INSTITUTE OF ADMINISTRATIVE SCIENCES 2014 EFFECT OF ADVERTISEMENT ON SALES submitted to : ma’m amani maozzam INSTITUTE OF ADMINISTRATIVE SCIENCES 2014 EFFECT OF ADVERTISEMENT ON SALES submitted to : ma’m amani maozzam GROUP MEMBERS:- * SHAINA HAMID 12-BS-R-02 * FATIMA BAKHTIAR 12-BS-R-12 * UMAIR MUSHTAQ 12-BS-R-23 * SABA JAFRI 12-BS-R-31 * MUQADDAS NAJEEB 12-BS-R-38 * MARYAM SHAUKAT 12-BS-R-44 * RIMSHA
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funds to be channeled from people who might otherwise not put them to productive use to people who will ultimately put the funds to productive uses. In line with the assumption that banking sector plays an important role in financing the investment projects, successive governments in Nigeria have carried out reforms and institutional innovations in the banking sector. The overall intention of these reforms has been to ensure financial stability so as to influence the growth of the economy and also enhance
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www.GamesWala.com PROJECT REPORT ON COCA-COLA COMPANY SUBMITTED BY: * MUTHU KUMARAN (94) * NIDA MAJEED (103) * RAGHAV KUMAR (125) * RAHUL KALIA (126) * RAHUL NAGPAL (127) * SIMRAN KAUR PAHUJA (192) SUBMITTED TO: DR. KARTIK DAVE Jai Shree
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expertise to invest the capital and manage the investment project. Profits generated are distributed according to a pre-determined ratio, but it like the capital itself that cannot be guaranteed. The provider of capital was the losses, who have no control over the management of the project. Musharakah (partnership financing) It involves a partnership between the two parties, who both provide capital towards the financing of new or established projects. Both parties must share the profits on a preagreed
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011-0072 Adaptation and application of the SERVQUAL scale in higher education OTÁVIO JOSÉ DE OLIVEIRA otavio@feb.unesp.br UNESP – São Paulo State University Department of Production Engineering Av. Eng. Luiz Edmundo Carrijo Coube, nº. 14-01 ZIP Code 17033-360, Bauru, SP - Brazil Phone +55 (14) 3103 6122 Fax (14) 3203 6146 EURIANE CRISTINA FERREIRA euricristina@hotmail.com UNESP – São Paulo State University Department of Production Engineering Av. Eng. Luiz Edmundo Carrijo Coube, nº. 14-01
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Multinational Company in Bangladesh. In writing this report I came to know about different facets of Retail business and creating the brand equity about the Brand “Otobi”. In recent years, discussions on the growing economic importance of experience-based consumption have become a dominant theme in literature where consumer preferences are of concern. An increased focus on experiences is also evident in the retail sector of Otobi as it has been suggested that it is important to create emotionally engaging experiences
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Review of Marketing Research Review of Marketing Research VOLUME 1 Naresh K. Malhotra Editor M.E.Sharpe Armonk, New York London, England 4 AUTHOR Copyright © 2005 by M.E.Sharpe, Inc. All rights reserved. No part of this book may be reproduced in any form without written permission from the publisher, M.E. Sharpe, Inc., 80 Business Park Drive, Armonk, New York 10504. Library of Congress ISSN: 1548-6435 ISBN 0-7656-1304-2 (hardcover) Printed in the United States of America
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Republic, Finland, France, Spain and United Kingdom. The result identifies the problem areas that cause deprivation symptoms. Key words: EU-SILC, income, material deprivation, poverty 1. INTRODUCTION According to Delors and the EU (Marketing journal, 2011) competitiveness means a country’s ability to provide their citizens with a high and growing standard of living and employment to all who want to work. In the global definition of competitiveness, the three important and irreplaceable pillars
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approach geared to match different learning styles in children and recent research on brain development. This project identifies and analyses the various elements of marketing mix as followed by Brainworks. Later it studies the impact of these elements on the organisation. The strengths and opportunities for growth have also been identified keeping in mind the day care industry industry. The Project also makes suggestions for improvement in the marketing mix of Brainworks. OBJECTIVES 1. To identify
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Rajeev Batra, Aaron Ahuvia, & Richard P. Bagozzi Using a grounded theory approach, the authors investigate the nature and consequences of brand love. Arguing that research on brand love needs to be built on an understanding of how consumers actually experience this phenomenon, they conduct two qualitative studies to uncover the different elements (“features”) of the consumer prototype of brand love. Then, they use structural equations modeling on survey data to explore how these elements can be
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