Review of Management and Marketing Vol. 2, No. 1, 2012, pp.52-58 ISSN: 2146-4405 www.econjournals.com Human Resource Management Practices and Employees’ Satisfaction Towards Private Banking Sector in Bangladesh Md. Tofael Hossain Majumder Department of Accounting and Information Systems, Comilla University, Comilla, Bangladesh. Phone: +8801816436176. Email: tofael_cou@yahoo.com ABSTRACT: Dramatic advances of Information and Communication Technology (ICT), changing mix and personal values of the
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Review of Management and Marketing Vol. 2, No. 1, 2012, pp.52-58 ISSN: 2146-4405 www.econjournals.com Human Resource Management Practices and Employees’ Satisfaction Towards Private Banking Sector in Bangladesh Md. Tofael Hossain Majumder Department of Accounting and Information Systems, Comilla University, Comilla, Bangladesh. Phone: +8801816436176. Email: tofael_cou@yahoo.com ABSTRACT: Dramatic advances of Information and Communication Technology (ICT), changing mix and personal values of
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SEMESTER SESSION 2015/2016 BWBB 3053 MARKETING OF FINANCIAL SERVICES GROUP C GROUP ASSIGNMENT PREPARED BY: TEENISH KUMAR A/L RAMCHANDRAN | 228061 | LIEW YEE CHEN | 228934 | LIM SIEW HONG | 228935 | TAN JIANG MIN | 228936 | RAMANI A/P KANDASAMY | 234478 | LECTURER: ZUNARNI BINTI KOSIM DATE OF SUBMISSION: 29/11/2015 TABLE OF CONTENTS 1.0 Introduction 1 2.0 objectives 2 3.0 marketing strategy 3 3.1 Customer analysis 3-4 4.0 SWOT analysis 4-6 5.0 steps in marketing management strategy 6 6.0 Market
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Module Handbook International Marketing Table of Contents 1. General 1 2. Overview of Module and Module Descriptor 1 3. Assessment Criteria and Marking Guidelines 3 3.1 Assessment Timetable 4 4. Schedule of Work / Topics 5 5. Communication 6 6. Support for Your Learning 7 6.1 Specific Support Materials for Module 8 7. Developing Good Academic Practice 10 8. Student Charter 12 9. Complaints and Appeals 12 10. Module Feedback from Previous Students 13 General General guidance and
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Mortimer Street, London W1T 3JH, UK Journal of Marketing Management Publication details, including instructions for authors and subscription information: http://www.tandfonline.com/loi/rjmm20 Relationship Marketing Theory: Its Roots and Direction Kristian Möller & Aino Halinen Published online: 01 Feb 2010. To cite this article: Kristian Möller & Aino Halinen (2000) Relationship Marketing Theory: Its Roots and Direction, Journal of Marketing Management, 16:1-3, 29-54, DOI: 10.1362/026725700785100460
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Title of essay: Exploring Marketing with Delta Airlines as a Case Study Tedlow, Richard S. believes that the history of consumer product marketing in the United States can be divided into three phrases.1 The history of marketing will aid us in understanding the business world today and is thus useful in this essay to explore this in brief before embarking on studying Delta Airlines as a case study to approach the topic of marketing, in the context of the U.S Airline Industry. Phrase 1 is that of
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Title of essay: Exploring Marketing with Delta Airlines as a Case Study Tedlow, Richard S. believes that the history of consumer product marketing in the United States can be divided into three phrases.1 The history of marketing will aid us in understanding the business world today and is thus useful in this essay to explore this in brief before embarking on studying Delta Airlines as a case study to approach the topic of marketing, in the context of the U.S Airline Industry. Phrase 1 is that of
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European Journal of Marketing 29,1 8 Received June 1994 Information systems in marketing Identifying opportunities for new applications Jari M. Talvinen Helsinki School of Economics and Business Administration, Helsinki, Finland Introduction Over the past three decades, subtle changes in the theory and practice of marketing have been fundamentally reshaping companies. These changes have also been evident in marketing and management related information systems. More and more, companies are
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concept to newer dimensions. In the past, neither markets nor products changed much over time, enterprises that gained initial superiority could leverage on, considerable resources and process knowledge, mature distribution channels, advertising and marketing clout, and the newest technologies, to maintain that lead. Today, it is evident that there is no such thing as sustainable competitive advantage and also that all advantages are temporary. The cause for the rapid acceleration in the erosion of competitive
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...............................................................................................1 INTRODUCTION ...................................................................................................................2 INTEGRATED MARKETING COMMUNICATIONS PLAN .............................................2 Objective .......................................................................................................................................................3 Strategy .............
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