Strategic Initiative Paper

Page 17 of 50 - About 500 Essays
  • Premium Essay

    Bmgt

    Gluck’s strategy initiative was a 1978 staff paper, "The evolution of strategic management." The ostensible purpose of Gluck’s article was to throw light on the then-popular but ill-defined term "strategic management," using data from a recent McKinsey study of formal strategic planning in corporations. The authors concluded that such planning routinely evolves through four distinct phases of development, rising in sophistication from simple year-to-year budgeting to strategic management, in which

    Words: 560 - Pages: 3

  • Free Essay

    Csr and Stakeholder Relationship

    STRENGTHENING STAKEHOLDER-COMPANY RELATIONSHIPS THROUGH MUTUALLY BENEFICIAL CORPORATE SOCIAL RESPONSIBILITY INITIATIVES C.B. Bhattacharya Daniel Korschun Sankar Sen Forthcoming: Journal of Business Ethics Abstract Corporate social responsibility (CSR) continues to gain attention atop the corporate agenda and is by now an important component of the dialogue between companies and their stakeholders. Nevertheless, there is still little guidance as to how companies can implement CSR activity

    Words: 10255 - Pages: 42

  • Premium Essay

    The Operating Budget

    Lee PAD 505- Public Budgeting and Finance May 4, 2014 Abstract This paper will give the Operating Budget for the City Of New Orleans. It will provide the agencies mission, goals, objectives, departments and strategic plan. It will describe the budget of the agency by addressing the Financial Summary, including revenue expenditures, department budgets, funding, capital projects and debt administration. This paper will also perform a Cost Analysis which will include fixed cost, step-fixed cost

    Words: 1042 - Pages: 5

  • Premium Essay

    Cis 568

    Riordan Manufacturing CRM Jason Lee CIS/568 Information Systems Concept February 27, 2012 Kemal Tekinel Strategic Planning Strategic planning needs extensive data collection if it is to be successful. An organization needs to know what is happening in its business, political, economic and social environment. It needs to know about its strengths, weaknesses, opportunities and threats. It needs to understand what culture it has and whether that culture fits the environment in

    Words: 1776 - Pages: 8

  • Premium Essay

    Spss

    leaving, sell additional services to current customers, develop successful products more efficiently, or identify and minimize fraud and risk. Predictive analytics gives you the knowledge to predict…and the power to act. Enterprise data is a priceless strategic asset because it represents the aggregate experience of an organization, the very history of its interactions with customers. Each customer response (or lack thereof), purchase decision, acquisition, outright defection, act of fraud, credit default

    Words: 532 - Pages: 3

  • Premium Essay

    Viral Marketing

    Brand Channel White Paper Online viral marketing: the strategic synthesis in peer-to-peer brand marketing By Justin Kirby, managing director www.dmc.co.uk online@dmc.co.uk If you’re selling the next iPod™ or another product that has an inherent wow factor, you can stop reading now. But if your brand, service or product is not so one-in-a-million, read on – you can still generate massive peerto-peer endorsement © 2004 Digital Media Communications Ltd (DMC). All rights reserved. All trademarks

    Words: 2275 - Pages: 10

  • Premium Essay

    Balanced Scorecard

    WHAT IS A BALANCED SCORECARD? According to Robert Kaplan and David Norton, the founders of the Balanced Scorecard, "The balanced scorecard retains traditional financial measures. But financial measures tell the story of past events, an adequate story for industrial age companies for which investments in long-term capabilities and customer relationships were not critical for success. These financial measures are inadequate, however, for guiding and evaluating the journey that information age companies

    Words: 1589 - Pages: 7

  • Premium Essay

    Hrm- Competitive Advantage

    Abstract. This paper tries to emphasize why in the era of globalization human resources are viewed as a source of competitive advantage? Therefore, the aim of this paper is to reveal that human resources management is essential to ensure the success of any organization which is based on the belief that an organization gains competitive advantage by using its people effectively and efficiently. Regarding this new challenge of HRM, this paper strives to identify whether the HRM can be considered as

    Words: 2715 - Pages: 11

  • Premium Essay

    Countries

    Research in Global Strategic Management Emerald Book Chapter: MULTINATIONALS, ENVIRONMENT AND GLOBAL COMPETITIO A CONCEPTUAL FRAMEWORK Sarianna M Lundan Article information: To cite this document: Sarianna M Lundan, (2003),"MULTINATIONALS, ENVIRONMENT AND GLOBAL COMPETITION: A CONCEPTUAL FRAMEWORK", (ed.) Multinationals, Environment and Global Competition (Research in Global Strategic Management, Volume 9), Emerald Group Publishing Limited, pp. 1 - 22 Permanent link to this document: http://dx

    Words: 10391 - Pages: 42

  • Premium Essay

    Marketing Plan for New Product

    Innovative Technology believes that ‘REP v.1’ has to be the very first of its kind to be launched. In order to achieve this objective, ERRM Innovative Technology has to showcase ‘REP v.1’ to be effective in recycling all types of the commonly used A4 size paper and highlighting great cost savings and social responsibilities as key points to achieving the marketing objectives. Objective 1: Use of ‘REP v.1’ in at least 2 government ministry by December 2010 In order to relay the ECO-Friendly message to the

    Words: 2411 - Pages: 10

Page   1 14 15 16 17 18 19 20 21 50