to antiquity. Given that the case is focusing on Mobile Marketing, it's important to underline that the article dates back to 2005, an ancient time of pre-smartphone and pre-social media times. Even though the article mentions the usage of 'colored mobile-phones', it was written just before the usage of smartphones and social media boomed, and these became commodities or applications that were used by practically everybody. Taking these into account, and also the target group of people aged 12 - 24
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Contents The Company 2 Problem Identification 2 Question and Goals Evaluation of the Environment 3 The Social-Cultural Environment 3 The Competitive Environment 4 Physical Environment 5 Survey Results 7 Strategies 7 Stage 1: Awareness through buzz marketing Phone Application Social Networking Website and Blog Online Fashion Contest Street Teams (Affect) 7 Product Placement (Affect) 17 Stage 2: Influencing the Customer’s Behavior(Conation)
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1. Choose a topic. If you are lucky enough to be able to choose your research topic, pick one that interests you. The last thing you want is to end up spending hours learning and writing about a subject in which you have zero interest. You will find the whole process much more enjoyable if you actually care about what you are doing. [1] * Be sure to stay within the guidelines you are given by your teacher or professor. For example, if you are free to choose a topic but the general theme must
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transportation and telecommunication systems, infrastructural changes, and the rise in the internet culture and development. The interplay of these forces in politics, religion and economies influence the economic trends of each country. Some of the social effects of globalization to the world economy include: poverty reduction due to increase in the wages and employment rate in the participative developing countries, improved healthcare provision due to the registered decline in the maternal and infant
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Throughout the previous years, teenage pregnancy has become a public distress and has generated abundant attention in the Philippines. Nearly every year, there is an increase in the percentage of pregnant teens. In August 2014, the Philippine Statistics Authority released the final results of the 2013 National Demographic and Health Survey (NDHS). The survey shows that childbearing is increasing among girls from 15 to 19 years old across all regions in the Philippines. Teenage pregnancy is prevalent
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Novel Research in Humanity and Social Sciences Vol. 2, Issue 4, pp: (42-55), Month: July - August 2015, Available at: www.noveltyjournals.com Influence of Social Media on Study Habits of Undergraduate Students in Kenyan Universities Dr. Langat Andrew Chris Lecturers Moi University Department of Communication Studies-Kenya Abstract: This study examined the influence of social media on study habits of undergraduate students in one of the Kenya universities. Social media is a very important communication
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friends, family, businesses and organizations flood social networks with images of warmth, consideration, kindness and altruism yet in reality their behavior and priorities are seemingly different. It is well-known that Facebook and Instagram were primarily designed for sharing images, not text. These social networking platforms and others like them flood accounts with powerful images, often carefully orchestrated to create a very specific effect. In the case of airlines, the differences could not
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Armstrong and Michael Jordan, would propel the Nike brand to the very top. Nike also fostered endorsements with both individuals and associations like the NFL. Nike also takes into consideration the impact of giving back, having a positive Corporate Social Responsibility and being environmentally conscious. At the same time Nike experienced setbacks due to their dependence on third party manufacturers and having limited control. Nike Better World CSR Campaign targets smaller waste output (carbon footprint)
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The researcher aims to answer the following problems: 1. What is K-pop? 2. How did K-pop become popular in the Philippines? 3. Why do Filipinos love K-pop? 4. What are the negative reactions/comments of Filipinos about K-pop? 5. What are the effects of Korean Wave or K-pop Invasion in the Filipinos? III. Methodology The researcher will answer the problems through the use of books and internet. IV. What is K-Pop? K-Pop (an abbreviation of Korean pop or Korean Popular music) is a musical
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THE SOCIAL EFFECTS OF FACEBOOK ON FEMALES OF ISLAMIC UNIVERSITY IN UGANDA A CASE STUDY OF MAIN CAMPUS, MBALE BY ANGAIKA SYMPATHY 113-023051-09596 A RESEARCH REPORT SUBMITTED TO THE FACULTY OF SOCIAL SCIENCES IN PARTIAL FULFILLMENT OF THE REQUIREMENTS FOR THE AWARD OF A BACHELORS DEGREE IN MASS COMMUNICATION OF ISLAMIC UNIVERSITY IN UGANDA JULY 2016 GLOSSARY Acquaintances - A
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