org/wiki/Subway_(restaurant) Introduction Subway is an American restaurant franchise that primarily sells submarine sandwiches (subs) and salads. It is owned and operated by Doctor's Associates, Inc. (DAI). Subway is one of the fastest growing franchises in the world with 35,302 restaurants in 98 countries and territories as of September 10, 2011. Doctor's Associates, owners of Subway, was founded by Fred De Luca and Peter Buck in 1966, when they opened the second Subway restaurant in New York. The name comes
Words: 2853 - Pages: 12
Issue 6: Advertising is a way to let customers know a company’s products and its concept. In which way Subway chooses to make it known to the public. The four primary functional areas of a firm are marketing, finance, operations, and human resource. For most firms, operation is the technical core or “hub” of the organization, interacting with other function areas and suppliers to produce goods and provide service for customers. Is there any good product or service has high sale rate
Words: 1080 - Pages: 5
Product/Services/Promotional Strategies Offered by Subway In reviewing Subway’s website for products and services Subway has several products, their menu offers breakfast, lunch/dinner and a kids menu. The menu consists of Submarine (Sub) sandwiches on a variety of Subway bread; Honey Oat, Parmesan, Oregano, Italian Herbs and Flat bread, they also offer salads, personal size pizza, cookies, muffins, a choice of beverages from sodas, juice and milk. Subway services offer Sub-Sandwiches to custom order
Words: 1146 - Pages: 5
Fast Food Workers’ Rights At a glance it is easy to see that the winning formula for the high economic success in the fast food industry is comprised of cheap food and cheap labor. Their ability to sell food at a low price in a matter of minutes caters to families or individuals limited on time or money, and in many cases both of these factors are of equal importance. Inordinately the consumption of low cost labor in the fast food industry has resulted in an underpaid and under protected workforce
Words: 1230 - Pages: 5
Subway case study | Subway and the challenges of franchising in China | | ADVANTAGES AND BEST ENTRY STRATEGY OF SUBWAY | | | SUBWAY AND THE CHALLENGES OF FRANCHISHING IN CHINA Question: - What are the advantages of franchising in China from Jim Bryant’s perspective? From Subways perspective, is franchising the best entry strategy for China and why? Answer: - “Subway is a very big firm and to spread its business with franchises. To enter in China it was the best way. It is
Words: 654 - Pages: 3
Fast Food Nation by Eric Schlosser, obvious by its title is a book about the fast food industry. The book begins with the start of fast food, which was post World War 2. Much detail is provided in regards to the chemical flavoring of the food, cattle and chicken farms, the working conditions, the dangers of eating the meat and the rapidly growing fast food industry. As the book opens, it discusses how the veterans of the fast food industry came to be in so-cal. Some of those discussed were the
Words: 502 - Pages: 3
of Business Subway® The main activities of Subway® are that they sell mainly sandwiches to their customer to fulfil the customers need for food. The Subway® franchise began in the USA in 1965 and now has 32,774 outlets in 91 countries, also in most years 70% of new Subway® franchises are sold to existing Subway® owners. Subway® is owned in a private sector, as the business started as a partnership between Fred DeLuca & Dr. Peter Buck and they opened three stores before the Subway® outlet began
Words: 477 - Pages: 2
Max Weber’s views on the structural change that occurs when humans interact and develop identities. This is compared to the principles of the fast food industry that dominates society. According to Larner and Spoonley (1995), the views of Weber’s analysis of society supports that notion that people will support traditional ways of thinking as an ends and means of viewing the world. When the fast food restaurant was first introduced, it was not seen as a traditional means of providing meals for families
Words: 1065 - Pages: 5
Cameron Dufour Consumer Behaviour Journal Week of October 30th, 2011 Items/Services Purchased | | Cost ($) | Details | Groceries - Wal-Mart & Sobeys | | $55.00 | Personal | Gasoline - Macewen North | | $20.00 | Social | Fast Food - Subway | | $15.00 | Social | Picture Frame - Wal-Mart | | $15.00 | Personal | Cell Phone | | $60.00 | Personal | Total | | $165.00 | | Summary: As I look over for my purchases for this week, I have noticed that they were pretty even for personal
Words: 1090 - Pages: 5
entrepreneur/gangster at a party, a man known as Fred (Lambert) escapes from the police and takes refuge in the underground world of the Paris Métro. There he integrates with the dwellers and befriends several colourful characters, some of which are living under the subway to avoid police arrest like him. While the gangster's henchmen look for his trail, Fred develops a romance with the gangster's young trophy wife Héléna (Adjani),who had invited Fred to the spoiled party, and is bored with her gilded-caged life. Fred
Words: 1029 - Pages: 5
