EMERGING BUSINESS MODELS FROM EMERGING ECONOMIES 8/11/2013 Dr. S.Balasubrahmanyam, IIM Kozhikode 1 Dr. S.Balasubrahmanyam Indian Institute of Management Kozhikode Strategic Management of Innovation (27th July, 2013) PROMISING BUSINESS MODELS AT BOP 8/11/2013 Profitable or at least self-sustaining without requiring continuous subsidy Scalable and thus able to reach and improve the lives of significant numbers of poor people Dr. S.Balasubrahmanyam, IIM Kozhikode 2
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Marketing Plan Phase IV Executive Summary This report was put together by Marketing Team D to introduce a new marketing plan for a new product being introduced by Schwinn, the Tailwind electric bicycle. Schwinn has developed an electric bicycle that will be perfect for riders who want a comfortable and versatile bike for casual and fitness riding. This report will cover the SWOTT analysis of the Tailwind, the target market, what our research strategy was to develop this plan, segmentation, organizational
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A PROJECT REPORT ON “HR POLICIES AND ITS IMPLEMENTATION” AT “HERITAGE FOODS INDIA LIMITED” PREFACE Human resource management is concerned with people element in management. Since every organization is made up of people, acquiring their services, developing their skills/ motivating to high level of performances and ensuring that they continue to maintain their commitments to the organization which are essential to achieve organizational objectives. This project is meant to
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BBA 3350 Directed Study in Marketing BBA 66 Huntsville 12/5/2009 | CHAPTER 1 Marketing’s Value to Consumers, Firms and Society Questions and Problems: 1. List your activities for the first two hours after you woke up this morning. Briefly indicate how marketing affected your activities. The first thing in the morning after wakening up, I wash my face with Clean and Clear by Johnson & Johnson , take a shower with Caress, brush my teeth with Arm and Hammer toothpaste.
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Pros and Cons of Globalization Dianna L. James MBA607 November 22, 2014 Jeff Knott, Instructor Abstract Within this writing, we had to research the pros and cons of globalization. However, one needs to know the definition of globalization. Globalization is a process in which we trade with other countries in the stock market or imports/exports of goods and services. However, globalization is not as easy as saying the word, there are many issues that are important to know, one is the laws
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24-yeard-olds) How should it structure its pricing? The case lays out three pricing options. Which option would you choose and why? In designing your pricing plan, be as specific as possible with respect to the various elements under considerations (e.g. contracts, the size of the subsidies, hidden fees, average per-minute charges, etc.) There are two different pricing structures for Virgin Mobile. The first pricing structure is for their target market, 14 to 24-year-olds, and any new product entering a saturated
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MANAGING FOR STAKEHOLDERS: TRADE-OFFS OR VALUE CREATION1 One of the central uses of stakeholder theory, in its original form, was as a counterpoint to the idea that corporations should be managed in the interests of shareholders. As the theory developed the debate was often framed in terms of “shareholders vs. stakeholders.” While developing “theories of the firm” is an interesting and useful project, focusing solely on “theory of the firm” obscures a more important contribution of stakeholder theory
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E-Commerce Is the Next Frontier in Global Expansion [pic] Online shopping is changing how retailers develop their global expansion strategies. A.T. Kearney's E-Commerce Index reveals which developing markets hold the most potential for online growth. Retailers are constantly seeking new paths to growth. As revenues plateau in developed markets, expansion into developing markets is a popular means for reaching new growth targets and boosting returns in overall portfolios. But choosing a developing
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Innovation * TEHRAN: An Iranian schoolteacher has innovated an amusing way of encouraging young children to say their daily prayers — robotics. * LOS ANGELES: Disney is launching a digital movies app that allows fans to store movie purchases online and play them back over Apple devices and computers. * TOKYO: A tiny personal computer that is worn on the ear and can be controlled with the blink of an eye or the click of a tongue is being tested in Japan. The 17-gram (0.59-ounce) wireless
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Authors: Benjamin Varughese Eapen Ankita Chakravarthy Akila Sivaraman Dept of Commerce(SFS) Madras Christian College Chennai-59 ABSTRACT In this research paper, we take a peek into the organized retail sector of India. It started making its presence felt nearly a decade after the first lot of entrepreneurs set up shop. A brief introduction and evolution shows how the organized retailing changed its gears over the period from Panwaladhukan to chain stores across the length and breadth of India
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