of cash in its early days, and also helps during downturns. Disadvantages No control You can't control an independent representative. They will only push those products they feel have the best chance of selling and making them money. They will tend to put their best effort into selling the best products from their most established lines. No commitment As a new manufacturer you are an easy target for the "first time out of the bag syndrome." The representative will be looking to place orders
Words: 425 - Pages: 2
and marketing departments; the company's suppliers, who provide the goods and services necessary for the production of the company's products; the marketing intermediaries, composed of all the individuals or companies who help in the promotion, selling, and distribution of the company's products; the customers,
Words: 332 - Pages: 2
Job Analysis and Selection Since InterClean, Inc., has acquired EnviroTech I would like to make sure everyone is heading toward the company’s mission and goals. To do that I will need to do a job analysis, workforce planning, and then I will be selecting a group of employees who will embrace our company’s new strategy, and they will become the new sales team. Job Analysis “The term job analysis describes the process of obtaining information about jobs” (Cascio, 2006, p. 158). The job analysis
Words: 1438 - Pages: 6
are willing to pay a higher price regardless of the actual value of the product. NIKE runs various campaigns to stay in touch with their customers. Position Paper For my position paper I wanted to discuss in particular the advertising and the selling strategies of NIKE. The article praises, (by giving many stats and percentages) the ability that NIKE has to get close with the customers and with their communities with successful campaigns and with well planned advertising. Personally I agree
Words: 507 - Pages: 3
provided in the paper. His name is Kevin Hart and serves in the sales representative department of the merchant company. The interviewee was entitled to the sales representative job title at the company and was entitled to debt collection services, selling of credit information, subscription of business publications and the advertisement of other financial services. His duties involve spending most of the time travelling from one locality to another, and this includes interstate locations and countries
Words: 985 - Pages: 4
scheduled with the sales team. It’s like that you are supposed to leave everything else, and just get on to that job. It was felt amongst everyone that if there is proper planning in place and enough notice is given, we could do a much better job in selling all the program. One of the colleagues felt that certain people could ease the stress by not over reacting too quickly to a situation. They need to think about what they are going to say rather than taking snap decisions. Communication was the other
Words: 468 - Pages: 2
What They Didn’t Teach Us in Sales Class – Extra Credit Assignment 1. Should Rick Lester "turn in his keys"? Turning in his keys after only one month on the job (to include one week working alone), would be premature and unwise. Rick must realize that all jobs are challenging even with an abundance of knowledge and experience/expertise. A salesperson’s job is even more challenging given the long hours, hard work and the “calloused’ treatment of salespeople by buyers. Rick must exercise patience
Words: 508 - Pages: 3
Developing Marketing Paper Nicholas Crosby MKT/421 February 8, 2014 Henry Tran Developing Marketing Paper My definition of marketing is the act of buying and selling goods in a market or in a business matter. It will be the functions to transferring goods from the producer to consumer other known as from the seller to the buyer. Marketing is the management process through which goods and services move from concept to the consumer. It includes the coordination of the four elements which involves
Words: 367 - Pages: 2
Case Study 1 Week 1 Professor Eckert Shield Financial Problem Statement Doug bloom recently was promoted from sales rep to sales manager in a new territory for a struggling branch. This position is risky since the old sales manager was fired since he was unable to produce higher sales numbers. Doug’s mission is to implement a new First Plus program through his sales force. The issue, is that most reps are used to catering to their smaller accounts, which is opposite of the First Plus program
Words: 559 - Pages: 3
Assignment #3: Case Problem "Julia's Food Booth" Complete the "Julia's Food Booth" case problem on page 109 of the text. Address each of the issues A - D according the instructions given. (A) Formulate and solve an L.P. model for this case. See Excel worksheet. (B) Evaluate the prospect of borrowing money before the first game. I would suggest that Julia consider borrowing money before the first game to open up her food booth. According to the first constraint, she is subject to a $1,500 budget
Words: 474 - Pages: 2
