Business Canvas Key Partnerships | Key Activities | Value Propositions | Customer Relationships | Customer Segments | -Suppliers pet accessories: clothing, food, shampoo-pets hospital (medical treatment) | -Managing stock-Find partners-pet allocation-managing webpage | -Reasonable price-provide dog care facilities | -Facebook page-Call service-Provide dog care information | -People who have pet-Dog lover-Financial ability | | Key Resources | | Channels | | | -webpage-Store location-Workers-Hospital
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material was originally found. Often amboyna is finely sliced to produce an extremely decorative veneer, used for decoration and in making of furniture and keys on a marimba. The flower is used as a honey source while leaf infusions are used as shampoos. Both flowers and leaves were said to be eaten. The leaves are supposedly good for waxing and polishing brass and copper. It is also a source of kino or resin. In folk medicine, it is used to combat tumors. This property might be due to an acidic polypeptide found
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University of westminster | WOMAN’S TOILETRY INDUSTRY | Principle’s Of Marketing | Seminar Leader: Jennifer Chang | Word Count: | 12/9/2010 | By Taslima Khanom, Sinem Sisman, Hamda Batah and Zhaneta | Table of Contents 1. Executive Summary 3 2. Terms of reference 3 3. Industry Information 3 4. Overview of adverts 4 5. Segmenting, Targeting and Positioning 5 6. Consumer Buying Behaviour 8 7. Promotion 12 8. Communication strategy 16 9. Price 17 10.
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Contents Introduction 1 The principal activities of marketing 2 Marketing Mix 3 Market Selection 4 Segmentation and targeting 4 Accessibility/actionability 4 Targeting strategies 5 1. Concentration 5 2. Mass (global) marketing 5 3. Differentiated marketing 5 Market-entry strategies 5 International marketing mix 6 Product 6 Price 7 Promotion 8 Place (distribution) 9 References 10 Introduction Marketing is an organizational function and a set of processes
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Health and social values P3/p4 Margret is new at living in a nursing home which is local by her, Margret has had a stroke which has caused her not communicate very well and has affected her mobility. Because of the stroke Margret has to use a Zimmer frame to walk and also uses an electric wheelchair to help her out. She has limited ability to her left side but has stronger mobility on her right arm and hand. Margret will have some sort of care to help her with day to day tasks. Margret
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Hierarchical Analysis of Industries Classes, categories, forms, brands Product hierarchy is a term which defines the way a product is relative to other products in the same industry. It guides the path and process a consumer takes to determine the products we choose and we eventually purchase. To start off we look at a basic need that our ultimate choice serves. After we identify the need and determine which industry will satisfy it we are faced with decisions. Which class of products in that
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The current product comes in three variants namely shampoo, conditioner and spray conditioner. It has been clearly mentioned in all the three products that they are inter related to each other and for best results the customer must make use of all the three in a series of steps to be followed by the user. The booklet found inside the package of the product explains how one should treat their colored hair i.e. first head wash using the shampoo and then conditioner followed up by the spray conditioner
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objectives can be classifiedby primary Purpose: . Inform . Introducing new products. Earlyads of HDTV or DVD playerintroduction. . Persuade . Bccomes more important as competitionincreases Sony offers best quality . Comparativeadvertising:Anti Dandruff Shampoo . Remind ' Most important for mature products Coca-Cola . Reminding customerswhere to buy it 8t29t20r3 :--*:-:=:-: budget Settingthe advertising . Several when setting the ad factorsshould be considered budget: . Stagein the PLC:New products
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quantities. * ABOUT SUNSILK: Sunsilk is a hair care brand, primarily aimed at women, producedby the Unilever group. Sunsilk is Unilever·s leading hair carebrand, and ranks as one of the Anglo-Dutch conglomerate's´billion dollar brands". Sunsilk shampoos, conditioners and otherhair care products are sold in 69 countries worldwide. Sunsilk is sold under a variety of different names in marketsaround the world including Elidor, Seda and Sedal. The brand isstrongest in Asia, Latin America and the
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* Moody's affirms Unilever's A1/P-1 ratings The company posted underlying volume growth of 7% for fiscal 2013 (to 31 March 2013), which compares favourably to the more benign levels of organic growth in Unilever's key developed markets of the Americas (EUR17.1 billion sales in fiscal 2012) and Europe (EUR13.9 Bn sales). | | | | Moody's Investors Service has today affirmed Unilever Group's A1 senior unsecured long-term ratings, the short-term Prime-1 (P-1) ratings for Commercial Paper
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