Private Label Vs National Brands A

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    Retail Project

    A Retail Audit of Family Dollar 125 2nd Street Park Falls, WI Researched by: Scott Webster 200100906 Merchandising Management 10-104-186 Lisa Drews Northcentral Technical College February 4, 2015 Report Disclaimer This Report was created for student use as an example for learning purposes only. Northcentral Technical College Family Dollar Retail Audit Table of Contents 1. History and background of Family Dollar 2. Careers at Family Dollar 3. Managing

    Words: 6651 - Pages: 27

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    Class or Mass Case Study

    Abstract The fish market is a 20 billion dollar industry and one company has played a major role. Neptune Gourmet Seafood is an 820 million dollar corporation that has just recently invested heavily in technology, allowing their trawlers to move further out to sea to fish and maintain the quality the company has been known for. In doing so, they have found themselves reaching a decision point. Even though they have been going further out to sea, they have been bringing back larger than normal

    Words: 2931 - Pages: 12

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    Reed Supermarket Case Study

    than the Aldi store she had visited in the morning. That Aldi trip was interesting: a bright and spotless mini- supermarket, run by a giant firm from Germany that carried one-tenth the food items that a Reed did and sold virtually no brand names, only private-label—but still posed a threat to Reed due to its remarkably low prices. As she drove out of the parking lot, thinking back to last week’s discussions with the management team about the newest threats to Reed’s position as a leader among the

    Words: 6658 - Pages: 27

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    Victoria Secrets

    Brands that Inspire, Empower and Indulge 2 Fortune: #258 Sales: $10.5 billion Mkt Cap: $15 billion 3 A Queen A Stanford MBA The Golden Bridge ? 4 Key Facts L Brands was founded in 1963 as a specialty retailer of and other apparel. It offers lingerie, fragrances, cosmetics, shower gels, lotions, soaps, sanitizers, accessories, and operates more than 2,600 retail stores Bath & Body Works outlets in North America was founded by a Stanford MBA, Ray Raymond, in 1977 because he felt

    Words: 1347 - Pages: 6

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    Target Cor Analysis

    ........................................................................3 Marketing Analysis .............................................................................................................................................3 The Target Brand ............................................................................................................................................3 "The Guest" .............................................................................................

    Words: 6950 - Pages: 28

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    Cider in Germany

    thisismoney.co.uk/money/markets/article-1723712/CC-relishes-growth-in-Magners-cider-sales.html Market Players * KELTEREI POSSMAN GmbH & Co. KG * Kelterei Possmann KG Brand Volumes, 2006-2010 * RAPP’S KELTEREI GmbH * Rapps Kelterei GmbH Brand Volumes, 2006-2010 * KELTEREI HEIL OHG * Kelterei Heil OHG Brand Volumes, 2006-2010 * ------------------------------------------------- KELTEREI WILHELM HOEHL HOCHSTADT GmbH & Co KG Cider Market in Germany to 2014 Market Research

    Words: 8155 - Pages: 33

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    Kroger Company Case Analysis

    Kroger Company - 2005 A. Case Abstract This is a comprehensive strategic management case that includes the company’s financial statements, organization chart, competitor information, and industry trends. Sufficient internal and external data are provided to enable students to evaluate current strategies and recommend a three-year strategic plan for the company. The Kroger Company, Inc., with headquarters in Cincinnati, Ohio (513-762-4000), operates over 2,500

    Words: 4110 - Pages: 17

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    Linen N Things

    destination retailer, offering one of the selections of brand-name, as well as private label home furnishings merchandise in the industry. The Company’s average store size of approximately 33,000 gross square feet enables it to offer a more comprehensive product and brand selection than department stores and other retailers that sell home furnishings. The Company’s primary target guest is female between the ages of 25 and 55 who is fashion and brand conscious, has better income and focuses on the home

    Words: 958 - Pages: 4

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    Apple

    opinions, reader discretion is advised. Non-Store Retailing Internet Retailing Non-Grocery Retailers Electronics and Appliance Specialist Retailers Apple Inc, goes from strength to strength thanks to unparalleled consumer loyalty and brand equity, superlative store experiences, a strong portfolio of products and a customer service strategy that sets it apart from its rivals. Lacking strong leadership store sales have struggled - sales per store in 2013 were flat. Appointment of ex Burberry

    Words: 7904 - Pages: 32

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    The Effect of Outsourcing on Organisational Performance

    Wal-Mart vs Whole Foods: The Battle Over Organic Pricing By Daniel Kline | April 12, 2014 | Wal-Mart  (NYSE: WMT  )  has announced plans to carry the Wild Oats brand of organic groceries and promises to reduce customer cost by at least 25%. That move directly targets Whole Foods  (NASDAQ: WFM  ) and The Fresh Market  (NASDAQ: TFM  ) , which have built their businesses around selling higher-priced organic groceries.  The Wild Oats line, which dates back to 1987, relaunches at Wal-Mart later this

    Words: 1166 - Pages: 5

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