MKWI 2010 – Unternehmensberatung im IT-Umfeld 611 CRM Evaluation An Approach for Selecting Suitable Software Packages Ina Friedrich1, Jon Sprenger2, Michael H. Breitner2 1Accenture GmbH Campus Kronberg 1, 61476 Kronberg ina.friedrich@accenture.com 2Institut 1 für Wirtschaftsinformatik, Leibniz-Universität Hannover Königsworther Platz 1, 30167 Hannover {sprenger|breitner @iwi.uni-hannover.de} Introduction Customer Relationship Management (CRM)1 has been discussed in the literature since the
Words: 4085 - Pages: 17
CHAPTER I INTRODUCTION A. Background of The Study Every individual has problems in their life. The problem that appears is complex. Most of them related to human psychological condition. One of the basic problems of individual is feeling inferiority. This emerges as the result of psychological and social weakness. Inferiority feeling also arises for imperfection in doing something. Those feelings include subjective feeling, which is experienced by people because of their social disabilities
Words: 7691 - Pages: 31
Anatomy of a merger: behavior of organizational factors and processes throughout the pre- duringpost-stages (part 1) Steven H. Appelbaum Concordia University, Montreal, Quebec, Canada Joy Gandell Concordia University, Montreal, Quebec, Canada Harry Yortis Hydro-Quebec, Montreal, Quebec, Canada Shay Proper Montreal Stock Exchange, Montreal, Quebec, Canada Francois Jobin Kruger, Inc., Trois-Rivie Âres, Quebec, Canada Keywords Mergers and acquisitions, Organizational behaviour, Process efficiency
Words: 10332 - Pages: 42
MANAGEMENT CASE describes a real-life situation faced, a decision or action taken by an individual manager or by an organization at the strategic, functional or operational levels Reinventing a Giant Corporation: The Case of Tata Steel D V R Seshadri and Arabinda Tripathy A KEY WORDS Reinvention Change Management Turnaround Tata Steel Liberalization Response to Globalization t the meeting of the senior management of Tata Steel to celebrate the spectacular performance of the company
Words: 8549 - Pages: 35
[pic] Final Version 18th July 2005 Pathway Guide for 2005/06 HND Business (HS/BS) Award Leader: Jill Gollins Tel: 01902 323962 Email: J.Gollins@wlv.ac.uk Table of Contents Welcome to University of Wolverhampton Business School 2 Introduction 2 Programme Outcomes 3 Structure of the HND Business Award
Words: 4497 - Pages: 18
“IT Doesn’t Matter” Assignment Assunta P. Cuccia BUAD 867 February 19, 2010 In the national bestseller, Good to Great, Collins devotes a chapter to Technology Accelerators in which he posits provocatively “The real question is not, What is the role of technology? Rather, the real question is, How do good-to-great organizations think differently about technology?” The value of Information Technology (IT) is based on how it is aligned with a company’s business model, core competencies and
Words: 1585 - Pages: 7
step of the new-product development process, a marketing manager evaluates how well the idea fits with the company's objectives. • commercialization • development • screening • idea generation 2. When Chase Bank mails a 30-day offer for a new pre-approved credit card with a $2,000 limit to a college student, this is an example of__________. • mass selling • indirect-response promotion • direct-response promotion • integration 3. A firm with a marketing orientation is MOST likely to__________
Words: 1380 - Pages: 6
organization’s direction, structure, and capabilities to serve the ever-changing needs of external and internal customers’ (Moran and Brightman, 2001: 111). According to Burnes (2004) change is an ever-present feature of organisational life, both at an operational and strategic level. Therefore, there should be no doubt regarding the importance to any organisation of its ability to identify where it needs to be in the future, and how to manage the changes required getting there. Consequently, organisational
Words: 5198 - Pages: 21
Financial Management • •STRUCTURE • Management Information Systems • SUSTAINABLE • Impact • Assessment • Career Development • Strategic Planning • SYSTEMS • Supervision • Objectives • Program DEVELOPMENT Series 2 ORGANIZATIONAL MANAGEMENT Monitoring and Evaluation • SUSTAINABILITY • Module 4 Monitoring and Evaluation and Management Information Systems (MIS) 2/ MIS, Monitoring & Evaluation Introduction Monitoring and Evaluation Process points: Types
Words: 9061 - Pages: 37
Nathan Bizzle HLS 420-Preparedness, Prevention And Deterrence MAR-MAY 2014 Picture yourself as an FBI agent in the Afred P. Murrah Federal Building in the city of Oklahoma on April 19, 1995. At 9:02 a.m. a bomb is detonated on the North side of the building reducing a third of the building to rubble incinerating dozens of nearby cars and damaging or destroying some 300 nearby buildings. (Terror Hits Home, 2014) As a first responder, it is imperative that you are able to communicate with local
Words: 1652 - Pages: 7