Subway Analysis

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    Strategy of Subway

    Law Riina Liutu SUBWAY MARKET RESEARCH Bachelor‟s Thesis 2010 ABSTRACT Riina Liutu Subway Market Research, 114 pages, 7 appendices Saimaa University of Applied Sciences, Lappeenranta Degree Programme in Business Administration Corporate and Financial Law Bachelor‟s Thesis 2010 Instructor: Sari Jokimies Manager of Degree Program The main goal of this thesis is to find out whether Danish entrepreneurs can become successful in the Danish market as Subway franchisees. Three specific

    Words: 25125 - Pages: 101

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    Strategic Managemen

    but I believe there to be better alternatives. Implementing Subway restaurants inside of Best Buy‟s instead of reducing the size of Best Buy stores by 10% may have the same financial underlining but not the same market impact. Subway is a restaurant chain that has (1) Brand Recognition (2) Good Public Image “healthy”, “fresh”, “Inexpensive” (3) Strong Independent Advertising Campaigns (4) Profitability within a Growing Industry. Subway restaurants promote and advertise timely events such as movies

    Words: 6499 - Pages: 26

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    Principles of Management Research-Subways

    Principles of management APPLIED RESEARCH SUBWAY Sandwich shop Michael D. Robinson Ottis Walizer Park University Internet Campus A course paper presented to the School for Arts and Sciences and Distance Learning in partial fulfillment of the requirements for the degree of Baccalaureate Principle of Management Park University May, 2008 TABLE OF CONTENTS

    Words: 4380 - Pages: 18

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    Boom

    ------------------------------------------------- Marketing Feasibility Study The purpose of the Marketing Feasibility Study is to determine the suitability of this property for profitable development, and to define optimal products and amenities in accordance with projected market demand, and to project sales absorption and annual revenues from development of this property. The methodology entails examination of the site's market potential followed by research on the real estate consumer

    Words: 6825 - Pages: 28

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    Funny

    Doctors Associates, Inc. (Subway) (3) Describe the company’s customers (households, businesses, schools, governments, etc.) To what extent does the company depend of international customers? --The company’s primary customers are households. Breaking this category down further, the company has chosen to target the traditional fast food enthusiast. Also, Subway has targeted non-traditional customers at locations such as convenience stores and truck stops. In 2010, Subways revenues from global sales

    Words: 516 - Pages: 3

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    Subway Marketing

    Financial Law Riina Liutu SUBWAY MARKET RESEARCH Bachelor‟s Thesis 2010 ABSTRACT Riina Liutu Subway Market Research, 114 pages, 7 appendices Saimaa University of Applied Sciences, Lappeenranta Degree Programme in Business Administration Corporate and Financial Law Bachelor‟s Thesis 2010 Instructor: Sari Jokimies Manager of Degree Program The main goal of this thesis is to find out whether Danish entrepreneurs can become successful in the Danish market as Subway franchisees. Three specific

    Words: 25058 - Pages: 101

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    Buisness Plan

    Subway Franchise Business Plan ¬¬¬SUBWAY FRANCHISE GULFWAY Shopping Center Franchise owner Back in 1965, Fred DeLuca set out to fulfill his dream of becoming a medical doctor. He needed a way to pay for his education. A friend by the name of DR. Peter. Buck offered a suggestion of opening a submarine sandwich shop. Fred was able to obtain a loan of a 1,000 dollars and Fred’s Friend Peter. Buck offered to become business partners with him. After that they were

    Words: 1623 - Pages: 7

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    Luxury Consumption

    Law Riina Liutu SUBWAY MARKET RESEARCH Bachelor‟s Thesis 2010 ABSTRACT Riina Liutu Subway Market Research, 114 pages, 7 appendices Saimaa University of Applied Sciences, Lappeenranta Degree Programme in Business Administration Corporate and Financial Law Bachelor‟s Thesis 2010 Instructor: Sari Jokimies Manager of Degree Program The main goal of this thesis is to find out whether Danish entrepreneurs can become successful in the Danish market as Subway franchisees. Three specific

    Words: 25065 - Pages: 101

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    Marketing Case Analysis

    Marketing Management Case Analysis Subway® Sandwich Shops Abstract Subway® Sandwich Shops was founded in 1965, and has been franchised into the hearts and stomachs of families all around the world. This highly successful sandwich shop was the dream of high-school graduate Fred DeLuca. With the financial help of long-time friend Dr. Peter Buck, Fred opened the first Subway ™ Sandwich Shop in Bridgeport Connecticut in 1965. By 1974, the pair had opened over 16 shops around Connecticut. In

    Words: 1104 - Pages: 5

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    Work

    Springs, Florida   Business Description: Subway Restaurants sell foot-long and numerous other kinds of healthy sandwiches, salads, etc. in its franchise. Franchise Offer: Subway offers highly qualified purchasers the right to operate and establish from a single location, a franchise selling specialty sandwiches, salads and other healthy edibles.  Term of Agreement and Renewal The length of the franchise term will be 20 years and as per the contract, Subway has all the rights to refuse the renewal

    Words: 5672 - Pages: 23

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