Thursdays and all day Saturday after class. I want you to know that, should you need to contact me outside these time frames, you should not hesitate to do so. For emergencies, when you are not able to gain access to messages on the Online Learning System (OLS), please send a message to my personal email address. In the
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S c h o o l of Ac c ount a nc y Faculty of Business Writing F O R A C C O U N TA N T S Edited by Di Lewis i This book is copyright. Apart from any fair dealing for the purposes of private study, research, criticism or review, as permitted under the Copyright Act, no part may be reproduced by any process without written permission. © School of Accountancy, QUT 2003 Produced by QUT Publications 232975 8437 ISBN: 1 74107 014 7 ii Contents Preface Accountancy writing and
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America’s Cash Crop “Why is marijuana against the law? It grows naturally upon our planet. Doesn’t the idea of making nature against the law seem to you a bit . . . unnatural?” ― Bill Hicks The legalization of marijuana is a debate being held all over the country. Everyone has their own opinion on the whole idea of marijuana. There are legislators who think that if marijuana is legalized that it will be grown illegally, and medically abused. There are potheads who think it would be cool
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not put extra line spaces before or after paragraphs. You can change that under Page Layout, Paragraph, Spacing for Windows 7. 3. Margins and page numbers: All margins should be 1" from the edge of the paper. Page numbers go in the upper right corner, 1" down and 1" in from the edge of the paper. The first line of text should start 1.5" down. (Note: MS Word defaults the first line of text at 1".) 4. Italics: Use italics, not underlines for book titles and journal names. The APA manual offers
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Political Speeches Abstract This paper investigates a particular structural group of frequent word combinations referred to as ‘anticipatory it lexical bundles’. Lexical bundles are words formed that often co- occur in longer sequences. They are not idiomatic or structurally complete, but the sequences are building blocks in discourse and are so common and recurrent that the readers and listeners should pay much attention to them. The paper aims at showing and exploring structures
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online marketing: casting the next generation strategies Amalesh Sharma Amalesh Sharma is a Teaching Associate based at the Indian School of Business, Hyderabad, India. Introduction The purpose of the old module of marketing was to dictate a message to the mass market. With changes in time, requirements, technology and expectations of the customers, the field of marketing itself has experienced significant changes. It is noteworthy to mention that marketing dynamics shifted from ‘‘farm centric’’
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This pack contains tasks for discussion in lectures and tasks for preparation and discussion in tutorials. Please refer to the lecture PowerPoint slides to understand the purpose of these tasks in the lectures. Lecture 2 Task Standing on the shoulders of giants: Summarising and Paraphrasing Sources A researcher is investigating how different universities approach the issue of academic integrity. He has found the following case study on the website of iParadigms, which developed the software
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1. Executive Summary In this group assignment, we will study Nissin Foods (NF) which is a long history brand and the largest manufacturer of instant noodles. We will analyze brand elements and identify the product, pricing and channel strategies of Nissin in Hong Kong market. Based on our evaluation, we will study the areas of improvement and give recommendation for the marketing plan so as to enhance the brand equity. 2. Background Nissin Foods Holdings Co Limited is a global company that makes
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THE DEVELOPMENT OF COMMUNICATION THEORIES: A Critique Paper Since the inception of communication as a discipline of knowledge, scholars have come up with many theories related to its components. In fact, the encyclopaedia of communication theories (Littlejohn, 2009) has identified more than 300 relevant theories, a testament that the field is already making a big wave in the academic arena. It has been a product of many minds converging into one vision – to enrich the communication field. However
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advertising ultimately aids in the sale of products or services, other factors such as price or lack of distribution may influence purchase decisions. Advertising effectiveness tends to be measured in terms of communication impact such as exposure to a message, awareness of a product, attention, and involvement. Most responses can be categorized as perception (seeing), learning (thinking), persuasion (feeling), or behavior (doing). Effective advertising stems from a combination of carefully planned strategy
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