieved and high capital requirements), growth and
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Power - Medium to high Buyer’s power is high because they plan to sell mature industries. Suppliers’ Power – High Suppliers’ power is high because they have to make their full payment in advance before they pick up their product. Barriers to Entry – Low Barrier to entry are low because it is a cheap price product and easy to manufacture. Threat of Substitutes – High Substitutes are high because there are many different types of utensils that can be used instead of the pasta server. Rivalry
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Format for Strategic Analysis Report Strategic analysis of: _______________________________________ (case or company) EXTERNAL ENVIRONMENT MACRO ENVIRONMENT Political: • Regulation • Trade barriers • Change in tax laws/incentives • Other… Summary Legal: • Anti-trust • Equal pay/employment • Environmental protection • Health & Safety • Other… Summary Economic: • Interest Rate • Recession (aggregate demand) • Energy prices
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development. Introduction of LTE will totally change the way of communication. You don’t need cable and you don’t need to sit in front of your computer. You can access internet whenever and wherever you are. Porter’s five forces analyses Barriers of entry Communication business
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Sports Company and Vietnam MK755A, Case Analysis October 20, 2010 Case Analysis OVERALL RECOMMENDATION Based on the market, the Sports Company’s capabilities and the competitive landscape, it is feasible for the Sports Company to enter the Vietnam market within the next three years via a joint venture with a local distributor. They should target their sneakers to the youth market, ages 21 and younger. EXPLANATION The reasons why the Sports Company should enter the market in Vietnam can
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Question #1 A few of the macro-environmental factors that affect the Gourmet chocolate industry are the sociocultural segment, the demographic segment and political/legal segment. In recent years people have become more health conscious. The chocolate/candy industry has responded to this sociocultural change by introducing new products to reach these health conscious consumers. There has been an increase in the production of no-sugar-added and sugar-free chocolates and candies. In addition
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units Buyer’s Power • Boom in construction industry • Demand for high quality bars and large structural shapes • Reduction in scrap demand at ISP Supplier’s • Locating within 200-300 miles of markets Power New Entrants • Low entry barriers • Supply and demand side benefits of scale of incumbents Substiitut • Products from ISP es •
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explain the various barriers to entry to a market and how these barriers might affect market structure Barriers to entry are designed to block potential entrants from entering a market profitably, they seek to protect monopoly power and usually have the effect of making a market less contestable. In a perfectly competitive market barriers to entry are not allowed as otherwise the market would not be perfectly contestable as one firm will have an advantage over another. One barrier to entry in a market
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