To Study the Impact of Advertisement on the Brand Preference towards Aerated Drinks ( In Jalandhar City ) Submitted to Lovely Professional University In partial fulfilment of the requirements for the award of degree of MASTER OF BUSINESS ADMINISTRATION Submitted By Group 22 Supervisor Manish Rajput Lecturer LSM Name Mr. Brajdeep Mr. Sayeem Rafiq Mr.Manveer Roll No 40 42 45 Regd. No 10805062 10807184 10804985 DEPARTMENT OF MANAGEMENT LOVELY PROFESSIONAL UNIVERSITY PHAGWARA (2010)
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1.1 Background of the study: Business is now rising day by day. Globalization has opened the door of magic realistic changes of business. Open market economy is now a national question. In this situation there is a country named Bangladesh which was the colony of Britain for 200 years but now and independent country is struggling with its economy. In some recent years Bangladesh is also rising in the Business sector. Many companies are now opening and a lot of new dimension in business is introducing
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Bus 252a Marketing Management Mondays and Wednesdays 2: 11:00 – 12:20pm Fall Semester 2014 International Hall Sachar Building Grace Zimmerman Senior Lecturer Email: gzimmerm@brandeis.edu Office: Lemberg 161 Office Hours: Mondays and Wednesdays 11:00 – 12:20 and 2:00 – 3:00 pm, or by appointment
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CONTENTS Sr.No. Name Of The Topic Page No. 1. Introduction A] Company Profile Of Nokia B] Company Profile Of Samsung 2. Objective Of The Study 3. Scope of the Study 4. Research Methodology A] Primary Data B] Secondary Data 5. Review of Literature 6. Data Analysis And Interpretation 7. Limitation of the Study 8. Recommendations 9. Findings 10. Conclusions 11. Questionnaire 12. Bibli Bibliography INTRODUCTION
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5Frederick E. Webster, Jr. The Changing Role of Marketing in the Corporation New organization forms, including strategic partnerships and networks, are replacing sinnple market-based transactions and traditional bureaucratic hierarchical organizations. The historical marketing management function, based on the microeconomic maximization paradigm, must be critically examined for its relevance to marketing theory and practice in the 1990s. A new conception of marketing will focus on managing strategic
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threatening to many of today’s marketers as the establishment of the British Medical Association was to the surgeon–barber. But, today, you would not dream of going to a barber for medical advice. Of course, first aid will still be practised, books on healthy living will feature on the bestsellers list and harmless potions will be bought over the counter in drug stores and pharmacies. This is an amateur activity akin to much of what passes for marketing in British industry. While there
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What Marketing Tools do Mobile Phone Service Use; an Empirical Research Module code: PGBS0142 Submitted to the University of Plymouth as a dissertation for the degree of MSc. in Business and management in the Faculty of Plymouth Business School. Declaration: I certify that all material in this dissertation which is not my own has been identified and none has been submitted previously in support of any degree qualification or course. Signed: Shivender
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RAJASTHAN TECHNICAL UNIVERSITY, KOTA A Project Study Report On Training Undertaken at Indusind Bank logo Titled “BASIC BANKING AT INDUSIND BANK LTD.” Submitted in partial fulfillment for the Award of degree of Master of Business Administration [pic] Submitted To: Submitted By: Ms. Dimple Arya Chandra Sekhar Charan HR Manager MBA IIIrd Sem. 2009-2011 G D MEMORIAL COLLEGE OF MANAGEMENT
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PROJECT WORK ON ( In partial fulfillment of MBA Degree ) Submitted To : Mr. Sanjeev Kumar Submitted By : Dalbir Singh Jaskeerat Singh MBA –II Sec-A ACKNOWLEDGEMENT We are very thankful to our Project guide Mr. Sanjeev Kumar faculty member (lecturer)RIMT-IMCT, for his valuable guidance, deep-rooted interest, inspiration and continuous encouragement through out the period of project. We also thank the respondents for their cooperation and spending precious time in responding to
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“Market Acceptability of RC Cola’s Green Claim in Bangladesh” Introduction Whether it is hot or cool and in any Festival? - No talk we need soft drinks. It seems that it is a part of daily life. Truly, the demand of soft drinks is increasing in such a pace that it is an alternative to drinking water. Fashionable, refreshing or unhealthy whatever it is Partex group has brought RC cola in Bangladesh. At present, RC Cola is very much accepted drink
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