A Study on Purchase Pattern of Cosmetics among Consumers in Kerala Dr. Vinith Kumar Nair* Dr. Prakash Pillai R* Introduction Understanding behaviour of consumers is a key to the success of business organizations. Marketing personnel are constantly analyzing the patterns of buying behaviour and purchase decisions to predict the future trends. Consumer behaviour can be explained as the analysis of how, when, what and why people buy. Consumer behavior can be understood as: "The decision process and
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e- Book Series Guide to Writing a Killer Marketing Plan Written by: Steven Fisher Purpose of this book You are either someone that has been doing marketing as a part of your professional career or you look at as that “thing you do to promote your business and attract customers to buy”. Regardless of where you are along that spectrum, you have arrived here because you have been charged by the CEO of the startup you work for to write a marketing plan for your business or you need to create
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TITLE PAGE RELIGIOUS UNREST IN NIGERIA: CAUSES, EFFECTS AND SOLUTION. DEDICATION I want to dedicate this work to those prospective authors that dedicated their time to evaluate files and write about the religious situation in the country and give their general opinions on the matter. ACKNOWLEDGEMENT. I want to acknowledge the lord Almighty, for the wonderful work he has done in my life and the aid he rendered me during
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International Conference on Technology and Business Management March 18-20, 2013 Problems affecting the growth of small and Medium Enterprises (SMEs) in India Lubina Zaidi Lubina.zaidi@gmail.com Faculty of Management Studies, University of Delhi Small and Medium Enterprises (SMEs) play a pivotal role in the development of the country. It has made significant contribution to industrial production, export and employment generation. In developing countries as well as developed countries they
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Management Information Systems Course Notes Compiled by: Stephen Katoto For: MASINDE MULIRO UNIVERSITY OF SCIENCE & TECHNOLOGY Table of Contents 1.0 The Information Systems Revolution 1 A. Why Information Systems? 1 B. Contemporary approaches to Information Systems 2 C. Other current Trends in Information Technology 4 2.0 The Information systems Revolution 9 A. The New Role of Information Systems in Organization 9 B. Learning to use information systems: New
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TITLE PAGE RELIGIOUS UNREST IN NIGERIA: CAUSES, EFFECTS AND SOLUTION. DEDICATION I want to dedicate this work to those prospective authors that dedicated their time to evaluate files and write about the religious situation in the country and give their general opinions on the matter. ACKNOWLEDGEMENT. I want to acknowledge the lord Almighty, for the wonderful work he has done in my life and the aid he rendered me during
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INTRODUCTION The role of women in politics and public affairs is one of the current governance issues because of the perceived and acknowledged potential and contribution of women to governance processes. Participating effectively and meaningfully in order to have an impact is a process of empowerment that enhances self-worth of individuals and groups at the political level. There is no disputing the fact the number of women is seeing a steady growth from local government level in particular especially
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Interdisciplinary Themes Journal 2.1 (2010). © Leanna Medal and Mark Boyer. Readers of this article may copy it without the copyright owner‟s permission if the author and publisher are acknowledged in the copy and the copy is used for educational, not-for-profit purposes. URBAN SLUMS IN SUB-SAHARAN AFRICA: UNDERSTANDING THEIR ORIGINS/EVOLUTIONS AND METHODS FOR IMPROVEMENT Leanna Medal and Mark Boyer Department of Landscape Architecture University of Arkansas ABSTRACT: Currently, it is estimated
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Technology Impact on Higher Education Shoong Wai Kin Master in Information Communication Management 18 November 2012 Evaluation of Technology Impact on Higher Education The important role played by ICT (Information and Communication Technology) in today’s world cannot be denied by anyone, whether it is in the corporate world, social, home and so on. Technology has changed the way on how universities teach and how the students learn. The advancement and
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ECONOMIC GEOGRAPHY Y U K O A O YA M A J A M E S T. M U R P H Y SUSAN HANSON KEY CONCEPTS IN key concepts in economic geography The Key Concepts in Human Geography series is intended to provide a set of companion texts for the core fields of the discipline. To date, students and academics have been relatively poorly served with regards to detailed discussions of the key concepts that geographers use to think about and understand the world. Dictionary entries are usually terse and restricted
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