Phuket Beach

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    Phuket Case

    Karaoke Pub Projects There are two mutually exclusive capital improvement projects under consideration: lease under-utilized space to an unrelated third party, Planet Karaoke Pub, or invest greater capital to open and manage your own nightclub, Beach Karaoke Pub. Using the predominant valuation methods, we have analyzed the relevant quantitative and qualitative data over their useful lives. In our assessment, we discuss the strengths and weaknesses of each approach as well as their relative weights

    Words: 1497 - Pages: 6

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    Term Paper Hospitality Marketing

    TROY UNIVERSITY INTERNSHIP PROGRAM TERM PAPER Submit day: June 1st ,2012 INTRODUCE ABOUT THE TOUSIST IN VIETNAM Vietnam has enough elements to develop tourism into a spearhead economic sector. With tourism potential and rich diversity, this country is a popular destination in the world. In 2008, Vietnam welcomed 4.218 million international passengers; this figure in 2009 was 3.8 million, down 11% over the previous year. Vietnam National Administration of Tourism predicts the number of international

    Words: 3726 - Pages: 15

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    Marketing Plan of 4ps

    I. Implementation of marketing mix (4P’s mix) Product: 1) Product Level: The Customer Value Hierarchy Core Benefit: Club Med is an innovative all-inclusive holidays for traveler/family to relax and enjoys carefree getaway and unique experiences with their loved ones. Given travelers/ customers the environment of freedom and happiness, rejuvenate spirits and feel brand new once more. Basic Product: Club Med’s services: When arrive in the airport, Club Med’s G.Os will be waiting there

    Words: 1481 - Pages: 6

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    Marketing Plan

    Table of Contents: Executive Summary………………………………………………………………………………2 Company Mission ………………………………………………………………………………..3 Marketing Objectives ……………………………………………………………………………4 Research Analysis ………………………………………………………………………………..5 Customers ...……………………………………………………………………………....6 Company …………………………………………………………………………………7 Competitors ……………………………………………………………………………..10 Segmentation …………………………………………………………………………………....13 Strategic Marketing Plan …………………………………………………………………….…17 Targeting

    Words: 5152 - Pages: 21

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    Langkawi

    waters and gorgeous beaches, Langkawi is the perfect destination if you're looking for lazy days, and a holiday far away from the bustling pace of daily life.  Many of the resorts in Langkawi are set on private beach fronts, but you can also head to Pantai Cenang Beach, which is the liveliest beach in Langkawi, and popular with locals and travellers alike. On Langkawi's beaches, you can go sailing, kayaking, power boating, or snorkelling to discover the stunning sea life.     3)     Pampering pleasures

    Words: 2869 - Pages: 12

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    Recreation

    INTRODUCTION http://books.google.co.in/books?id=OVBPSkR8nicC&printsec=frontcover&dq=reasons+for+popularity+of+resort&hl=en&sa=X&ei=JYQdUsaZFcuXrAf2o4Bg&ved=0CC8Q6AEwAA#v=onepage&q=reasons%20for%20popularity%20of%20resort&f=false Resort management is the combination of three elements: * Recreational attractions that draws guests to the facility * Housing and food and beverage services that cater to the people away from home * Activities to occupy guests

    Words: 2652 - Pages: 11

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    The One I Like

    located along the second most beautiful bays in the country. It features beautiful beaches with fine and clean sand and clear ocean water with mild temperatures. The city has about 300,000 inhabitants and is more lively and urban in character than other beach destinations like Mui Ne and Phu Quoc. It’s also the scuba diving center of Vietnam. The Cu Chi Tunnels are an immense network of connecting underground tunnels located about 40 km northwest of Ho Chi Minh City (Saigon). The tunnels were used by Viet

    Words: 2171 - Pages: 9

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    Background of Thailand Revenue Based and the Recession

    Background of Thailand revenue based and the recession Thailand was known as the best country for tourisms. But there were some problems which are the causes of the recession in the tourism. The main cause is the political issue. Nowadays Thailand was separated to be 2 sides, yellow shirt and red shirt which have the conflict need and satisfaction in the political view. Both of them did harm things which affect the trust of Thai people. They are all fear of going out from their house in the time

    Words: 2861 - Pages: 12

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    Lear Oedipus

    HistoryThe earliest identifiably Thai kingdom was founded in Sukhothai in 1238, reaching its zenith under King Ramkhamhaeng in the 14th century before falling under the control of the kingdom of Ayutthaya, which ruled most of present-day Thailand and much of today's Laos and Cambodia as well, eventually also absorbing thenorthern kingdom of Lanna. Ayutthaya was sacked in 1767 by the Burmese, but King Taksin regrouped and founded a new capital at Thonburi. His successor, General Chakri, moved across

    Words: 2827 - Pages: 12

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    Customer Relationship Management

    Introduction: Expedia, Inc. is the largest travel company in the world with an extensive portfolio featuring some of the world’s leading online travel brands. Collectively, these brands cover virtually every aspect of researching, planning and booking travel. Named the top travel company on Travel Weekly’s 2013 Power List, Expedia, Inc. delivers consumers value in leisure and business travel, drives incremental demand and direct bookings to travel suppliers, and provides advertisers the opportunity to

    Words: 3141 - Pages: 13

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