Stern School of Business New York University Cases in Financial Management B40.2345 Tony Marciano amarcian@stern.nyu.edu KMC 9-87 First Class Assignment For the first class meeting, I will expect you to prepare the INTEL case in your course packet. You should use the detailed questions given in the course packet to organize your thoughts and analysis about the case. Our class discussion will cover the issues raised by the questions, i.e.: (i) What capital structure makes sense? (ii)
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9-502-040 OCTOBER 5, 2001 DOUGLAS B. HOLT Mountain Dew: Selecting New Creative Standing at the front of a PepsiCo conference room, Bill Bruce gestured enthusiastically, pointing to the sketches at his side. Bruce, a copywriter and Executive Creative Director, headed up the creative team on the Mountain Dew account for PepsiCo’s advertising agency, BBDO New York. In fact, it was Bruce who devised the famous “Do the Dew” campaign that had catapulted Mountain Dew to the number three position
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better able to pay current liabilities (debt). Based on the liability analysis of both Coca-Cola and PepsiCo, Coke is better suited to pay their current and long-term liabilities (Coca-Cola Enterprises, Inc, 2009). Pepsi’s total current assets in year 2009 were $39,848 million and their total liabilities were $22,406, which nets a $1.77; giving Pepsi a 1.77 to 1 current debt to asset ratio (Pepsico, 2009). This ratio is not totally out of the norm, since a 2 to 1 ratio is acceptable. Coke’s total
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scope of operations which were similar to each other. For instance, the Pepsi Co. and Coca Cola companies have developed the strategy and infrastructure, which are hard for the local sellers to complete with them. However, there were still many producers including new entrants that try to access the market and compete seriously with low price and differentiation- strategies among rivals. Scope of competitive rivalry The Local sellers have a little amount of scale and scope comparing to huge bottled
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PepsiCo, Inc. Nitesh Kalwar June 18, 2010 HOLD Pros: • • Ticker Exchange Industry Sector Classification Market Cap. 52 Week Price range Recent Price Current P/E Projected 2012 P/E 2009 EPS Projected 2012 EPS Dividend Yield Morning Star Ratings Beta PEP NYSE Consumer Staples Beverages (NonAlcoholic) Income & Capital Appreciation $103.67 Billion $52.56-67.61 $64.28 16.34 13.81 $3.81 $5.50 3.00% **** .56 • • • • Broad portfolio in the soft drink, saltysnack market and beverages. Acquisition of
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marketing plans. I provide recommendations for Coca-Cola's marketing efforts as well as product line enhancements, as Coca-Cola faces stiff competition and changing consumer tastes. These recommendations include: • Pursuing a multi-pronged marketing strategy, including growth into geographic regions like Russia, China, and Turkey. • Leverage the company assets by brand extension into water-based, slightly sweetened refreshment drinks to meet more health-conscious consumers. • Diversify offerings outside
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over 50 percent of the U.S market in terms of sales and ended 1995 with over 9000 restaurants worldwide. KFC opened 234 new restaurants in 1995 and operated in the 68 countries. One of the first fast food chains to international during the late 1960’s, KFC had developed one of the world’s most recognizable brands. Despite of the KFC’s past success in the U.S market, much of the KFC’s growth was driven by its international operations, which accounted for 94 percent of all KFC restaurants
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COCA-COLA BUSINESS ANALYSIS PART II Angel Hale Mgt/521 Coca-Cola Business Analysis Part II This paper will take a look at the financial health of the Coca-Cola Company in comparison to two of their competitors Pepsico & Nestle. As a potential investor, this information will help provide insight on the option to move forward, while looking at technological advantages and globalization effects on the company. At the end of this paper, you will be one step closer to deciding if the
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falling 3% in 2013 alone ,Moloughney, S. (2014, July 1). Health conscious consumers have switched to healthier drinks, increasing revenue for functional drinks. Total revenue for the U.S. functional drinks sector reached $25.2 million in 2012, Moloughney, S. (2014, July 1). According the compound annual growth rate (CAGR), from 2012 – 2017 the CAGR is expected to increase by 8.8%, leading to a market value of $38.5 million by the end of 2017, Moloughney, S. (2014, July 1). To obtain revenue in this
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You Are an Investment Analyst Jennifer Nixon Financial Accounting Accounting 557 June 16, 2013 Dr. Alfred C. Greenfield, Jr. Introduction In this paper, I am a representative from Beacon Consulting and Accounting Services. I will be performing a complete evaluation of the Pepsi and Coca Cola companies. I’ve been assigned to complete a stock market analysis that will be presented to a client as part of a professional consultation process. Background information for both companies will
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