This text was adapted by The Saylor Foundation under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 License without attribution as requested by the work’s original creator or licensee. Organization The overarching logic of the book is intuitive—organized around answers to the what, where, why, and how of international business. WHAT? Section one introduces what is international business and who has an interest in it. Students will sift through the globalization debate and
Words: 239764 - Pages: 960
Samsung Electronics Contents Overview Business Units Corporate Vision Performance Indicators Brand Excellence Corporate Citizenship 2 Overview 3 History 1972 Production of B/W TV sets began 1992 Company ranked world’s top DRAM supplier 1969 Company established 1980 Korea TelecommunicationsCorp. acquired 1995 TFT-LCD mass production began 1974 Wafer fabrication started 1988 Samsung Semiconductor & Telecommunications merged with Samsung Electronics
Words: 5167 - Pages: 21
PROJECT REPORT ON CONTENTS OF THE PROJECT: * Acknowledgement * Executive Summary * Objective of the Study * Quick Service restaurant in India * Key drivers in Indian quick service restaurants * History * Introduction * Strategies taken by Domino’s * Service Blueprint of Domino’s * 7P’s of Domino’s * Flower of Services of Domino’s * Service marketing triangle of Domino’s * Methodology
Words: 5489 - Pages: 22
Standardized and Localized Strategies and the Role of Culture in Marketing and Consumption Delroy A. Jefferson This paper is submitted in partial fulfillment of the requirements for International Marketing Doctorate of Business Administration SMC University Dr. Babu P. George July 26, 2014 Abstract The paper seeks to examine the arguments surrounding the issue of standardization versus localization as it highlights specific advantages and disadvantages of both as obtained from
Words: 5126 - Pages: 21
"The concept of data mining was common abroad in 1985, but in India, selling it involved changing mindsets." It was a struggle initially, he recalls, as he recounts the story of Delhi Lotteries, one of his earliest contracts (Makaan 1998). The project involved processing prizewinning tickets surrendered by stockists, the shops that sold the tickets. Datamation's rival put in a bid of Rs 1.35 per
Words: 7555 - Pages: 31
Chapter 2: Political and Economic Environment Chapter 3: Selling U.S. Products and Services Chapter 4: Leading Sectors for U.S. Export and Investment Chapter 5: Trade Regulations and Standards Chapter 6: Investment Climate Chapter 7: Trade and Project Financing Chapter 8: Business Travel Chapter 9: Contacts, Market Research and Trade Events Chapter 10: Guide to Our Services 3/3/2009 Return to table of contents Chapter 1: Doing Business in Vietnam • • • • Market Overview Market
Words: 50261 - Pages: 202
Bestlink College Of The Philippines 1044 Brgy. Sta Monica , Quirino Highway , Novaliches Quezon City Philippines “A COMPILATION OF 15 FILIPINO ENTREPRENEURS” Submitted By: Carolina Lopezbaños Submitted To: Introduction Entrepreneurship isn’t for everyone. But when it’s right, it’s the most satisfying career path a person can pursuit. We might be thinking what is the suitable path for us to be a successful person in future. Regardless of our definition
Words: 5098 - Pages: 21
Consultancy Project Report McDonald’s By Haroon Zahid Qureshi CIIT/FA14-EMBA-207/CVC Master’s in Business Administration (Executive) COMSATS Institute of Information Technology Virtual Campus – Pakistan INTRODUCTION OVERVIEW OF FAST FOOD INDUSTRIES The food industry is on a high as Indians continue to have a feast. Fueled by what can be termed as a perfect ingredient for any industry - large disposable incomes - the food sector has been witnessing a marked change in consumption
Words: 5300 - Pages: 22
McDonald’s Corporation April Hahnfeld Analyst July 18, 2010 Recommendation: HOLD Porter’s 5 Forces: • • • • • • • • • • • • • • Threat of Competition: High Threat of New Entrants: High Threat of Substitution: Low-Moderate Power of Suppliers: Low Power of Buyers: Low Pros: Ticker Exchange Industry Sector Classification Market Cap. 52 Week Price range Recent Price Current P/E Projected 2012 P/E 2009 EPS Projected 2012 EPS Dividend Yield Debt Rating Beta MCD NYSE Retailing - Foods Consumer
Words: 6489 - Pages: 26
Abstract: This paper works out a conceptual framework for studying the performance of franchising networks. Franchising networks, which originally developed in the context of Western economies, are currently operating in transition economies as well. Some franchising networks fail and some succeed. The paper views performance of networks as a complex process of adaptation to the environment. Characteristics of networks, which appear due to the environment, influence the drivers of performance
Words: 6518 - Pages: 27
