Exploring consumer attitude and behaviour towards green practices in the lodging industry in India Kamal Manaktola and Vinnie Jauhari School of Hospitality & Tourism Management, Institute for International Management & Technology, Haryana, India Abstract Purpose – The study seeks to explore the factors which influence the consumer attitude and behaviour towards green practices in the lodging industry in India and also to explore the consumers’ intentions to pay for these practices. Design/methodology/approach
Words: 6553 - Pages: 27
Introduction Jute is a bio-degradable eco-friendly item. Prior to nineties, jute fabric was used for making low cost carry bags and gunny bags for packing rice, paddy, sugar, dal, cement etc. With the start of Jute diversification, a large market has developed for the jute yarn, jute fabrics and other jute based products. With the market assistance of Ministry of Textile & Jute and Bangladesh Jute Mills Corporation a large production base of small and cottage sector units have come up with
Words: 3565 - Pages: 15
) Morteza Siavoshi (Corresponding author) Ph.D. Student, Department of Botany, Fergusson College, Pune, India Tel: 91-989-098-7811 E-mail: morteza_siavoshi@yahoo.com Alireza Nasiri Department of Agronomy, Science and Research branch Islamic Azad University, Tehran, Iran E-mail: a.nasiri1362@gmail.com Shankar. L. Laware Associate Professor, Department of Botany, Fergusson College, Pune, India Tel: 91-982-274-2384 Received: December 14, 2010 Abstract In order to study the effect of organic fertilizer
Words: 6414 - Pages: 26
INTRODUCTION We live in an exciting age of human innovations where a single generation can witness extreme shifts in technology and way of life. One of the most significant forces driving this development is the ability to record and deliver information across distances and at rates expanding exponentially. This is also referred to as the information age. Digital technology has changed the economy. The new terminology being used is e-marketing where the primary source of value creation for
Words: 3079 - Pages: 13
Strategic Planning of Marks and Spencer Group Executive Summary: In this report a step by step analysis of Marks and Spencer group strategic planning is presented. Mark and Spencer is one of the biggest retail company in UK and leading company producing women apparels. The report is begun with analyzing various external environment of the company that includes STEEP analysis and it helps to understand the external environment of the company. After that the report covers the business plan of
Words: 6011 - Pages: 25
Nguyen Thu Thuy Student name: Nguyễn Phương Đức Class: FB3-A Enterprise Rent A Car – Green Taxi Table of Contents I. Enterprise Introduction........... . .... ........ 2 II. Enterprise Analysis3 1. SWOT 2. PEST 3. 5 Forces III. Market Penetration Strategy7 IV. Human Resource Plan12 V. Marketing Plan19 VI. Financial Plan22 VII. Conclusion2 I. Executive Introduction. Green Taxi is a Vietnam based company, whose mission is to provide
Words: 4354 - Pages: 18
transport. The Indian travel market has nearly tripled to $ 51 billion by 2011, from $16.3 billion in 2005-06. Origin of Indian civil aviation industry India occupies an eminent position in the civil aviation sector with a large fleet of aircrafts. Estimates show that the domestic and international passenger traffic in India is growing tremendously PEST ANALYSIS – AIRLINE INDUSTRY Political Factors India’s political environment – Tension with Pakistan, Government’s inability to control issues (riots
Words: 5083 - Pages: 21
summary This project is about the strategic Analysis of Pak Suzuki Motor Company. During the project, we have done the detailed study of Pak Suzuki Motor Company Limited like their company profile, mission, vision and corporate values. Then we observe the some of the major products manufactured and assembled by the Pak Suzuki Motor Company limited which includes SWIFT, LIANA, CULTUS, MEHRAN, APV etc… With the help of Internal and External analysis, we have sorted out some of their strengths, weaknesses
Words: 5506 - Pages: 23
Introduction The original formula for Red Bull was developed in 1964; however, the Red Bull company was not founded until 1984 after a merger between Dietrich Mateschitz, marketing guru, and Chaleo Yoovidhya, the owner of the Red Bull formula. Categorized as an energy drink, Red Bull was initially designed to “treat jet lag and boost energy for truck drivers” (Hollensen, 2012). In today's era, Red Bull is commonly used as an energy drink; like coffee, and as a mixer in alcoholic drinks, like Red
Words: 4713 - Pages: 19
|Name: Ritika Kanodia | |Roll No. 30 | |Semester: 6th | |Supervisor: Mr. Shantanu P.Chakraborty
Words: 14257 - Pages: 58