How political, legal and social factors impact on businesses. In this assignment I will be conducting a PESTLE (Political, Environmental, Social, Technological, Legal and Economical) analysis of two companies, McDonalds & Samsung. I will be looking at the factors which affect the business at this current time and also factors that may potentially affect them in the future and what they can do as a response and the benefits and drawbacks that may come with their response. McDonalds “McDonald's is
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Strategic IT Alignment Shubham Gupta, Venkateshwar Reddy Byreddy, Tejas Dharankar, Meseret Zeleke Businesses are constantly looking to harness competitive advantage and increase revenue using IT. If IT strategies are not implemented with foresight and planning, they tend to be a financial liability to the company. However, if IT is aligned to streamline, accelerate and boost a company’s business processes, the company reaps maximum benefit from its IT architecture. Companies have a sea of
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Product, Pricing and Channels The Royal Caribbean Navigation app is only available for users of android and Apple devices. The app is free to download and is able to connect on all RCL guest using Royal Caribbean Wi-Fi networks. The Royal Caribbean navigation app connects to the ship networks in the port terminal as well. The Wi-Fi network is complimentary only if Royal Caribbean guest use it to access the app while the mobile device is on “airplane mode”. The Royal Caribbean navigation app complies
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largest mobile phone manufacturer with a turnover of 31 billion. In 2006, Olli-Pekka Kallasvuo replaced Jorma Ollila as the CEO, but was not able to reverse the decline of Nokia’s market share especially in the high end segment. Competitors like Apple, Blackberry, HTC, Samsung, and phones using Google’s Android operating system captured market share from Nokia at an alarmingly increasing rate. By the end of 2010 Android was already the most widespread smart phone operating system in the world and
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acts as one body and its effect on the well-being of people and the environment. I’ll be relating this to Apple, and I’ll be looking at how they perform when it comes to ethics and morality. Apple is an American multinational corporation headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, online services, and personal computers. Apple have the largest percentage of market share within their sector, they have a share of 41.4% and according
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As at 2010, 31% of mobile consumers in United States owned a Smartphone. The demand for smart phones is likely to grow massively especially within the Hispanic market which accounted for 27% usage among the Hispanics by then. On Smartphone usage, apple accounted for 29%, android phones accounted for 27% and other mobile phone products accounted for 18% usage among the Hispanics. According to this data, it is conclusive to say that any marketer who does not recognize the potential of this target market
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A pricing strategy is an important element of marketing mix since apart from being related to the positioning of the product, it has effects on other elements of marketing mix including channel features, promotions and product features. The strategy in its development has some general steps that necessitate following including developing a market strategy, making market mix decisions, estimating the demand curve, calculating the cost, understanding the environmental factors, setting price objectives
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services. Some of the major companies Foxconn makes contracted products for include IBM, Cisco, Microsoft, Nokia, Sony, Dell, Hewlett-Packard, and Apple. If you have a PlayStation, computer, or smart phone there is a good chance that all or pat of it was made by Foxconn. It is the only manufacturer that makes the ipad and one of two producer of the iPhone. Foxconn has a plant in Houston, Texas, that employs around 1,000 workers, specializing in high-end servers for corporate clients. Gou plans
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Issue 2 30.4.10 Jyoti nivas college sagezza FINANCE INSIDE THIS ISSUE: Finance Marketing Human resource management 2 3 4,5 Reliance discovers more oil in Cambay basin Energy major Reliance Industries has discovered more oil on India's western coast, raising the potential of the exploratory blocks it has been drilling, India's biggest conglomerate whose businesses span petrochemicals, refining, oil and gas exploration and retail said the current flow was at 300 barrels of oil per day (bopd)at
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Research three to five (3-5) ethical issues relating to marketing and advertising, intellectual property, and regulation of product safety and examine whether PharmaCARE violated any of the issues in question. Legal and Ethical considerations are a worthwhile element in marketing/advertising, product safety and intellectual property, however there continues to be the stealthy and erratic element that each company cannot control and that is the employee. Ethical or unethical behavior is not completely
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