A Journey of Continuous Caring The butterfly on the front cover symbolises the transformation that KPJ has undergone in its colourful and exciting corporate journey. A butterfly does not begin as such, but must evolve and transform in order to reach its true potential. Like the butterfly, KPJ has gone through various phases on its transformational journey. From the formative stage, strengthening stage to consolidation phase and now the transformation stage, KPJ is transforming into a regional leader
Words: 13260 - Pages: 54
elements (product, price, place, promotion) which are used by organisations to satisfy needs and wants of consumers. While the subject has a theoretical base, practical application of the marketing concepts to 'real world' situations via a specific project is an essential part of the subject. LEARNING OBJECTIVES Upon completion of this subject, students should be able to: Provide an understanding and appreciation of the areas of marketing principles including its theories, concepts
Words: 5070 - Pages: 21
[pic] Sub bhool hoja Cool….. SUBMITTED TO: A research report submitted to SIR HAMMAD UR REHMAN as the fulfillment of the requirement for the Marketing course. GROUPS MEMBERS Member Name: Yasmeen Amber Registration # 20592 Signature: __________________ Member Name: Hina Najeeb Kapadia Registration # 20784 Signature: __________________ Member Name: Syed Mohsin Nazeer Registration # 21402 Signature: __________________
Words: 4598 - Pages: 19
EXECUTIVE SUMMARY Putahe de Filipino is a Cultural Filipino Dishes Mini Restaurant Located in Luneta Park, That this area is in need of a warm and friendly place, A place that reflect to our culture or old civilization. Putahe de Filipino open at January 08, 2016 The menu will be inspired from different regions’ specialties that the price will be competitive with other restaurant in the area. Serving the freshness and delicious Filipino food. The service will be relaxed and very friendly to
Words: 4683 - Pages: 19
1.0 EXECUTIVE SUMMARY Name of business: Salmon Sport Centre Nature of business: Services Industry profile: Sport and Cafe Location of business: Roof Top, Parking Lot, Giant Hypermarket Jalan Plumbum, Section 7, 40100 Shah Alam, Selangor Date of business commencement: January 2014 Factor in selecting the proposed business: 1. Nowadays sport centre is beginning to gain popularity in the society. It is getting attention by many people now especially teenagers. Therefore
Words: 9066 - Pages: 37
Table of Contents 1.0 Introduction 3 2.0 Operations management and scope of operations management 4 2.1 Quality control 4 2.2 Stock management 4 3.0 Roles of Operations Manager 5 3.1 Guidance 5 3.2 Motivator 5 3.3 Improve overall performance of operation 5 3.4 Communication and Coordination 6 3.5 Financial planning 6 4.0 The strategic choice for location 7 5.0 Application of technology 8 5.1 Barcode system 8 5.2 Price checker 8 6.0 Process Strategy and Work Design 9
Words: 3421 - Pages: 14
TABLE OF CONTENTS 1.0 Introduction 1 2.0 Main Issues ….3 3.0 Analysis of Revenue, Fixed Costs, Variable Costs and Income Statement before adjusted 5 3.1 Revenue 5 3.2 Fixed Costs 6 3.3 Variable Costs 7 3.4 Income Statement 9 4.0 Case Questions and Answers 11 4.1 How lucrative is the petrol station business? 11 4.2 Since the margin on fuel business is very low (6%) compared to convenience store (20%), do you agree that the convenience store subsidizing the fuel business
Words: 4155 - Pages: 17
Edilberto G. Enriquez Jr Busineess Ethics: Final Paper THE PEPSI COMPANY All corporations operate with a license from society, and it’s critically important that we take that responsibility very, very seriously. We have to make sure that what corporations do don’t add costs to society. - Indra Nooyi, CEO PepsiCo The first job of management is, therefore, to identify and to anticipate impacts – coldly and realistically. The question is, Is what we do right, in the
Words: 3865 - Pages: 16
MARKETING EXCELLENCE Pedigree Making the brand a dog’s best friend Marketing Excellence 2 | About The Marketing Society About The Marketing Society INSPIRING BOLDER MARKETING LEADERSHIP The Marketing Society is a not-for-profit organisation owned by its members, with over 2500 senior marketers. Over the past 50 years it has emerged as one of the most influential drivers of marketing in the UK business community. The Society challenges its members to think differently and to be bolder
Words: 3467 - Pages: 14
summer training project Document Transcript ACKNOWLEDGEMENT I am highly indebted to my project mentors, Mr. Sanjay Bharti for their continuoussupport, supervision motivation and guidance throughout the tenure of my project in spite oftheir hectic schedule who truly remained driving spirit in my project and their experience gaveme the light in handling research project and helped me in clarifying the abstruse concepts,requiring knowledge and perception, handling critical situations and in understanding
Words: 12238 - Pages: 49