to increase its profitability is to (1) close down older plants in an effort to realign production and sales, (2) move the company to produce only smaller cars, eliminating or sharply reducing the SUV and truck lines, (3) take a dramatic step of dramatically reducing their North American presence and focus their efforts on international markets where they have been very successful, and (4) sell the entire PAG group, letting someone else figure out how to make money selling so few vehicles a year (Case
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This report is an analysis of the luxury car brand Mercedes-Benz based on its business in Hong Kong. Mercedes-Benz Mercedes-Benz is a German luxury vehicle manufacturer with a long history of more than 125 years. Its distribution penetrates in more than XX countries in the world. Mercedes-Benz, in Hong Kong, is imported by Mercedes-Benz Hong Kong Limited and retailed to consumers by Zung Fu Company Limited. Together with smart and Maybach, Mercedes-Benz contributes to the wide-range portfolio
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Products, Pricing, and Channels Introduction The all-new Mustang is the next chapter in the life of one of the world’s most iconic cars. The 2015 Ford Mustang is loaded with innovative technologies and delivers high levels of performance and style. “The Mustang is the first car to offer four, six, and eight-cylinder engines that each produces at least 300 horsepower. With more powertrain options to choose from, there is a Mustang to fit any lifestyle. The 3.7-liter V6 and upgraded 5.0-liter
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accounts, and reservation modifications can all be accessed with a member’s mobile device. Customers will find it difficult to get the same level of service form another competitor. The creation of user friendly IT systems has simplified Zipcar’s car rental experience. Zipcar has managed to limit the bargaining power of buyers by decreasing the likelihood of customers switching. Bargaining Power of Suppliers Zipcar’s has experienced a steady growth, expanding its services into new locations
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copied or otherwise reproduced without the written approval of Frost & Sullivan. Moderator’s Profile • 12 years of expertise in semiconductor and wireless industry. Special expertise in business and product strategy, positioning, consulting and market analysis. Heads a team of global analysts that conduct both syndicated and custom research on various segments of the semiconductor industry. Some of the application that are on focus in the semiconductor group including automotive, healthcare, consumer
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emerging economies alike owing to the rapid expansion of the services sector. Today, manufacturing is staging a strong comeback, powered by renewed policy focus, adoption of new technologies and intelligent systems, market demand for higher-end manufactures, and rise of new global markets. MANUFACTURING 19 Certain manufacturing segments are also adopting a services approach, which is a distinct breakaway from conventional manufacturing delivery. For example, Xerox is leasing out machines as a
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Substitutes products 10 1. Other concepts of “green cars” 10 IV. SWOT 11 A. Strengths 11 1. Strong research and development capabilities 12 2. Increasing operational performance 12 3. Partnership with Mitsubishi 13 B. Weaknesses 13 1. High indebtedness 13 2. Autonomy/performances and Charging battery time 14 C. Opportunities 14 1. Strategic alliances 14 2. Poised to benefit from growing automotive markets in China, Latin America and Russia 15 3. Growing worldwide
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the public.This electronic house key will be like the wireless keys we use today for our cars. People who prefer convenience and safety are more likely to purchase this product. The product will be easy to use and convenient for people that are on the go. Each smart key will be unique and that will make it safe against theft. In the 21st century technology and convenience has become popular. We offer a Smart Key, that avoids the process of having to dig through your purse, pocket or key ring to look
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“Technology Assessment” More Details and Technology Links for INDIVIDUAL Deliverable due Week 3 From the syllabus: This assignment is a written (1-2 page) memo from student to manager, highlighting the benefits and challenges of implementing a new /emerging technology at the business. Your goals for this Technology Assessment Report are the following: 1. to explain WHAT it is 2. to explain HOW it might impact "the business" (and/or society at large) 3. to ASSESS any risks, challenges
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Reputation, Market Share and Sales After enjoying a top ten ranking on Ward’s Automotive list for most of 2009, Toyota Motor Corporation suffered a severe blow to its image of quality, safety and reliability. Toyota, the world’s largest automaker, has recalled 8.5 million vehicles worldwide as a result of runaway vehicles caused by defective gas pedals, faulty floor mats and braking software glitches. The company is desperately trying to salvage its reputation and regain market share and
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