appendix 24 1. Era and competitive analysis Era analysis Diesel jeans started in 1978 when Renzo Rosso, after being designing his own clothes for several years and after graduating of an industrial manufacturing textile school, joined forces with a group of textile manufacturers in his region creating the Genesis group. Under the umbrella of this company many brands were launched and nowadays many still remain well known: such as katherine Hamnett, Goldie, martin guy, ten big boys and
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------------------------------------------------- TABLE OF CONTENT 1. Intellectual Property (IP) – An Overview 2 2. Intellectual Property Rights And Protection Benefits 3 3. Intellectual Property Categories 4 3.1. Industrial Property 4 3.2. Copyright 7 4. Brief History of IP Law in Malaysia 8 4.1. Intellectual Property Issues In Malaysia 9 5. Business Responsibility in Intellectual Property 11 5.1. IP Help to Keep Your Ideas 12 5.2. IP Protects Business Growth 12 5.3. It’s Easier
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REVIEW OF LITERATURE The term marketing has changed and evolved over a period of time, today marketing is based around providing continual benefits to the customer, these benefits will be provided and a transactional exchange will take place. Philip Kotler defines marketing as 'satisfying needs and wants through an exchange process'. In this age of globalization hyper competition has become a regular feature. Today the markets are no less then battlegrounds and one has to strive very hard for survival
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MBA 034 : CONSUMER BEHAVIOR & MARKETING COMMUNICATION Max. Hours : 40 UNIT I (8 Sessions) Introduction: Defining consumer Behaviour, Reasons for Studying Consumer Behaviour, Understanding Consumer and Market Segments, Environmental Influences on Consumer Behaviour: Culture, Subcultures, Social Class, Reference Group and Family Influences, Personal Influences and Diffusions of Innovations. UNIT II (8 Sessions) Individual determinants of Consumer Behaviour, Motivation, Personality and
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Gina Garza Sustainable Fashion Sustainable fashion also known as ‘Green,’ has been successfully promoted in the past years to become the new black. This is a new trend that will hopefully prevail not only for a season but also for years. If people keep supporting it, it could possibly prevail forever. As technology has developed the planet Earth has been deteriorating slowly. This new concept supports and promotes the idea for people to be environmentally conscious. The idea is to care for the
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1.0 Content NO | TOPIC | PAGES | 1.0 | Content | 1 | 2.0 | Task 1 | 2 – 18 | 3.0 | Reference | 19 | 4.0 | Conclusion | | 5.0 | Coursework | | 2.0 Task 1 2.1 Company background The History of Subway As early as 1965, Fred DeLuca started to realize his dream of becoming a doctor. Looking for a way to pay for his education, a family friend suggested he open a submarine sandwich shop. friend-Dr loans $ 1,000. Peter Buck-offered to become Fred's partner, reached a business relationship
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University of Western Cape School of Business and Finance MAN620/ADM720 Project Management Lecture Session 1 : 26th January 2010 An introduction into project management with some history of project management and some contextual information. How project management has permeated almost all aspects of working life. The evolution of the project management context. Why and under what circumstances project management is used. What characterizes projects and differentiates them from other forms
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Madagascar, officially the Republic of Madagascar (Malagasy: Repoblikan'i Madagasikara [republiˈkʲan madaɡasˈkʲarə̥]; French: République de Madagascar) and previously known as the Malagasy Republic, is an island country in the Indian Ocean, off the southeastern coast of Africa. The nation comprises the island of Madagascar (the fourth-largest island in the world), as well as numerous smaller peripheral islands. Following the prehistoric breakup of the supercontinent Gondwana, Madagascar split from
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these hours. Course Description This course is a global investigation of the styles and methods of artistic production covering Prehistoric through Gothic periods. Media studied include: drawing, painting, sculpture, architecture, printmaking, textiles, ceramics, and metal arts. Using this framework, universal themes are studied within their historical, political, economic, theological, sociological, and ethnic contexts. Prerequisites Must be placed into college-level reading and college-level
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（1） In 1945, just after World War II, the alliance between the United States, Britain and the Soviet Union ended. An intense rivalry between communist and non-communist nations led to the Cold War. It's called the Cold War because it never led to armed or "hot" conflict. At the end of World War II, at the Yalta Conference, Germany was divided into four occupied zones controlled by Great Britain, France, the Soviet Union, and the United States. Berlin was also divided into four sections. Lack of
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