Existing Firms * Trains * Duopoly system in Singapore, train services (Mass Rapid Transit) dominated by SBS Transit and SMRT Trains. * Currently 4 major ‘lines’ in Singapore, namely Circle Line, North-East Line, East-West Line and North-South Line. * Though the train services were owned by Land Transport Authority of Singapore, the trains are operated by two operators, SMRT Corporation (SMRT Train) and ComfortDelGro (SBS Transit) * Dominated by SMRT Corporation, they operate
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INTRODUCTION SBS Transit is a leading bus and rail operator in Singapore formed in 1973. It carries close to 3 million passengers on its extensive bus and rail network daily. The company invests extensively in technology and training, constantly looking to upgrade not only its operations but its people as well. On 1 November 2001, the company's name was changed to SBS Transit Limited to reflect its status as a bus and rail operator when they successfully get the license to operate North East MRT
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PART A View on MRT Breakdown The SBS Transit North-East Line 10 hour’s breakdown on 15 March 2012 is a severe issue that affects thousands living in Singapore. We feel that this is understandable as breakdowns would definitely occur even though it had brought about inconvenience to the commuters. This issue will not only affect ones judgment on SBS Transit Link, as well as the government’s ability to cope with the situation. However, SBS Transit Link had worked well together with the government
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Rivalry Among Existing Firms Trains • Duopoly system in Singapore, train services (Mass Rapid Transit) dominated by SBS Transit and SMRT Trains. • Currently 4 major ‘lines’ in Singapore, namely Circle Line, North-East Line, East-West Line and North-South Line. • Though the train services were owned by Land Transport Authority of Singapore, the trains are operated by two operators, SMRT Corporation (SMRT Train) and ComfortDelGro (SBS Transit) • Dominated by SMRT Corporation, they operate the Circle
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transportation system is dominated by 2 major players, one of which is my choice of organisation, Singapore Mass Rapid Transport Corporation Limited. (Also known as SMRT Corporation Ltd). In fact, total number of passengers utilising public transport has been growing constantly since Year 2000. For the year ended 31 December 2010, a highest record of 726,034,000 passengers was achieved (Yearbook of Statistics Singapore, 2011). And contributing to this significant figure is I myself, as a daily commuter, utilising
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Objectives 16 6.7. Key Issues Identified 17 7. Development Strategies 17 7.1. Strategies base on SAVED 17 7.1.1. Strategy One: 17 Venture into tourism by providing two-way transport services to Johor Premium Outlets, Legoland and Hello Kitty Land from Singapore for families and schools 17 7.1.2. Strategy Two: 19 SMRT to provide transport services mainly for tourists to send them to their hotels from airport and partnership with budget hotels chains and hostels. 19 8. Selection of alternatives 21 8
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company IT implementations and Successes Road ahead and Conclusion Background Significant bus operator in Singapore with 25% market share Leader in the world’s rail Industry in train service quality Growing revenue from retail, Advertising and Consulting services Dominant rail Operator in Singapore with 23 yrs operating Experience SMRT Second largest Taxi operator in Singapore with 3000 Taxis Mission, Vision & Core Values Excellence, Respect, Responsibility and Recognition,
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those of the Singapore bus business and accounted for 85.8% of Group bus operating profit – crossing the 80%-mark for the first time. - Public scheduled bus operations in Singapore under SBS Transit incurred an operating loss of $6.0 million as compared to an operating profit of $14.9 million in 2010 due mainly to higher fuel costs. Net profit increased by 3.1% to $235.6 million EBITDA increased by 5.4% to $715.8 million Global fleet increased to a record 46,300 vehicles Singapore, 13 February
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especially in Singapore, the infrastructure is complicated and takes a long time to build. It is a costly investment to enter into the transportation industry in Singapore because of the high prices of vehicles and licenses to obtain these vehicles (certifcate of entitlement). Comfor Delgro is also the industry leader in Singapore in terms of taxis. This industry also requires government backing and approval. ComfortDelgro also owns 75% of SBS Transit, the largest bus operator in Singapore. Threat
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any increase in the ridership affects positively the SMRT. Technological SMRT Institute which is a subsidiary of SMRT provides educational programmes to meet and grow the technological advancements in the land transportation. Nitec in Rapid Transit Technology programme jointly developed by the Institute of Technical Education and SMRT Institute provides strong foundation for students in the railway technology. This is programme is first of its kind in Southeast Asia (SMRT Corporation Ltd 2008-2012b)
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