Term paper On Identifying the Marketing Strategy in Existing mobile Company in Bangladesh [pic][pic][pic] [pic] [pic][pic] Siddheswari University Collage, Dhaka Department of Marketing Term paper on Identifying the Marketing Strategy in Existing Mobile Company in Bangladesh Submitted to Md. Mizanur Rahman
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of mobile operator in BD Robi Banglalink Citycell Findings Recommendation Q/A Mobile Phone Subscribers in Bangladesh Operators Grameen Phone Ltd. (GP) Active Subscribers(Million) 39.293 Orascom Telecom Bangladesh Limited (Banglalink) 25.490 Robi Axiata Limited (Robi) Airtel Bangladesh Limited (Airtel) Pacific Bangladesh Telecom Limited (Citycell) Teletalk Bangladesh Ltd. (Teletalk) Total 19.211 6.734 1.699 1.358 93.788 Source: BRTA Website Company Overview ROBI… Axiata (Bangladesh)
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চ'াট ভেIস চ'াট রাডার /লােকটর /শারেগাল বাংলা /মেসনজার ই-4ািফক Access modes: SMS & USSD SMS Short code : 28787 USSD Dialing code : *28787# Target Base: All Robi subscribers (Prepaid & Postpaid) Service details : Robi, in association with Dhaka Metropolitan Police, has introduced e-Traffic services EXCLUSIVELY for Robi subscribers. Only Robi users will be able to avail below services via SMS as well as USSD: - Validation of Driving License - Validation of Vehicle Registration number - Validation
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Comparative analysis of service quality of GP with other private Telco service providers in Bangladesh A COMPARATIVE ANALYSIS OF SERVICE QUALITY OF GRAMEENPHONE WITH OTHER PRIVATE TELECOMMUNICATION SERVICE PROVIDERS IN BANGLADESH by Md. Fuad Al Hassan ID: 0720053 An Internship Report Presented in Partial Fulfillment Of the Requirements for the Degree Bachelor of Business Administration INDEPENDENT UNIVERSITY, BANGLADESH April 2012 Comparative analysis of service quality of GP with
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Host public events. As ROBI is the fastest growing mobile operator, it has a skilled team for PR management and corporate communication. Specially, ROBI takes points no. 1, 3, 4, very seriously. ROBI hosts a lot of public events like national and local tournaments, math Olympiads, talents hunts, spelling bees etc. They also keep a good relation with local news reporters. So that when they (reporters) hears any rumor about ROBI they talk to the PR team of ROBI first before jumping to
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1 SWOT Analysis of Grameenphone Ltd. Abstract: Grameenphone widely known as GP, is the leading telecommunications service provider inBangladesh. With more than 32 million subscribers (as of June 2011), Grameenphone is the largestcellular operator in the country. It is a joint venture enterprise between Telenor and Grameen TelecomCorporation, a non-profit sister concern of the internationally acclaimed microfinance organization andcommunity development bank Grameen Bank. Grameenphone was the
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Internship Report Comparative Analysis of Teletalk Bangladesh Limited |Prepared By: |Prepared For: | | | | | | |Md. Mashiur Rahman |Husain Salilul Akareem
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explore the public relation and communication department under marketing department of Robi. It is an research which gives an over all idea about the activities of the department, in addition this research will find out what the different types (working class, student, housewives, employees) think about the PR activities of Robi. This research is based on questionnaire. The questionnaire was given from the Robi authority which was a pre-tested questionnaire having 5 questions. The sample technique
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Amin & Associates, HKD (H-Tech) International, Jamuna Bank Limited, Rahimafrooz Accumulators Limited, Robi Axiata Limited and TopOfStack Software) of Bangladesh with pros and cons Modes of Organizational Communication A 2011 study of communicational means in six individual companies (Bani Amin & Associates, HKD (H-Tech) International, Jamuna Bank Limited, Rahimafrooz Accumulators Limited, Robi Axiata Limited and TopOfStack Software) of Bangladesh with pros and cons Prepared For:
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Executive Summary From the dawn of human civilization people use many ways to communicate with each other & those ways of communication were changed or updated time to time because of new innovation & demand. The power of telephony is forging a new enterprise culture, from banking to agriculture to health care. The opportunities that lie in the telecom industry seem endless & lucrative due to the continuous innovation & growing demand for mobile telephony. Mobile phone has become
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