Kevin Dunn MGT 364- Section 01 Research Paper: Product Development Dr. Denton November 21, 2013 Table of Contents: I. Introduction……………………………………………………………………3 II. Developing Products………………………………………………………….4 III. Product Differentiation……………………………………………………..10 IV. Conclusion and Recommendations ………………………………………..13 V. Works Cited…………………………………………………………………..15 Introduction Product development is one of the most important aspects to any business. New and innovative products
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implements and evaluates cross-functional decisions that enable the organization to achieve its long-term objectives. It entails the process of specifying the mission of the organization, its vision, objectives and the development of the various strategies to achieve the objectives of the organization. Apple Inc. (Apple) has managed to create substantial value in the highly competitive personal computer industry, by innovating and forging a path considerably different from those of the largest competitors
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Professional Practice S E R I E S THE James W. Smither Manuel London EDITORS Performance Management Putting Research into Action A Publication of the Society for Industrial and Organizational Psychology Performance Management The Professional Practice Series The Professional Practice Series is sponsored by The Society for Industrial and Organizational Psychology, Inc. (SIOP). The series was launched in 1988 to provide industrial and organizational psychologists, organizational
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