STUDY REPORT | 4/12/2015 4/12/2015 Executive Summary The purpose of this report is to analyse and evaluate the business strategy of Singapore Airlines. The report provides an informed review of Singapore Airlines’ executive management or organisational strategic analysis, decision making, implementation and evaluation of performance outcomes. Therefore, the report will cover many aspects such as strategic analysis, strategic directions and strategic objectives key-board business-level
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Favourite Airline (former) BA CityFlyer OpenSkies British Airways Limited British Airways World Cargo Fleet size Destinations Company slogan Parent company Headquarters Key people International Airlines Group Waterside, Harmondsworth, England Keith Williams (Chief Executive Officer) Sir Martin Broughton (Chairman) £10.827 billion (2011) www.britishairways.com [2] Revenue Website British Airways (BA) is the flag carrier airline of the United Kingdom and its largest airline based on fleet
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Executive Summary This report was produced for British Airways for the purpose of providing strong competitive edge in Airline industries. BA is a leader in airline operators in UK which face a lot of competition in the last decade. This report will analysis, identify and evaluate strategic choices that BA could pursue both internal and external environment forces. Some of the strategic will includes the strategy gap of BA. Through this strategic, we have recommended that BA should focus on their
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asserted that businesses have responsibilities towards all of their stakeholders, which comprised of responsibilities in the area of philanthropy, ethical, economic and legal (see figure 1) (Stieb 2009). Corporate Social Responsibility (CSR) refers to business practices that aim to solve environment, social and economic issues (Osagie et al. 2016, 233). Besides that, global corporate citizens should engage in activities that align with the triple bottom line theory of people, planet, and profit and the
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CHAPTER 1 Suggested solutions 1.1 Select an organisation with which you are familiar, and outline some of the main changes that have taken place in its business environment in recent years. 选择你熟悉的一个组织，简要说明了一些近几年在其业务环境中发生的主要变化。 Qantas, the national airline of Australia, has faced a number of changes to the business environment in recent years, including deregulation of the domestic aviation industry. This resulted in increased competition as new companies attempted to enter the industry. The most
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Business Proposal Professional Development II Prepared by: Casey Foo Don Lin Karen Lim Kim Hong Lawrence Lim 1 Executive Summary The airline industry is not young, and if it is not because of budget airlines who revolutionized how the industry works in terms of pricing strategies and marketing, it is honestly quite boring to fly! Since the September 11 attacks, airports around the world, including Australia has stepped up security measures extensively, which adds to the ʻhecticʼ experience
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DAF/COMP(2014)14 06-Jun-2014 ___________________________________________________________________________________________ English - Or. English DIRECTORATE FOR FINANCIAL AND ENTERPRISE AFFAIRS COMPETITION COMMITTEE DAF/COMP(2014)14 Unclassified AIRLINE COMPETITION -- Background Paper by the Secretariat -18-19 June 2014 This document was prepared by the OECD Secretariat to serve as a background note for Item IX at the 121st meeting of OECD Competition Committee on 18-19 June 2014. The opinions expressed
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Abstract Business strategy is important for organizations to operate, and it significantly impacts on every department of organizations. If the strategy has changed, it will cause many problems. In the process of implementing these changes, there is support or resistance from shareholders. This report focuses on analyzing BA’s strategic changes and dealing with managing these changes. In tradition, HRM is the organizational function that deals with requirement, training, assessment and rewarding
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DATE: 21st April 2011 INDUSTRY OVERVIEW An Airline is a scheduled air transport facilitator. There has been a major increment in fleets to connect all major airports of the world due to technology development. This aids to reduce cost and flying more people. Since 1970, there has been a 5 fold increase of traffic at the airports of the old 15 Euro states airports. The contribution to total GDP of Europe is 3.1% (€ 275 billion). European Airline Industry focus is to offer steady, loyal, safe,
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acquisition of Iberia. 2001: Heathrow Terminal 5 is given the go-ahead by the UK Government. 2002: British Airways becomes the world’s first airline to take part in a scheme to reduce greenhouse gas emissions. 2003: Concorde makes its last commercial flight. 2004: British Airways becomes the first airline in the UK to enable passengers departing from Heathrow to print their own boarding passes online for selected flights. 2005: A new voluntary
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