UCLA EXTENSION - STRATEGIC MARKETING Homework Assignment #1 Prepared by Basak Alemdag WALMART RETAIL ANALYSIS Business description Walmart is an American retail corporation that runs chains of large discount department stores in various countries. It is currently the largest retailer in US and in the world and also the world's third largest public corporation according to the Fortune Global 500 list in 2012. Today, Walmart operates in 15 countries with a total of 8500 stores. It
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Introduction With the launch of the Sustainability Strategy in 2005, Walmart was able to generate cost savings and profits from different areas of its supply chain. Having faced challenges to convince all its stakeholders to participate in this strategy, there is long way from setting a firm foundation for their strategy supply chain wide and to reach a consensus with its stakeholders on the need to focus on sustainability. However, with 2006 coming to an end, Ruben and Elm are pressured to evaluate
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Since it first began in the late 1800’s, Kroger had been a store motivated to expand itsrole in the community. After first starting out by selling grocery items to customers, it began toalso sell bakery items and opened bakeries within the grocery store itself. This was a bigconvenience for the consumer to be able to shop for most of their grocery items within the samestore. The company then set its sights on the meat industry by purchasing several meat marketsand packing plants. This allowed
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Analysis of Walmart Jennifer Boykin Strayer University Professor Swinney BUS 310 July 17, 2014 Analysis of Walmart 1. Analyze the organization overall, its primary purpose, the customers that it serves, and its size. In 1945 a businessman named Sam Walton made the decision to purchase a branch of the Ben Franklin Stores with the idea of focusing on selling products at lower prices in order to earn higher volume sales at a lower
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such a large corporation. Over time, however, this will save the company many hours of labor. 6. This paper is directed to Walmart’s Home Office IT. Since the first Walmart store opened in 1962 in Rogers, Arkansas, we've been dedicated to making a difference in the lives of our customers. Our business is the result of Sam Walton's visionary leadership, along with generations of associates focused on helping customers and communities save money and live better. (1) The Walmart U.S. segment
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Running head: ORGANIZATION 1 Transforming an Organization Linda Nance MGT 435 – Organizational Change Instructor: Dr. Brian Collins October 12, 2015 Running head: ORGANIZATION 2 Transforming an Organization Whether you have a large organization or a small one, the only thing that you can count on, the only thing that is constant is change. Change is needed in order to for companies to move forward and keep up with the needs of their customers
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Target Case Study: We Need More Eggs! [pic] (wordpress.com/the-devils-eggs) Introduction Target, a nationally known Fortune 500 company, is continuing to grow in both store size and numbers since its first opening in 1962. Target is extremely customer oriented and not only serves its guests with low prices, but quality products. The company is focused on innovation and creating the best experience possible for its guests. Currently, Target is in the process of implementing
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organization with a CRM system that seems to increase comfort or satisfaction. Provide an example of an organization using a CRM system that may cause customer concerns over the loss of privacy. 10. What is the difference between a data warehouse, a data mart and a database? Database 1. Used for Online Transactional Processing (OLTP) but can be used for other purposes such as Data Warehousing. This records the data from the user for history. 2. The tables and joins are
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50 years save money and live better of helping customers 2012 Annual Report 1960s 1962: On July 2, Sam Walton opens his first Walmart in Rogers, Ark. 1967: The Waltons now own 24 stores, ringing up $12.7 million in sales. 1969: The company officially incorporates as Wal-Mart Stores, Inc. 1970s 1970: Walmart becomes a publicly traded company on October 1. 1971: The company’s first distribution center is opened in Bentonville, Ark. 1972: Walmart is listed on the New York Stock Exchange
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Since the creation of humans, business has been established. For example, People around the world have long been selling merchandise in exchange for gold, and they have long been driving to stores to purchase goods. With the technological evolution, this practice has changed. Today, people don’t even have to go to the store to buy what they want because they have the possibility of having the market virtually present in the comfort of their own home. In regard to this, any business that expands its
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