Conceptual Foundations of the Balanced Scorecard Robert S. Kaplan Working Paper 10-074 Copyright © 2010 by Robert S. Kaplan Working papers are in draft form. This working paper is distributed for purposes of comment and discussion only. It may not be reproduced without permission of the copyright holder. Copies of working papers are available from the author. Conceptual Foundations of the Balanced Scorecard1 Robert S. Kaplan Harvard Business School, Harvard University 1 Paper
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hit stores faster than competitors. | Offer technology that is new in domestic and international markets. | Build relationships with international equipment manufacturers. | ------------------------------------------------- Learning and Growth Scorecard Ads by Webexp EnhancedAd Options Objectives | Measures | Targets | Initiatives | Promote corporate culture that fosters employee growth. | Obtain an employee retention rate of 75% or higher for 6 months. | The company should maintain this
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Management Accounting Delivers Long Term Focus - Indian Context 12/12/2011 Contents INTRODUCTION 2 The Balanced Scorecard 2 Balanced Scorecard in Indian Scenario 4 The Balanced Scorecard at Tata Motors 4 Customer Relationship Management 7 CRM implementation in Indian Scenario 7 CONCLUSION 9 INTRODUCTION A criticism of traditional accounting methods like focusing on profit and sales volumes is that they have a tendency to
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------------------------------------------------- RE: Strategic Direction for the Future of IMAX Recommendation It is recommended that IMAX focus on the growing edutainment industry while simultaneously pursuing aggressive expansion into multiplexes. The balanced scorecard in Exhibit A reveals financial crisis due to limited customer retention and acquisition. This is a direct consequence of IMAX’s niche positioning. Although this positioning is the source of the firm’s trusted brand image, it also restricts growth
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Balance Scorecard The balanced scorecard is a strategic planning and management system that is used to align business activities to the vision statement of an organization, improve internal and external communications, and monitor organization performance against strategic goals. It was originated by Robert Kaplan (Harvard Business School) and David Norton as a performance measurement framework that added non-financial performance measures to financial performance measure to give managers and executives
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www.hbrreprints.org BEST OF HBR Using the Balanced Scorecard as a Strategic Management System by Robert S. Kaplan and David P Norton . • Included with this full-text Harvard Business Review article: 1 Article Summary The Idea in Brief—the core idea The Idea in Practice—putting the idea to work 2 Using the Balanced Scorecard as a Strategic Management System 14 Further Reading A list of related materials, with annotations to guide further exploration of the article’s ideas and
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Analysis The Balanced Scorecard (BSC) was an idea that was developed in the early nineties by Kaplan and Norton as an approach towards performance evaluation. The scorecard has four perspectives; the financial perspective, the customer perspective, the internal business processes perspective and the learning, growth and innovation perspective. The financial aspect requires that for an organization to succeed financially there is need to improve on the shareholder value, realize return on capital
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The balanced scorecard system has some distinct advantages that make it suitable for improving performance. The first is that it is focused on getting results. This is why the approach in case of US Postal Services produced positive results. The second advantage is that linking employee interests in a service industry to business processes, and to customer satisfaction are strong drivers of success. These lead to improved financial results. Another important reason why balanced scorecard is useful
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A Balanced Scorecard for Small Business C. W. Von Bergen Southeastern Oklahoma State University Management and Marketing Department Durant, OK 74701-0609 Phone: 580-745-2430; Fax: 580-745-7485; e-mail: cvonbergen@sosu.edu Daniel C. Benco Southeastern Oklahoma State University Department of Accounting and Finance Durant, OK 74701-0609 Phone: 580-745-2498; Fax: 580-745-7485; e-mail: dbenco@sosu.edu Abstract The balanced scorecard is a performance management system that enables businesses
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the following in order: 1. Brief description of the organization/segment–1 paragraph. 2. SWOT analysis in chart form–Four categories - Strengths, Weaknesses, Opportunities, Threats - each item should be clearly and concisely stated. 3. Balanced Scorecard in chart form. Clearly and concisely list CSFs in each of the four categories identified in the text. For each CSF indicate in a separate column explain how the measurement of the CSF will transpire. 4. A discussion of the CSFs chosen for
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