Reducing cultural shock with global brands and advertising Eliane Karsaklian - Advancia-Negocia Abstract This paper aims at demonstrating that expatriates represent a specific target for companies as they tend to consume global brands during their stay abroad in order to avoid cultural shock and thus should be addressed with specific communication. The literature review articulates global brands and advertising with cultural shock, explained on the basis of Trompenaars and Hampden-Turner’s dilemmas’
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Performance, London School of Economics, Houghton Street, London WC2A 2AE, UK. Email: y.wu8@lse.ac.uk. I am extremely grateful to Oriana Bandiera, Luis Garicano, Stephen Redding and Daniel Sturm for their encouragement and support throughout this project. I would also like to thank Marianne Bertrand, Jordi Blanes i Vidal, Robin
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“A STUDY ON CONSUMER CONFIDENCE INDEX FOR THE RESIDENTS OF CITY LUDHIANA” MAJOR RESEARCH PROJECT Submitted to PUNJAB TECHNICAL UNIVERSITY In partial fulfillment of Requirement for degree of MASTER OF BUSINESS ADMINISTRATION BY SARGAM NAGRATH (University Roll no- 1335890) DEPARTMENT OF MANAGEMENT PUNJAB COLLEGE OF TECHNICAL EDUCATION BADDOWAL, LUDHIANA AFFILIATED TO: Punjab Technical University, Jalandhar 2013-2015
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consistent from state to state and yet people still recycle according to their own personal values on the subject. Policies on recycling have a wide effect on how people decide to recycle. Viscusi, W., Kip; Huber, Joel; and Bell have collected information from many sources and analyzed this data to show the effects of recycling throughout various communities in the country. The information can be used for the project because it addresses the recycling aspects of a product and how consumerism impacts
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http://dx.doi.org/10.4172/2155-9554.1000212 Open Access Indian Cosmeceutical Market: A Study of Consumer Preferences and Consumption Patterns Abdullah Bin Junaid*, Reshma Nasreen, Ravichandran N and Faheem Ahmed Department of Management, Jamia Hamdard, New Delhi, India Abstract The study was done to investigate various factors that are associated with the consumption behaviour of the consumers in the Indian market. This study also tries to find out the new and emerging trends of the Indian
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The role of moral leadership for sustainable consumption and production some theoretical and normative explorations Onno M. Vinkhuyzen1,2 and Sylvia I. Karlsson-Vinkhuyzen1,3 1 International Environment Forum, Geneva, Switzerland 2 European Bahá’í Business Forum, Tamboer 167, 6866EH Heelsum, the Netherlands, onno@ebbf.org, +31647326786 3 Public Administration and Policy Group, Wageningen University, Hollandseweg 1, 6706KN Wagenigen, the Netherlands, and Turku University, 20014 Turun yliopisto,
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COMMUNITY GARDENS: GOOD REGIONAL INVESTMENT Daniel P. Olivas Webster University Abstract The concept of gathering people together in an outdoor space in order to collectively work towards the common goal of planting and harvesting produce can be traced in the US to the late 19th century. Community gardens still exist in the US today with the same goal as before, but the objectives that are witnessed in contemporary community gardens have grown to include goals such as training youth in
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International Journal of Business and Social Science Vol. 2 No. 2; February 2011 Differences and Similarities in Islamic and Conventional Banking Muhammad Hanif Assistant Professor, National University of Computer & Emerging Sciences, Islamabad PhD-Finance Scholar at International Islamic University, Islamabad, Pakistan E-mail: muhammad.hanif@nu.edu.pk Abstract Islamic Banking is growing at a rapid speed and has showed unprecedented growth and expansion in last two decades in spite of mismatching
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You work at a company that manufactures low-cost computers and is currently considering entering India. Use the World Development Indicators (WDI) – the World Bank's premier data compilation of data on development – to gather information on this country. Prepare a short report focusing on the economic policy and external debt, education, and infrastructure of India as it applies to your company's product. Make sure you examine the trends India may have been experiencing over the past few years in
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Self-Management Behavioral Contract BSHS/311 June 11, 2012 Self-Management Behavioral Contract Most people find frustration because of the lack of time they acquire to accomplish their goals. Time management is about discipline and execution. Time is a resource that no one can buy, sell, share with others, take from others, receive more of, or have less of. Every day has the same amount of time, 24 hours. What a person does with time makes a difference. The people who make the most of their
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