Current Issues: * Competing brands * GM’s bankruptcy * CEO turnover/New management * Ethical issues Threats: * Intense competition * Trade Union * Cars Lasting longer * Recession of the Economy * Fuel prices could slow truck sales Opportunities: * Average car age * Emerging markets * Cash for clunkers * Global warming * Globalization General Motors is an American multinational automotive corporation founded on September 16
Words: 715 - Pages: 3
BS-SEC I (Group-3) * SHINY ACHARYA-10BSPHH010733 * SHWETABH SRIVASTAVA-10BSPHH010766 * RAGINI SHARMA-10BSPHH010936 * SUNIL Kr. YADAV-10BSPHH011074 * SAURABH TRIVEDI-10BSPHH011076 * NILABH-10BSPHH011081 * SHAUNAK GOSWAMI-10BSPHH010718 INDIAN AUTOMOBILE INDUSTRY (A MACRO AND MICRO ANALYSIS) With a Focus on TATA Motors | FINAL REPORT (Business Strategy) | IBS-2011 BS-SEC I (Group-3) SHINY ACHARYA-10BSPHH010733 SHWETABH SRIVASTAVA-10BSPHH010766 SUNIL Kr. YADAV-10BSPHH011074
Words: 7540 - Pages: 31
Keiretsu Translated literally, it means headless combine Keiretsu is a Japanese word which, translated literally, means headless combine. It is the name given to a form of corporate structure in which a number of organisations link together, usually by taking small stakes in each other and usually as a result of having a close business relationship, often as suppliers to each other. The structure, frequently likened to a spider's web, was much admired in the 1990s as a way to defuse the traditionally
Words: 6330 - Pages: 26
A firm’s external environment involves both geographic factors and cultural elements. Location and resources are crucial geographic factors influencing both national and corporate success, with population characteristics and institutional arrangements making up the most meaningful components of the cultural elements affecting both the success of firms and of nations. Resources, population and institutional factors are dynamic, manifesting a number of feedback loops. For example, institutional incentives
Words: 5964 - Pages: 24
Marriage & Divorce between Volkswagen & Suzuki INTRODUCTION In December 2009, Japan’s Suzuki Motor Corp. and Germany’s Volkswagen AG (VW) signed a comprehensive alliance agreement. This agreement was a symbol of the common goal shared by both automobile giants – to create one of the top automobile groups in the world. Under their agreement, Volkswagen acquired a 19.9 percent stake in the Japanese carmaker. Suzuki sold its shares to Volkswagen for a staggering 223 billion Yen. Almost half of this
Words: 4749 - Pages: 19
Marketing Case Project: General Motors [pic] Zach Bauer Matt Biersdorf Matt Flinn Amy Oliver Danielle Provance Marketing Strategies Professor Paul 11/08/2006 Executive Summary General Motors is one of the largest motor vehicle manufacturers in the world and has been a market leader for over 75 years. The company itself has been going through changes especially in the way that they are creating products and on an internal basis, however, there are some changes that the company
Words: 5623 - Pages: 23
August 2005 and March 2010. DPA Renault and Bollore join forces on EV project Renault and the French Bollore group are teaming up on a next-generation electric car to be marketed under the Bluecar name. The aim is to produce a smaller vehicle than the current four-seater Bluecar and Renault has commissioned a feasibility study. The joint-venture will also sell complete electric car-sharing solutions in France and Europe. In an initial move, the Renault plant in Dieppe in northern France
Words: 3247 - Pages: 13
trade, costs of trade, and the competitive strategy of the international business. The course considers alternative modes of market entry, including import and export through intermediaries, contracting with suppliers and distributors, strategic alliances and foreign direct investment (FDI). Case studies are used to illustrate the basic principles of multinational business management and strategy. The course introduces the “Strategy Star” analysis. The first week of the course is dedicated to introducing
Words: 2993 - Pages: 12
A History of Enron Enron is an energy company based in Houston, Texas that deals with the energy trade on an international and domestic basis. It was formed in 1985 when Houston Natural Gas merged with InterNorth. After several years of international and domestic expansion involving complicated deals and contracts, Enron was billions of dollars into debt. All of this debt was concealed from shareholders through partnerships with other companies, fraudulent accounting, and illegal loans. Enron
Words: 3482 - Pages: 14
2014 International Business Assignment Tata Motors International Strategies sdfdf Farhan Khan 11/30/2014 Table of Contents Indian Automobile Industry .................................................................................................................................... 2 1. 2. Tata Motors Overview ................................................................................................................................................. 2 3. Porter’s Five
Words: 2452 - Pages: 10
