------------------------------------------------- Introduction to strategic management report: August 2013 Company: Mace Group Ltd. Zahid Table of contents 1. Introduction 1 2. Mace Group: A brief overview 1 3. Strategic analysis 2 3.1 Industry Analysis 2 3.1.1 Porter’s five forces 2 3.2 Strategy Description 4 3.2.1 Ansoff Matrix 5 3.3 Strategy Evaluation 5 SWOT analysis 6 Strengths 6 Weaknesses 7 Opportunities 7 Threats 7 3.4 Strategic Issues 8 3.5 Strategic Recommendations 8 4. Strategy formulation 9
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INSTRUCTION PLAN (for Lectures) Term: 3rd Course No. COM604 Course Title: STRATEGIC MANAGEMENT L: 4 T: 1 P: 0 Textbook: 1. Hunger J. D. and Wheelen T. L. , Strategic Management & Business Policy, Pearson Education, New Delhi, 8th Ed., 2006 Other Specific Books: 2. Kazmi, A. Business Policy and Strategic Management, Tata McGraw Hill, New Delhi, 2nd Ed. 2007 3. Jauch, R. Lawrence, R. Gupta and W.F.Glueck, Business Policy and Strategic Management
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CASE STUDY 1 – MCDONALD’S Industry Analysis – Understanding the External Environment Step 1 – definition of industry, its value chain and industry segments Industry | Industry segment | Product segment | Restaurant | Informal Eating Out (IEO) | Fast food | Step 2 – Industry life cycle Maturity 1. Growth rate reduced, revenue increased at a decreasing rate?? 2. Emphasis on cost control and/or product differentiation/market segmentation (e.g. premium Angus beef burger and healthy
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Mr Tan Ngiap Joo, Deputy President of OCBC, is a member of the Strategic Management Team of a bank based in Singapore, the Oversea-Chinese Banking Corporation (OCBC). Mr Tan Ngiap Joo is writing a memorandum to his task force, relating to the strengths and weaknesses of one of OCBC’s strategies at present and a report containing internal and environmental audits of OCBC. From these audits, he will develop a strategy to counter the strong competition OCBC is facing, both locally and regionally
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and terms of technology. A mission statement also represent the business philosophy of strategic decisions to the firms self concept, primary customer needs of satisfaction, which in all reflect the values and priorities of the company’s performance over a life time. This is a detailed overview of how to construct a well developed mission statement using an example of Facebook a live networking websites. (Strategic Management, 12th Edition, pg 21) Face book’s mission is “to give people the power
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I. Current Situation a. Current Performance i. How did the corporation perform the past year overall in terms of ROI, market share, and profitability? b. Strategic Posture What are the corporation’s current mission, objectives, strategies and policies? i. Are they clearly stated, or are they merely implied from performance? ii. Mission: What business is the corporation in? Why? iii. Objectives: What are the corporate, business, and functional objectives? Are they consistent with each other
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marketing plan is a key responsibility. The marketing plan can be divided into two general parts: the situation analysis, which analyzes the background of the market for the product, and the objectives, strategy and programs based on the background analysis that direct the product manager’s actions. MARKETING PLAN A marketing plan is a written document containing the guidelines for the business center’s marketing programs and allocations over the planning period. Give life to a marketing plan = business
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Final Business Model and Strategic Tanja Baca BUS 475 April 13, 2015 Daniel Magnole Table of Contents I. Executive Summary Pg. 3 II. Business Model and Strategic Plan Part I: Existing Business or New Business Division; Vision, Mission, and Value Proposition Pg. 4 III. Business Model and Strategic Plan Part II: SWOTT Analysis – Internal and External Environmental Analysis; Supply and Value Chain Analysis Pg. 9 IV. Business Model and Strategic Plan Part III: Assumptions, Risk
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Marketing Plan Outline I. Executive Summary A high-level summary of the marketing plan. II. The Challenge Brief description of product to be marketed and associated goals, such as sales figures and strategic goals. III. Situation Analysis Company Analysis * Goals * Focus * Culture * Strengths * Weaknesses * Market share Customer Analysis * Number * Type * Value drivers * Decision process * Concentration of customer base for particular
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Information Technology Bachelor of Applied Business Studies Graduate Diploma of Applied Business Studies BUS 7333 Strategic Management, Semester 2, 2011 | Assessment Cover Sheet This sheet must be signed by the student and attached to the assessment being submitted. 21101006 | STUDENT ID : TUTOR NAME : Julie McGowan ASSESSMENT : Assignment One – Case Study Analysis Report – Towards 2040: A Smart Green Wellington. DUE DATE : 1pm Monday, August 22nd, 2011 (via Moodle)
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