BRETT GODFREY: We certainly never intended and never will leave those people that have been supporters of us today, or historically, being the budget and backpacker end of the market. But the airline has certainly moved to now not just build that airline around those people but build that airline around the rest of the travelling market as well. PETER RYAN: Since then Virgin Blue has matched Qantas with flight lounges, live television on certain flights, internet bookings and self checks
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MGT 503 Final Term Project Lessons from Lee Kuan Yew and Geoff Colvin Lessons from Geoff Colvin: the Power of Deliberate Practice Geoff Colvin’s primary message is that what contributes an expert-level performance most is “deliberate practice” instead of talent or natural abilities, which is opposite to the common view. According to Colvin, apart from some certain expertise which requires physical attributes, everyone is able to achieve high-level performance through “deliberate practice”. In the
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Delta Air Lines and Singapore Airlines (A) In the early 1990s, the American airline industry experienced a $12.8 billion loss. During this fragile economic state, airline companies reconsidered accounting policies and the long-term effect of each policy on a company’s bottom line. Accounting for such a large part of Total Assets (approximately 50%), the PPE account and its contra account, Accumulated Depreciation, affect both the Balance Sheet and the Income Statement of airline companies. Therefore
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strategic analysis report relating to Jetstar Airlines o A competitive analysis of the market/s including: A brief description of the history of the company and a history of the main competitors. Include joint venture alliances where applicable. History of the company Jetstar’s mission is to offer all day, every day low fares to enable more people to fly to more places, more often. The Jetstar Group is a value based, low fares network of airlines operating in the leisure and value based
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MAN Industry Segmentation In the airline industry, market segmentation can be based on providing flights to domestic or international destinations and product segmentation would include the different types of fares they are offered, such as economy, business and also first class. dustry will be low as there are high barriers to entry. Due to high cost of planes, entering airline industry requires high capital investment to commence operations. The airline industry is extremely capital intensive
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Delta Airlines Company Info and Overview: • Currently serves over 160 million customers/yr • Headquartered in Atlanta, Ga • Over 80,000 employees • Currently investing more than $2billion through 2013 in airport facilities and global products • Almost 5,000 daily flights with a current mainline fleet of 700+ aircraft • Current stock price $10.99/share with a market cap of 9.23B Singapore Airlines • • • • • Operates a fleet of over 100 airplanes 22,000+ employees Fly the
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Transformation of Suntec Singapore by partnership Suntec Singapore, Asia’s Convention City established in 2001. The purpose of the partnership is to set up efforts in promoting Suntec Singapore, and the surrounding hotels and adjacent infrastructure as a unique and fully integrated convention city (Suntec Singapore, Media Release, and 2 March 2004). The initiative partners are Suntec Singapore, hotels including Conrad Centennial Singapore, Pan Pacific Singapore, Ritz-Carlton Millenia Singapore, Mandarin Oriental
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Indian travellers The Leapfrog Effect: technology changing the way that Indian travellers behave The rise of mobility The collaborative traveller – India leading the way The need for capacity at the budget end of the market The need for greater budget airline infrastructure Infrastructure – the cruise opportunity The rail opportunity The Barbell Effect: growth at the upper and lower ends of the travel market in India The Indian luxury traveller The growth of the budget traveller Summary: The changing face
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globalization and the rapid expansion of budget airlines both push SIA to reposition itself. Analysis Having been ranked among the best carriers across the world, SIA’s legendary commitment to superior service was a sophisticated system. The impetus SIA could stick on its promise was the subsidiaries it wholly owned and joint venture, which, in turn, provided operational support to not only SIA but also majorities of airlines operated in Singapore. SIA was extremely open to embrace new technologies
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Tony Fernandes) is a Malaysianentrepreneur and the founder of Tune Air Sdn. Bhd., who introduced the first budget no-frills airline, AirAsia, to Malaysians with the tagline "Now everyone can fly". He has since founded the Tune Group of companies. He rose to prominence by turning AirAsia, a failing government-linked commercial airline, into a highly successful budget airline public-listed company. Fernandes was also instrumental in lobbying the then-Malaysian Prime Minister, Tun Dr. Mahathir Mohamad
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