About Tata Nano ➢ The Tata Nano, one of the most ambitious projects of Tata Motors, started in 2003. ➢ It was envisioned by the Tata Group chairman, Ratan Tata himself. ➢ Ratan Tata announced this project at the Auto Expo 2006 in New Delhi. ➢ Tata Nano was launched in January 2008 at the Auto Expo New Delhi. ➢ In Geneva 2008, the Nano made its first overseas premiere. ➢ On March 23, 2009, Tata started production of the Nano from makeshift assembly line at Pantnagar
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TBy: Leyla Cabrera Alejandro Caravaca Giovanni Chirico By: Leyla Cabrera Alejandro Caravaca Giovanni Chirico Tata Motors Limited is India's largest automobile company and the fourth commercial vehicles, with revenues of INR 1,88,818 Crores (USD 34.7 billion) in 2012-13. It is one of the largest truck manufacturer and bus manufacturer in the world. The Tata Motors Group's over 60,000 employees are guided by the mission "to be passionate in anticipating and providing the best vehicles and
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ARIHANT INSTITUTE OF MANAGEMENT STUDIES [pic] “A STUDY ON EMPLOYEE MOTIVATION WITH SPECIAL REFERENCE TO TATA MOTORS LTD, PUNE” Submitted as a Major Research Project for MBA (2010-2012) GUIDED BY SUBMITTED BY MS.Neha Bhopatkar Harshit Kumar Sharma MBA 4th SEM
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Policy & Competitive Strategy Vivek Khanna TATA Motors This project is a part of the internal assessment for the subject Business Policy & Competitive Strategy. I have developed a Porter’s Five Forces analysis for the organization. I identified strategic strengths and weaknesses and identified core competencies of the organization . The company that I have taken into account to analysis the Porter’s Five Forces is the Tata Motors. The Specific product that I will be taking into analysis
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Advantages and disadvantages of using SWOT analysis to develop corporate strategy. Discuss using examples related to at least two companies. Introduction SWOT analysis SWOT analysis can also be called as SLOT analysis which is a strategic planning or direction for making decision based on available resources to determine valuate the Strength, Weaknesses/limitations, Opportunities, and Threats involved in a project or in a small business (business venture). It mentions the objective of business
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Application of Porter’s Five Forces Model on Tata NANO Brand Name: Unit Name Unit Code Tutor School Date Introduction The turnover in automotive industry is growing significantly. Companies need to sell their product across borders. To realize this, companies must evaluate the market forces in target markets in order to increase sales. One strategic tool used in evaluating market forces is porters five forces model. This tool highlights the key factors
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India’s Drive to Industrialization: The Tata Nano Case Study [pic][pic] STRATEGIC MANAGEMENT IN NON-MARKET ENVIRONMENTS GROUP 3 Table of Contents I. INTRODUCTION 3 II. CASE SUMMARY 3 III. BACKGROUND 3 a. A History of Tata Motors 3 b. Tata’s Nano 4 c. Politics in West Bengal 4 IV. ANALYSIS 5 a. Issues 5 b. Interests 7 c. Institutions 8 d. Information 8 V. RECOMMENDATIONS
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Preposition for Tata Motors This case has been prepared by Tata Motors Corporate HR for TML Case study competition- ‘Mind Rover’. This case study is recommended for being used for the ‘Mind Rover’ case study competition only and does not illustrate either correct or incorrect handling of an administrative situation. No part of this case can be used, reproduced or distributed in any manner without the approval of Tata Motors. Crafting a Compelling Employee Value Preposition for Tata Motors 2 As
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segments in which they operate, being known for extraordinary strength and durability. Ford Motor Company acquired Jaguar in 1989 and Land Rover in 2000. In 2008, Tata Motors buys the two brands after ten months of negotiation for £1.15bi and merge then into one. (1) Tata Motors is the largest automobile manufacturer in India and is among the top five commercial vehicles in the world. It is part of Tata Group, a conglomerate of over one hundred companies and £50bi revenue in seven business sectors:
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Roland Xing(121171) , Tis Xiang(121168), Jolie Zhu(121213) , Sky Xie(121169), Talha Khan(121059) Tata Nano background The country The market The Car • 1.21B Population • GDP +8% • Private Consumption +8% • Middle class growing Tata Nano • Market +17% • 76% 2-wheelers • Fuel-Efficient • Safe • Inexpensive • India car market have huge potentials due to growing GDP and middle class • Tata Nano is known for its low-price Sales Forecast |Q1: Sales Goal for 5 years New Passenger car
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