Case Paper on Pinetree Motel ACC5000 Financial Accounting Submitted to: Professor Fe Violeta G. Baluran Submitted by: Presenting Group 2 Kelvin Go Alice C. Lee Kristian Jewel P. Taiño 17 October 2009 CASE BACKGROUND The Pinetree Motel is owned by Mr. and Mrs. Ilyong Kim and was purchased way back 1998. It is a 20-unit motel and was located near a vacation area that was [popular during summer and winter seasons. The Kims had been longing to have a business of
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Case 1 — Pinetree Motel* Mr. and Mrs. Yong Kim had purchased the Pinetree Motel in 2008 with their life savings, supplemented by a loan from a close personal friend. The motel consisted of 20 units (i.e., rentable rooms) and was located near a vacation area that was popular during both the summer and winter seasons. The Kims had entered the motel business because Mrs. Kim had long wanted to run a business of her own. Both Mr. and Mrs. Kim felt that they had been successful. Each year saw a
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Contents Size of the market, growth pattern and evolution of the service…………………………………………...1 Implications for effective marketing………………………………………………………………………2 Environmental Factors……………………………………………………………………………………...4 Industry Players and Competitive Scenario………………………………………………………………..5 Marketing implications for existing players and new entrants…………………………………………….7 Size of the market, growth pattern and evolution of the service The Demand for Indian Tourism is increasing at 10.1% per
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Riga Technical University Group Project The Park Turon Subject: Economics of entrepreneurship Date: 02.05.2011 The Park Turon Introduction The 4 star Park Turon hotel opened in 2009 . The newest modern 11 floor building deluxe Hotel of Tashkent, designed to delight guests with its luxurious accommodations, is seeped in the warm tradition of Indian and Uzbek hospitality combined with International standards. Vision statement Every Room - A Home
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Two-Person Writing Assignment (6-10 pages, double spaced): Two-person Assignment is (1) to define specific business problems/needs you may face, describe what the existing operations are and why they are problems, and provide the overview of the Industry the problems belong. (2) (Problem Descriptions), (2) to address the problems and needs by defining the solution steps/processes, and search relevant information technologies for the solution process automation on the specific problems and
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Learning Team C-Situational Analyses MKT/551 Marketing Management July 18, 2011 Learning Team C-Situational Analyses Amber Inn and Suites, Inc. has recently undergone managerial changes. After five years of less than satisfactory returns, it is evident that more aggressive marketing strategies are necessary. Amber Inn and Suites must compete with top brand name hotels who offer services and amenities that are not available to Amber Inn and Suites customers at the present time. Recent stabilization
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The five elements of negligence that apply to the case of Mr. Margrieter V. New Hotel Monteleone, Inc are Duty, breach, cause in effect, proximal cause and harm (damage suffered as a proximal result of the defendant’s breach of duty). Duty refers to an obligation one has to another party. If duty “constrains and channels behavior in a socially responsible way” (Owen, 2007), then the Hotel Menteloene has a duty to take reasonable measures to protect its guests from harm. Breach, an improper
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Workshop 1 For example: In the hotel industry employees will provide hassle-free, hospitality, personalized service to every customer. Overall attitude: Friendly/ Patience/Motivation/ be helpful/ Take the extra step Body language: Positive/Gentle Employees will bend their knees and try to be the same level with children, when they interacted with young kids. It will show our attention to them. Arguments: Employees will listen to customers carefully and try to find out what is the
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MKT2SMA Service Marketing Semester 3, 2011 Coogee Sand Hotel & Apartment Qian Yi STU ID: QIYIF113 You Liang STU ID: YOLIF111 16 January 2012 Table of Contents 1. Acknowledgements 3 2. Executive Summary 4 3. Coogee Sands Hotel & Apartment’s corporate and marketing objectives 5 4. Situation Analysis6-10 5. Customer Analysis11-12 6. Service Product Analysis13 7. Current Pricing Strategies 14 8. Current Promotional Strategies 15 9. Service
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CASE STUDY Introduction A wealthy investor, who is sitting on a pile of cash, is looking to set up a chain of hotels in a country known as Ulm. Ulm came out of a prolonged period of political turmoil recently and is a rapidly growing economy now. You have been appointed as a CEO working for this investor. You have access to the consultant report that contains detailed market research information on each location and the potential for each hotel type that could be set up. The consultant of Ulm
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