occupation and income. For example, Dove created a product for called ‘Men + Care’ which is a hygiene product targeted only for men. Psychographic/Behaviour Psychographic Segmentation is based on personality, values, lifestyle, interests, attitudes, self image or opinions. For example, Ducati is a motorbike manufacturer and may segment its market on the basis of personality variables such as a masculine image, independent, impulsive and fearless. Macbook Pro The MacBook pro is a line of Macintosh
Words: 1428 - Pages: 6
http://search.proquest.com/docview/1493278555/6428ED186E8C42A8PQ/20?accountid=14693 International Journal of e-Education, e-Business, e-Management and e-Learning, Vol. 4, No. 3, June 2014 Legal Risks in Social Media Marketing Jawahitha Sarabdeen Abstract Social media is an important communication channel for marketers. The research conducted earlier shows that more than 81% of the businesses are using social media or planning to use social media for marketing purposes. The social media
Words: 6386 - Pages: 26
Management Act of 2000”. Section 2. Declaration of Policies. -- It is hereby declared the policy of the State to adopt a systematic, comprehensive and ecological solid waste management program which shall: (a) Ensure the protection of public health and environment; (b) Utilize environmentally-sound methods that maximize the utilization of valuable resources and encourage resources conservation and recovery; (c) Set guidelines and targets for solid waste avoidance and volume reduction
Words: 12423 - Pages: 50
officially formed and started as third-party logistics (3PL) services provider. The company achieved profitable growth after 1990.( http://www.con-way.com/en/logistics) Menlo Worldwide can provide a wide range of services and technical expertise, business involved in the global supply chain management and transport unparalleled. As a global logistics company, transportation, freight forwarding, customs clearance and supply chain management leader on a global scale, Menlo Worldwide in the basic results
Words: 5672 - Pages: 23
quality (Patrick,1998). Quality in the provision of medical services encompasses a number of factors key among which is accuracy in diagnosis, treatment and drug prescription. Additionally, data in the medical spheres require secure and integral storage. Most of the diagnoses especially those associated with terminal recurrent illnesses depend largely on the patient history. All the patient details therefore require a secure database and an appropriate filing mechanism. Initially, all these
Words: 4691 - Pages: 19
TELEVISION NEWS media is one of the most important catalysts that has an invariably important role to play in shaping up public opinions, sentiments, and dogmas by promulgating accurate and desirable information and knowledge. Due to its vast intrusion in public life, it has the power of creating an enduring impact on society and culture of a region. Today, TV news channels in India are facing a qualitative crisis pertaining to disseminated content in the package of news. News is the source of gathering
Words: 3004 - Pages: 13
Chapter 11: Green Computing Prof. Yuh-Shyan Chen Department of Computer Science and Information Engineering National Taipei University Prof. Chih-Shun Hsu Department of Information Management Shih Hsin University Outline 1. 2. 3. 4. 5. 6. Abstract Green computing architecture Regulations and industry initiatives Approaches to green computing Conclusion Reference 2 1. Abstract 1. Abstract • In 1992, the US Environmental Protection Agency launched Energy Star, a voluntary labeling program
Words: 4836 - Pages: 20
Securing Wireless LANs Figure 8: Securing Data in Transit Figure 9: Mobile Device Authentication Mechanisms Figure 10: Mobile Device Data Encryption Figure 11: Primary Reason for Not Requiring Data Encryption Figure 12: Regulatory Compliance Figure 13: Storage of Corporate Data on Mobile Devices Figure 14: Mobile Device Management Figure 15: Most Critical MDM Security Functions Figure 16: Password Policy Figure 17:
Words: 10170 - Pages: 41
The adoption of cloud based accounting information system in business I. Introduction Accounting information system is playing an important role in the business operation, and the cloud computing has a great impact on the revolution of accounting information system. This research paper aims to discuss the new trend of cloud based accounting information system in business. The whole text is divided into three parts: First part gives an overview of the cloud computing and accounting information
Words: 1746 - Pages: 7
SUBJECT BUSINESS ETHICS PROFESSOR CYRUS GONDA TOPIC UNETHICAL PRACTISE IN FOLLOWING SECTORS: HOSPITAL GROSSERY HOTEL INFORMATION TECHNOLOGY JOURNALISM GYMNASIUM INTERIOR INSURANCE UNETHICAL PRACTISE IN DIFFERENT SECTORS Hospital No profession is more fundamentally rooted in an ethic than medicine. In the 21st century, almost every young American physician graduates from medical school by reciting some version of an oath of ethical behavior first sworn to by doctors in the fifth
Words: 4237 - Pages: 17
