HBR.ORG The Globe Coca-Cola lines a shelf at a supermarket in Shanghai in May 2009. The New Rules of Globalization PHOTOGRAPHY: AP IMAGES As more countries rethink their priorities, multinationals must proceed with caution. by Ian Bremmer I n the past few years, Pfizer has encountered globalization’s new phase. As part of the Indian government’s efforts to make medicine accessible to as many people as possible, in February 2013 India’s Patent Office revoked Pfizer’s
Words: 3858 - Pages: 16
Harvard Business School 9-898-171 Rev. December 11, 2000 Nantucket Nectars Well, we knew we were in an interesting position. We had five companies express interest in acquiring a portion of the company. Sometimes you have to laugh about how things occur. Tropicana (Seagram) and Ocean Spray became interested in us after reading an article in Brandweek magazine that erroneously reported that Triarc was in negotiations to buy us. (See Exhibit 1 for a copy of this article.) At the time, we
Words: 10441 - Pages: 42
functions into one or two locations to ensure the R&D work are not duplicated. Decentralization • Takes advantage of local information, which may result in better and faster decisions • Can motivate employees • Relieves top management • Can increase control in self-contained subunits • It can be worthwhile to centralize some decisions and decentralize others, e.g., centralizing control over core competencies while decentralizing operating decisions Horizontal Differentiation:
Words: 1728 - Pages: 7
First in Show Pet Foods, Inc. BUAD 6300 Strategic Marketing and Analysis Dr. Michael L. Mallin Spring 2011 Meagan Frances Ayers • Anthony Fischer • Christopher Bomer Issue First in Show Pet Foods, Inc. has been a major producer of dog food for show dogs within the dog show circuit for several years. They create high-quality and high-priced products for show dogs and now see an opportunity to enter into new retail channels with their
Words: 4752 - Pages: 20
400-450 employees. As for the smaller branches, the estimated number of employees is in the range of 350-400. In every Mydin branch, there are a few levels that are specific staffs assigned for different tasks, which are the management, stock, store, sales assistant, management, cashiers etc. Most of the staffs are trained to be the sales assistants and cashiers these staffs are required to run the daily operations in the branch. QUESTION 1 Prepare a SWOT analysis of
Words: 4672 - Pages: 19
(Hammers, 2003). Starbucks also motivates their employees. They offer full health care benefits to all their employees, and also limited stock options. One incident in Japan, Starbucks employees came up with a new product , green tea frappuciono. Management grasps the idea and offered it resulting in the product becoming a big winner. This example shows that the company takes their employees ideas in consideration. Starbuck is also highly visible in different locations that attract their customers
Words: 1923 - Pages: 8
APPENDIX A - PORTERS 5 FORCES Barriers to Entry • Entering of the potential industrialists is easy, if they have the necessary finances, because the cost of obtaining the permit and start operations is very high. However, there is stiff competition among the companies, especially with the pharmaceuticals, which have not only expanded their scope of operations and distribution through mergers and acquisitions, but also have the necessary know how and long experience to combat any new entrant.
Words: 6008 - Pages: 25
ABSTRACT The dynamic role of management functions in Coca-Cola Beverage Limited planning &organizing process has been highly emphasized. This department has been identified asthe means through which the rapid industrialization and other developmental goals of theorganization can be achieved. This report explores the role of recruitment & selection process of the organization. This report provides a defined role of other departments inthis process, role played by Head Office in this process
Words: 5362 - Pages: 22
Case 3: I. EXTERNAL ENVIRONMENT: INDUSTRY VALUE CHAIN: water (transporting from mountains), bottles (from suppliers) → water processing (still or sparkling) and packaging (manufacturer) → delivering (logistics) → merchandising and retailing → marketing → consumers DRIVERS of industries in aus: * health awareness: increasing awareness of obesity problem in aus * convenience factor: traveling for biz or leisure, popular pack size 600ml * other drivers not applicable for aus:
Words: 1746 - Pages: 7
στον κλάδο της σοκολατοβιομηχανίας στην Ελλάδα κατέχοντας το 30% περίπου των συνολικών πωλήσεων των επιχειρήσεων παραγωγής σοκολάτας και προϊόντων στην Ελλάδα, με την εταιρεία Παυλίδου Σοκαλατοποιία να καταλαμβάνει μερίδιο της τάξης του 25%, ενώ η Nestle Ελλάς Α.Ε. και Τροφεκλέκτ Masterfoods Α.Ε καταλαμβάνουν μερίδιο αγοράς περίπου 20%. Όπως γίνεται εύκολα αντιληπτό, το 80% της αγοράς, καταλαμβάνουν οι
Words: 1404 - Pages: 6