GCMMF Gujarat Cooperative Milk Marketing Federation Ltd. (GCMMF), is India's largest food product marketing organization with annual turnover (2013-14) US$ 3.0 billion. Its daily milk procurement is approx. 13.18 million lit per day from 17,025 village milk cooperative societies, 17 member unions covering 31 districts, and 3.23 million milk producer members. It is the Apex organization of the Dairy Cooperatives of Gujarat, popularly known as 'AMUL', which aims to provide remunerative returns
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Name Professor’s name Course number Date Customized Products Product customizing can be defined as the process of producing products in response to specific demands of the customers. Customization of products is relevant because it makes distinctions between variety and customized products. Variety simply involves several choices from which a customer can choose (Hall 8). The aim of customization of products is to fulfil individual needs of customers. Basically, many customers do not want choice
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It will create recognition to the company as well as the product/services they offer in the market • One clear advantage to expanding a business is the opportunity to staff the firm with new, qualified people. It will acquire new personnel that help on the day-to-day operation of the business. Disadvantages • When you expand your business, you often spread the risks of doing business and reduce the potential of one product or one poor decision damaging your business. Operating in multiple
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Assignment #1 – Market Segmentation and Product Positioning Marketing Management MKT 500 Assignment #1 – Market Segmentation and Product Positioning The Product: Unique jewelry designs The jewelry I design is made from genuine stones, pearls and crystals. The plan is to make it into an e-business. I also do custom jewelry. Sometimes it is difficult to find exactly what you want and visiting store after store hoping to find what you want feels tiring. Sometimes you find what you want but
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MARKETING MANAGEMENT FACTORS INFLUENCING CONSUMER BUYING BEHAVIOR Buyer’s characteristics • Cultural • Social • Personal Product characteristics • Usage • Physical attributes • Technology FACTORS INFLUENCING CONSUMER BUYING BEHAVIOR Market characteristics • Number of buyers • Geographical availability of product • Availability of competitive brands • Type of outlets Producer’s characteristics • Technical competence • Financial resources • Reputation • Management ability to
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all the materials are cleansed for eg: if materials arrive in barrels, they are to wiped with a certain cleansing agent so it can be sent forward for the next step to be taken. Because Geno is a pharmacuetical company naturally all its products are pharma products therefore they have to be kept at certain tempretures so that they can be mainted till they are made into finished goods. There are three types of room tempretures that raw
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line of dairy products. For production planning purposes, the company has been aggregated into two major products: Ice Cream and Specialties such as ice cream sandwiches and prepackaged ice cream. Both products has its own packaging machine but use a common, single ice cream manufacturing machine and the same pool of labor. The ice cream requires two hours of the ice cream machine, one hour on its own packaging line, and three labor-hours to produce 1,000 gallons of finished product. The Specialty
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their existing product line and expand to different lines. By improving the quality of their existing products and ultimately creating the best pizza possible it is going to take trial and error, ask the consumers what they like/do not like about the pizza. They could begin to expand their lines of service by developing a new chain of restaurants or begin to sell their unique garlic dipping sauce in grocery stores, which would help bring in more revenue. In order to have a product that is costly
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Analysis a.Total Monthly Demand of Products = 7110 units/month b. Market Share: Something Sweet 15.11% Sweet leaf 20.51% Greenwich(pearl coolers) 10.40% B. Marketing Mix 1. Name of product / service / company: Table Top 2. Price per variant: Php 60.00 3. Distribution Channel: Somewhere in Divisoria 4. Promotions: a.) Business Uniforms b.) Product Packaging (jars and notes) c.)
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Cisco BTS 10200 Softswitch Building Environment and Power Site Survey Document Brief The Building Environment and Power Site Survey provides essential information about the customer site for the Cisco BTS 10200 Softswitch. The Cisco BTS 10200 Softswitch is a software-based class-independent telephony switch that utilizes MGCP as the control protocol for voice. Modification History |Ver. |Date |Comment
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