Case Study 3: Lifebuoy/Unilever Asia Private Limited (pg 196) Question 1 Design one TV commercial (s story board) and one print ad that “bring to life” the “big idea.” Answer: For the TV ads, i will keep it very simple. It will start with having the screen split vertically on one side a child would be washing his hands by using Lifebuoy product and on the other side similar child using a competitor product. After 10 seconds the child using the Lifebuoy product would eliminates the germs 99
Words: 611 - Pages: 3
is well worth remembering that the study of religion as an academic endeavour is intended to enable candidates to “develop an understanding of the meaning and purpose of life as advanced by different religious practices.” The academic enquiry into the phenomenon of religion must be differentiated from religious instruction, where the latter is intended to enable faith or proselytise individuals. Consequently, it must be made clear that persons engaging in the study of Religious Education should do
Words: 6723 - Pages: 27
ection B (Short essay questions) and Section C (Multiple choice questions). It has SEVENTEEN (17) printed pages excluding this page. Printing is double sided, check each page carefully. You have two [2] hours to complete this examination plus 10 minutes reading time. Read all the questions carefully and answer all questions as instructed. Questions must be answered in ink. Write all your MULTIPLE CHOICE answers (SECTION C) in the Generalised Answer Sheet provided. Note
Words: 4271 - Pages: 18
five objectives. The first objective is reflection 1 analyzes organizational ethics and the influence of Eastern cultures on choosing the best candidate; the second is reflection 2 describes culture differences, self – awareness, and the techniques to match, and to manage the cross – cultures; third is reflection 3 discusses about work and life balance that might help each manager manage well both in work places and at home; the forth is determining the approach to foster the creative problem solving
Words: 5757 - Pages: 24
Depending on how the company presents the product to the public, the product can be perceived in a positive manner (which may include from the purchase of his to loyalty to it) or in a negative way (rejection ). Previous studies show that brands that are "imprinted" in consumers’ life are trying to create their own identity by calling on emotional and sentimental side, outlining, and thus people like a certain personality. The belief that a strong brand is based on whole creative process - aiming near
Words: 6955 - Pages: 28
complexity of the program in whole etc. In the second chapter we will provide you with some general advice in preparation – how to organize your time, what strategy elements to use, how to find time for studying and also an overview of the various prep tools that can help you. The following three chapters of the book are each related to one of the levels of the CFA Exam – here you can read various useful information regarding study materials, types of questions that appear on the exam, articles regarding
Words: 17281 - Pages: 70
a „good‟ answer and what does not. Extracts from candidates‟ examination scripts are included in relation to Questions 1 and 4, both of which were statistically popular with candidates. Please note that spelling errors and other linguistic problems have been left as they were on the examination script. General remarks As in previous years, irrespective of the actual questions on the examination paper, there are a number of common problems which detract from the quality of the answers given. The
Words: 6144 - Pages: 25
mental illness: schizophrenia. ------------------------------------------------- (Introduce the group member.) ------------------------------------------------- During our presentation, there are some MC question. Now, we divide you into two groups. The group who answer the correct answer more quickly can add one score. We’ve prepared some prizes for the winner. Now, we start our presentation. ------------------------------------------------- -------------------------------------------------
Words: 3233 - Pages: 13
Notes: a. b. c. d. Write answers in your own words as far as possible and refrain from copying from the text books/handouts. Answers of Ist Set (Part-A), IInd Set (Part-B), IIIrd Set (Part – C) and Set-IV (Case Study) must be sent together. Mail the answer sheets alongwith the copy of assignments for evaluation & return. Only hand written assignments shall be accepted. 5 Questions, each question carries 1 marks. 5 Questions, each question carries 1 marks. 5 Questions, each question carries 1 marks. Confine
Words: 2057 - Pages: 9
HR Research Methods – Final Exam, Winter 2015 STUDENT NAME: Peter Stojanov SummerPops SummerPops is a Popsicle manufacturer based in Montreal, Quebec, and has been operating since its founding in 1919. SummerPops moved into a large manufacturing facility in southeast Montreal in 1925, and has stayed in the building (with renovations and upgrades) ever since. The facility contains 4 major sections critical to the success of the business: * traditional loading docks to receive incoming
Words: 3443 - Pages: 14