........................... 1 ∆ Understanding and Building Better Brands ........................................................................................................................... 3 ∆ Influencing Consumers with Brand-Directed Communication ................................................................................. 15 ∆ Channel Considerations .....................................................................................................................................
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Submission Final Thesis Article Author: Anum Khalid Dar Submitted to: Mrs. Mehrukh Salman Submitted on: 13 April 2015 The idea of brand concept has been used by almost every firm in the world but there has been very little research on what is the impact of brand concept on the consumer’s evaluation of the product. This paper discusses the relation of brand concept with CSR and how it leads to evaluation of the product. Three studies focuses on the relation of CSR and brand concept and the results
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In the essay, I will firstly discuss the relationships between perception, motivation and behaviour in relation to the work of the human resource manager in an organisation. In order to do this I will briefly introduce each subject, comment on the linkages that exist between each of them and comment on the critical aspects of each that HRMs need to understand in order to be effective. I will then discuss the management of perception. Human resources management is one of the most dynamic and challenging
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in their everyday use. Today, people are face with the increasing change of technology in our everyday life. Sometimes the change happens and we do not realize how it affects our lives. The use of computers, internet, and cell phone have a great impact on today’s society. The computers have changed how the information is saved and accessed. Now only with a few clicks on a mouse people can access almost any piece of information. Also the speed at which people can access information has never been
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pius3000@yahoo.com Abstract Management’s new challenge is to create an environment that attracts, retain and motivates its workforce. This study seeks to examine the working conditions on the performance of employees. It is also aimed at identifying the perception of employees about their working conditions. The study employs descriptive and sample survey techniques. A sample of 50 employees was selected from the Madina Polyclinic in Ghana where the study is focused by the application of stratified and sample
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in the research of branding and brand equity and formulates a series of related research questions. Choice modeling implications of the branding concept and the challenges of incorporating main and interaction effects of branding as well as the impact of competition are discussed. One sentence abstract Much research
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African Journal of Business Management Vol. 4(15), pp. 3315-3320, 4 November, 2010 Available online at http://www.academicjournals.org/AJBM ISSN 1993-8233 ©2010 Academic Journals Full Length Research Paper The impact of information specificity in recruitment advertisements on the application pursuit process in Pakistan Farida Saleem Institute of Engineering and Management Sciences, Foundation University Rawalpindi, Islamabad, Pakistan. E-mail: farida-saleem@hotmail.com. Accepted 22 September
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5 * Assurance 5 * Empathy 6 Provider gap 1 The listening gap 6 * Inadequate service recovery 6 Provider gap 2 Service designs & standard gap 6 * Poor service design 6 Provider gap 4 The communication gap 7 * Ineffective management of customer expectations 7 * Inappropriate pricing 7 Part 3 Recommendations to the service provider 8 * Recommendation for Provider gap 1 8 * Recommendation for Provider gap
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Introduction The goal of nursing home is to provide the best care for the people as well as nourishing the spirit of the residents and staffs in a similar manner. It is also true that nursing homes are places that undergo regular changes where residents and workers come and go, equipment are modernized frequently; staffs adopt new ways of delivering better care, and new regulations are introduced. Nursing home organization are home-based health care and social services, by formal and informal
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efforts. At the heart of the problem is ineffective communication, which has led to interpersonal conflict between them. Their poor communication perpetuates the perception of conflict, further eroding the relationship, and jeopardizing the mutual goal of successfully completing the project, which will negatively impact their individual goals. In order to resolve this problem, it is recommended that El Kalza take measures to improve the communication process, and employ a problem solving approach to
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